After being formed and finishing third in the seventh series of The X Factor in 2010, One Direction were signed by Simon Cowell to a £2 million Syco Records record contract. Recording for their debut album began in January 2011, as they flew to Los Angeles to work with Moroccan-Swedish producer RedOne. In February 2011, One Direction and nine other contestants from the series participated in the X Factor Live Tour. After the tour concluded in April 2011, the group continued working on their debut album. Recording took place in Sweden, the United States, and the United Kingdom, as One Direction worked with producers Carl Falk, Savan Kotecha, Steve Mac, RedOne, Toby Gad and Rami Yacoub, among others. The album also features songs written by Ed Sheeran, Kelly Clarkson, and Tom Fletcher. In May 2011, Kotecha spoke to Digital Spy, and he elaborated that One Direction were "experimenting" with sounds on their debut album. Kotecha said that he was involved in the "early stages" of producing the record. "The stuff I've heard has been really catchy and everyone loves the guys, so it's just about capturing that in the music, which I think is what they're going to be doing." Sonny Takhar, the chief executive officer of Syco Records, in an August 2011 issue of Music Week, described the recording process as a "very intensive period" for the group. Takhar added the resulting album was one of the best pop records made by Syco Records in the past few years, and that he was confident it would be successful. In November 2011, they signed a record deal with Columbia Records in North America. Steve Barnett, the co-chairman of Columbia Records, said it was not a difficult decision to sign with One Direction. "Other artists in that category had gotten a little older," he said. "I just thought there was a void, and maybe they could seize and hold it."
