The series debuted in 2004 when Shiman sought to create a humorous web series. She unveiled a version of The Exorcist, re-enacted by animated bunnies in 30 seconds. It received an overwhelmingly positive response online from a global audience, prompting Shiman to create more re-enactments. In 2005, the "bunny troupe" was commissioned by Starz! to make new shorts. Each Starz-commissioned re-enactment premiered on Starz on Demand before moving online. The series' take on Star Wars was featured on CNN on April 16, 2006.
