Anna Bergendahl participated in Melodifestivalen 2010 with the song "This Is My Life", written and produced by Kristian Lagerström (lyrics) and Bobby Ljunggren (music). The song won the final in Ericsson Globe on 13 March 2010, with 214 points. Bergendahl represented Sweden at the Eurovision Song Contest 2010 in Oslo, Norway, where she became the first Swedish singer not to qualify for the final since the introduction of the semifinals in 2004 (although she placed 11th, just outside the top 10 qualifiers by a margin of 5 points). "This Is My Life'" was the first ballad to win Melodifestivalen since 1998 when Kärleken är won and was also Sweden's 50th entry in the Eurovision Song Contest.
