 public status posted by any user that your instance knows about, even from other instances. Your instance knows about a remote user if at least one user on your instance has EVER followed them.

The Local and Federated timelines can turn into firehoses sometimes. Be careful!

## How do I establish my brand's presence on Mastodon?

The short answer: **Please don't.**

We've had a decade of Twitter, Facebook, and heaven knows how many other social media platforms becoming platforms for Search Engine Optimiza