In August 2003, Simon agreed to reveal the name of the song's subject to the highest bidder of the Martha's Vineyard Possible Dreams charity auction. With the top bid of $50,000, Dick Ebersol, president of NBC Sports and a friend of Simon, won the right to know the name of the subject of "You're So Vain". A condition of the prize was that Ebersol not reveal the name. Ebersol said Simon allowed him to divulge a clue about the person's name: "Carly told me that I could offer up to the entire world a clue as to what she'll tell me when we have this night in about two weeks. And the clue is: The letter 'E' is in the person's name."Ebersol on NBC's Today, August 5, 2003.
