When Curtis died, having completed 13 volumes (1787–1800), his friend John Sims became editor between 1801 and 1807 (Volumes 15–26) and changed the name. William Hooker was the editor from 1826, bringing to it his experience as a botanist, and as author of the rival magazine, Exotic Botany. W. J. Hooker brought the artist Walter Hood Fitch to the magazine, this artist became the magazines principal artist for forty years.
