The Autoexpo changed denomination in 2004 to the "Salón Internacional del Automovil" to reflect its growth into an international size event. It is in fact an event comparable to the North American International Auto Show in Detroit. In the first two editions of Mexico's Auto Show, brands new to Mexico, like Mazda, were introduced. Jaguar and Volvo did not attend the 2004 or the 2005 editions. Renault would typically attend every two years. However, the 2006 edition of the auto show was considered a failure and a fraud since over 15 carmakers missed the event, including Volkswagen Group, Renault and Peugeot.
