In a November 2014 interview with The A.V. Club, Reubens explained why the film took so long to be made, saying: "I think part of what happened with this project is it got leaked probably a year and a half or two years before we really wanted anyone to know about it. I was doing a Q&A somewhere, and I said I was writing a movie with a guy named Paul Rust, and the next day a journalist called my manager and said, 'Paul Rust is someone very associated with Judd Apatow, can you confirm Judd Apatow is involved in the project?' The whole thing got leaked and we had just started. We didn't have a script yet or anything, so the script took a year and—I don't really know the answer. I think two years of it was like premature information out there, and then the last two years it's just been very, very slow to get the right people involved, and we now have such an amazing company involved, and that's the really big announcement that hasn't been made yet."
