The episode received a 2.6 rating in the 18-49 demographic and was watched by a total of 4.89 million viewers. This made it the most watched show on Fox's Animation Domination line-up that night, beating The Simpsons, American Dad!, Bob's Burgers and The Cleveland Show. The episode was met with mixed reviews from critics. Kevin McFarland of The A.V. Club gave the episode a C−, saying "The B-plot is much more light-hearted and fun and far less problematic. Stewie and Brian go on a mission to rescue Rupert, who has been recalled by the toy company that manufactures the teddy bear due to the choking hazard of easily detachable eyes. There were many different ways this could have gone, from an entire episode devoted to an extensive, far-reaching search, to a Willy Wonka-style romp around a toy factory, but buried in this episode as the other story the beats play out in predictable fashion. We’re already getting another “Road To…” episode this season, so a romp through a toy factory taking over an episode probably seemed like too much for one year." Carter Dotson of TV Fanatic gave the episode four out of five stars, saying "This won't go down as an all-time great in the show's canon; the Modern Family intro parody felt weak and there was still a lot of lazy humor, but it'll be a solid way to pass time when the episode airs in syndication and I invariably see it a million times on Adult Swim."
