In June 2018, Bell Media announced plans to rename four of its existing specialty channels under the CTV branding. Bravo, The Comedy Network, Gusto, and Space were respectively relaunched as CTV Drama Channel, CTV Comedy Channel, CTV Life Channel, and CTV Sci-Fi Channel on September 12, 2019. In December 2018, Bell launched two ad-supported video on demand (AVOD) services, CTV Movies and CTV Throwback (originally announced as "CTV Vault"), respectively offering second-run feature films and classic TV series. Their programming comes from an agreement with Sony Pictures Television; Sony's video service, Crackle, would exit Canada on June 28, 2018, with its content being assumed by the two services.
