Early campaigns included ‘Patents v Patients’ in 2007, a campaign to stop pharmaceutical company Novartis' legal challenge against India's patent law to develop generic drugs. ShareAction worked with Oxfam to mobilise savers and institutional investors to put pressure on the company, highlighting the reputational risk of pursuing the claim. In August 2007 Novartis dropped its appeal, ensuring a key supply of low-cost drugs to the developing world was protected.
