By the early 1920s the name 'tootsie' was being used as a brand name and "Tootsietoy" was registered as a trade mark in 1924. The 'Tootsie' moniker apparently came from one of the Dowst Brothers' granddaughters, whose name was "Toots". Tootsietoy made metal prizes for Cracker Jack boxes, and this success in the 1930s may also have led to Dowst providing cast pieces for the game Monopoly. The company also produced a large assortment of die-cast dollhouse furniture.
