Waihangahia he putanga matatini ake o tēnei rerenga kōrero I te tau 2014, i whakarewahia e 7 Up te'' 7x7Up'' - he kaupapa maha-papa e hāngai ana ki te EDM, i roto i te kaha ki te whakawhānui i te mōhio o te waitohu i roto i nga Millennials.
Ae ra, he putanga matatini ake o te rerenga korero ko "I te tau 2014, 7 Up i whakarewahia '' 7x7Up '- he kaupapa maha-papa e pa ana ki te EDM e whakauru ana i nga korero mamati, whakatairanga e whakaatu ana i nga kaihanga, me nga waahanga waitohu i nga Ultra me Electric Daisy Carnival. "