As technology introduced new developments like the radio, television and the internet, the focus of sports coverage shifted from the play by play to statistical analysis of the game and background pieces on the players. This was also coupled with a massive increase in sports amongst the general public. The increased popularity of football, basketball and hockey meant more content to publish and more interested readers to publish to. This led to the creation of journals like Sports Illustrated, first published in 1954, was one of the first publications to solely focus on sports. Sports Illustrated was the brainchild of Henry Lucre who felt that the established publishers at the time were not taking advantage of the public's massive appetite for sports. With weekly issues, Sports Illustrated was able to produce more classic journalistic pieces as the writers had more time to research and conduct longer interview sit downs with players and coaches.
