By 2007 Hensley employed 650 people, sold about 23 million cases of beer a year to over 5,000 retail accounts producing revenues of $340 million, and held 60 percent or more market share in its target area. Beverage industry analysts estimated the company's value in 2008 at more than $250 million. Despite the late-2000s recession, which resulted in a rare decline in sales volume, revenues rose slightly to $350 million by 2009 and employment was still 650 in 2010. It subsequently rose to 800 by 2015. The company said it had record revenues in 2014 but did not disclose the amount. The company's workforce was dominated by men in their twenties. The company's facilities included its own printing shop. It operated a fleet of some 750 trucks and other vehicles and conducts its own training program for commercial driver's licenses.
