The bridge was clearly seen as a landmark and complementary to the Hume Dam itself in terms of national pride and potential tourist value. The State Rivers documented the bridge's construction and produced a series of lantern slides showing progress. A number of hand coloured slides and images were produced of the finished bridge to show it at its most impressive. The Victorian Railways also produced its own series of photographs in the 1940s and 50s presenting the bridge as part of a dramatic landscape and engineering achievement, probably for promoting tourist visits(by train) to the region. The bridge has been included in several Postcard series of the natural and man-made features of Albury in the 1950s and 60s under titles such as A Souvenir of Beautiful Albury. The bridge was constructed at a cost of  A£194,000210,000.
