The opening "Oh, What a Beautiful Mornin'" sequence in the 1955 film Oklahoma!, with Gordon MacRae singing the famous song while riding a horse past the stalks of corn "as high as a elephant's eye", was filmed in Amado. One scene in Alice Doesn't Live Here Anymore was filmed in Amado at the Long Horn Grill, an iconic restaurant with an entrance in the shape of a large cow skull.
