As of the census of 2010, there were 4,485 people, 1,688 households, and 1,155 families residing in the town. The population density was . There were 1,953 housing units at an average density of . The racial makeup of the town was 68.8% White, 23.3% African American, 0.6% Native American, 1.4% Asian, 2.7% from other races, and 3.3% from two or more races. Hispanic or Latino of any race were 5.5% of the population.
