t - just *treat them like people*, not marketing targets.

There's one behavior that companies often engage in that drives people nuts, and you *really* shouldn't do it: **don't send unsolicited messages to people advertising your product or service**. Get to know someone, engage in conversations with them, and if you think someone you know would be interested and doesn't already know about what you do, *then* tell them about what you do or what you make.

If you represent a company and your boss has told y