The Puppetoons series of animated puppet films were made in Europe in the 1930s and in the United States in the 1940s. The series began when George Pal made an advertising film using "dancing" cigarettes in 1932, which led to a series of theatrical advertising shorts for Philips Radio in the Netherlands. This was followed by a series for Horlicks Malted Milk in England. These shorts have an art deco design, often reducing characters to simple geometric shapes.
