In June 2016, Andrew O'Hagan published a writer's account of the background behind Craig Wright publicly asserting himself to be Satoshi Nakamoto, the inventor of Bitcoin cryptocurrency, which made the news in May 2016. He revealed Ayre to be part of the business operation behind this affair, possibly even its ultimate organizer and the financial backer of the $30 million acquisition and development of Craig Wright's assets. In August 2017, Ayre acquired cryptocurrency news site Coingeek.com.
