Throughout his life, Baruch had embraced the importance of the local communities and social inclusion initiatives. He led many initiatives to renaming streets and public spaces after local heroes. In the Afrikaanderwijk neighbourhood of Rotterdam, He initiated renaming streets after Afrikaners from the Boer Wars to more current and diverse politicians. He also informally named a sports park there after the local Hip-Hop artist Helderheid. In 2021 the Rotterdam Municipality formalised this and officially named the park Helderheidplein.https://www.bis.rotterdam.nl/document/10437245/1/Straatnaamgeving%20Helderheidplein
