The SPC began producing a television program, known as The Pacific Way, in 1995. Supported by UNESCO as a trial for exchanging news stories, the first season was shared freely with just one tape circulated between TV stations in several Pacific Island nations. The programs' regional and local focus made it popular addition to local television schedules and at its height was producing and distributing 26 annual episodes to 21 TV stations around the region. Since 2017, the Pacific Way has been developing 10 episodes per season for television and has been reintroduced to radio through its complementary podcasts. The half-hour show shares development stories about the Pacific for the Pacific. It covers important topics and key issues, such as climate change adaptation, health, youth employment, innovation in agriculture, fisheries management and the protection of cultural heritage.
