By 1988, the Republicans had chosen Prescott Bush's son George H. W. Bush as its presidential candidate on a conservative to moderate platform. Bush's national convention pledge to stave off new taxation were he elected president ("Read my lips: no new taxes!") marked the candidate's full conversion to the conservative movement and perhaps the political death knell for Rockefeller Republicanism as a prevailing force within party politics. But Bush have some ideology similar to them, such as in environmental policy, immigration, and being internationalist.
