In 1969 Fleming designed both a symbol and the launch publications for the new Ontario Science Centre, a symbol for the Metropolitan Separate School Board (now today as the Toronto Catholic District School Board), the NE Thing Company logo, and a style guide for Canada Post that set the bar for the next 20 years. As a public educationalist, he was also a driving force behind such exhibitions as Art at the Service of Intention: Graphic Designers at Work (Art Gallery of Ontario), and appeared on Robert Fulford's TV program, 'On Books'. Two of UTP's publications designed by Fleming -- The Economic Atlas of Ontario and Rural Ontario—won AIGA awards in 1969. The following year, Fleming designed a logo for the Metropolitan Educational Television Authority and one for Gray Coach Lines, and was appointed to the National Design Council. Fleming also found time for civic duty, designing posters for the "Stop the Spadina Expressway" movement spearheaded by Jane Jacobs, Marshall McLuhan and William Kilbourn. Also in 1971, another UTP book, Goethe's Faust, translated by the renowned literary scholar and painter Barker Fairley and illustrated by one of Fleming's protégés, Randy Jones, won yet another AIGA award, and The Economic Atlas of Ontario won the World's Most Beautiful Book prize at the Leipzig International Exhibition of Book Arts. 1971 saw Fleming designing the United Church of Canada's new Hymnal, in tandem with designer and UTP colleague Laurie Lewis. A notable UTP book that year was Sculpture Inuit, done for the Canadian Eskimo Arts Council. Closer to home, Fleming's Martlet Press published Twenty-Eight Drawings by Barbara Howard: Howard was a close family friend, the wife of poet Richard Outram. And, in exchange for books for his considerable collection, Fleming also began designing stationery and catalogues for Monk Bretton Books, an antiquarian book dealer specializing in fine press books.
