In July 2010, the EDL had 22,000 followers on Facebook; following the killing of Lee Rigby in 2013 this had reached 160,000, and as of February 2015, it had risen further to 184,000. As of January 2016, its Angels Division for women had over 17,000 likes, while that of its LGBT Division had 3,500 likes. Its Facebook following was smaller than that of its rival, Britain First; in 2015, when the EDL had 181,000 followers, Britain First had 816,000. Pilkington argued that the EDL's active membership, meaning those who attended its rallies and events, peaked between January and April 2010, when national demonstrations could accrue 2000 people, but by the end of that year this had declined to between 800 and 1000. By 2012, the group's national demonstrations were typically only attracting between 300 and 700 people.
