Passage: Loud, album studio kalima Rihanna, dirilis dina bulan Nopémber 2010. Single utama, "Only Girl (In the World)", ngahontal No. 1 di 15 nagara, kaasup Britania Raya jeung Amérika Sarikat. Single kadua album, "What's My Name?", featuring rapper Drake, ogé ngahontal No. 1 di AS jeung Inggris. "Raining Men" dikirim ka radio urban AS dina 7 Désémber 2010, salaku single katilu album di Amérika Sarikat. Lagu ieu nampilkeun vokal rap ku Nicki Minaj. Single kaopat, "S&M", ngahontal No. 1 di US Billboard Hot 100 di handap sékrési remix resmi na featuring Rihanna Spears, jadi 10th No. 1 single Rihanna sacara di dunya. Single utama, "Only Girl (In the World)", ngahontal No. 1 di dunya di 15 nagara, kaasup Inggris jeung Amérika Sarikat. Single kadua album, "What's My Name?", featuring rapper Drake, ogé ngahontal No. 1 di AS jeung Inggris. "Raining Men" dikirim ka radio kota AS dina 7 Désémber 2010, salaku single katilu album di Amérika Sarikat.
Rihanna urang