Nash is CEO of Liquid5 with Fit or Fugly app allowed iPhone users to calculate the attractiveness of the human face using Fibonacci's golden ratio."Fit Or Fugly" App Rates Your Attractiveness" 18 March 2010 HuffPost. Retrieved 16 October 2012. It judges the symmetry of the face in an uploaded photo based on the key anchor points of nose, mouth, ears, chin and eyes.Herrman, John. "Because What We All Need Right Now Is an App to Tell Us We’re Ugly" 17 November 2009 Gizmodo. Retrieved 15 October 2012.
