January 2003　- July 2006: While serving as the Marketing General Manager, at Shonan Bellmare of J.League, he initiated the new marketing concept in Japan where he placed Sanno Institute of Management's (university) school name on a professional football club's jersey as its main sponsor. Within this sponsorship deal he developed sports marketing courses for Sanno University, where he also served as a guest professor hosting a class every week. Addition to this, formed the first bridging partnership with CA Osasuna from Spanish First Division where they exchanged marketing ideas, and each clubs' staff.
