Grossman was credited with showing a footwear company how to be an apparel company. She brought her strong fashion background to Nike's apparel and regenerated it, devoting much of her energy to the company's weaker women's wear business. Nike's apparel business's annual revenue was $2.7 billion when she joined in 2000;Boyle, Matthew. "How Nike Got Its Swoosh Back". Fortune. June 24, 2002. by the end of fiscal year 2005 she had grown it to $4.1 billion,Lloyd, Brenda. "Grossman's Departure Seen As A Blow To Nike; During Her Tenure, Global Apparel Sales Jumped To $4.1B". Daily News Record. April 24, 2006. which was 32% of Nike brand revenues.Kletter, Melanie. "Jumping The Nike Ship: Mindy Grossman Exits, Joins Barry Diller's IAC". Women's Wear Daily. April 18, 2006.
