In 1996, Woolworths entered the petrol retailing market, initially with wholly-owned "Plus Petrol" outlets located in shopping centre parking lots. Woolworths expanded its liquor retailing portfolio with the acquisition of the Dan Murphy's liquor barn stores in 1998. In 1999, Woolworths began a joint venture with the Commonwealth Bank called Woolworths Ezy Banking, which was scaled back by 2006.
