Tuhia he haere tonu mo tenei irava - I whakaaweawehia tenei waahanga e te hoko o te koiora o te NBC Universal e te kamupene taura Comcast i te Noema 2009. Whai muri i tana wikitoria i tana toa wha o te Screen Actors Guild i tana ahuatanga "30 Rock" i te 16th Screen Actors Guild Awards
I te huihuinga i te marama o Hanuere 2010, i patai a Fey mena ka korero te whakaaturanga ki te hoko Comcast i kii ia ka tukuna. "Ko te hoko o NBC ki tētahi atu kamupene he wāhanga nui o tō mātou whakaaturanga, ā, ka uaua ki a Jack". I roto i te wāhanga, Kabletown - he whatunga kamupene Philadelphia fictional - kua riro GE Sheinhardt NBC Universal, a ka ngana Jack ki te whai wāhi ona whakaaro ki te kamupene. I te Paenga-whawha 2010, i hangaia e te whatunga NBC he paetukutuku mo te kamupene Kabletown. I te patai a tetahi kaitoha mai i te "The Philadelphia Inquirer" he aha nga ahuatanga o te "30 Rock" e kii ana ki te rangatira hou o te whatunga hei "Kabletown, me te K", ko te kaiwhakaatu me te kaiwhakanao whakahaere a Robert Carlock i whakaatu ko te take mo tenei ko nga kaituhi kaimahi i ahu mai ki te ingoa "Cabletown", heoi, i muri mai ka mohio ratou he kamupene tuuturu he ingoa rite tonu, no reira ko te tari roopu ture a NBC "i hiahia ki te whakanui i te rereketanga, ana i muri i te wa, i pai ki te katoa te tangi o taua mea. "