During his time at Columbia he became vice president for promotion at the label, and was profiled by The New York Times as one of the music industry's "young guns" in 1998. At Columbia he worked with Destiny's Child and Beyoncé Knowles, Will Smith, Maxwell, John Legend, Mariah Carey, The Fugees, Lauryn Hill, Wyclef Jean, John Mayer, Bruce Springsteen, and Aerosmith.
