Black Astrum originally started as a result of a one-off request from a wealthy Middle Eastern family."CNN Weekend Shows : Diamond-studded business cards" 0.37 seconds, CNN, 14 January 2012. Retrieved on 26 July 2012 The founder of the company Sufian Khawaja, pleased with the final design, decided to launch Black Astrum officially in 2011 and sell the cards to a select, wealthy few.Lauren Covello "Would You Spend $1,500 on a Business Card?" , foxbusiness, 19 January 2012. Retrieved on 29 July 2012 Khawaja himself has a background in design and engineering and resides in the county of Berkshire, England.
