e.html this variables
                       is called `newsroom`.

   path:               The path to which post filters are applies. For example,
                       if the post is a blog post then path should be
                       '/about-us/blog/'.  Remember to leverage vars.path
                       instead of using the literal string '/about-us/blog/'.
                       Path is used to create the filtered URL:
                       {{ path }}?tags={{ tag }}

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