looking for a way to improve pilot monitoring during the physical challenges of flying. Its first products tracked the heart rate and blood flow of air force pilots and astronauts, by embedding sensors in their helmets, as they pulled multiple Gs. Yoffe says the founders saw the need for the product because pilots sometimes died when they didn't have proper biometric data. Optical head sensors were chosen to not interfere with pilot performance. The Israeli Air Force helped test the technology.
