The show also created the anti-testimonial, where big-name celebrity guests who came into the Nova studios were given (often scripted) material and invited to explain why they could not or did not want to appear on the TV show. Anti-Testimonials were given by Will Smith, Lily Allen, Russell Brand, Chris Rock, Ryan Reynolds, Kelly Clarkson, Rhys Darby, Seth Rogen, Macy Gray, Eric Hutchinson and Cesar Millan.
