Jinsha is located in the East region of the Chengdu Plains. During the Bronze Age, the fluctuating environment and demands for resources caused people to change settlements. Due to its proximity and similarities in features and artefacts, Jinsha is compared to Sanxingdui. Unlike Sanxingdui, Jinsha contained no city walls or moats. Jinsha is bounded by Shuhan (), Qinyang (), Sanhuan () and Qinjiang Roads (). The Modi River divides the site into the north and south side. The site is mainly even with little fluctuations, ranging up to 5 metres.
