Around the 40th episode, Imagawa focused on adding a romantic theme into G Gundams narrative. He explained that he was "not good at depicting female characters" when directing and he had not previously "written a 'normal' relationship of man and woman". G Gundam was Imagawa's first attempt at a "love story", though he admitted it took him the entire length of the series demonstrates this point. The show's final scene shows Domon and Rain riding off together on the horse Fuun Saiki; Imagawa sensed that the cliché of the hero with his damsel on a white horse was "the safe road" given the director's lack of experience with love stories. Imagawa polarized the production studio staff when he decided to insert the English phrase "Love-Love" into Domon and Rain's final attack against the Devil Gundam. Sunrise producer Masahiko Minami protested that it sounded so "unseemly" that he even confronted Imagawa about it at the director's home. However, Imagawa not only thought the phrase had a nice ring to it but wanted to include it because he had already found success in defying convention with G Gundam. Imagawa was prepared to take the risk of any harsh criticism for its use in the finale. "I didn't even care if I wouldn't be able to work in the industry because of that 'Love-Love'," he said. "I truly believe that one cannot work as a director without enthusiasm and a love of challenges."
