three words as one, and so forth.</p>
          <p>Now the man who first chose glass instead of clay or metal to hold his wine was a ‘modernist’ in the sense in which I am going to use that term. That is, the first thing he asked of his particular object was not ‘How should it look?’ but ‘What must it do?’ and to that extent all good typography is modernist.</p>
          <p>Wine is so strange and potent a thing that it has been used in the central ritual of religion in one place and time, and a