t to science.</p>
<p>Looking back, much attention has been given to the principles of effective data visualization, such as substance, context and actionability. As timeless tenets that will continue to be important, regardless of medium or format, a brief review seems in order:</p>
<ul>
<li><p><strong>Effective data visualization should be substantive</strong> And while creative visuals can enhance interest and memory, embellishment can’t make up for lack of substance. According to purist Edward Tufte, �