Social network advertising
Instagram

As of 2022, there are about 1 billion users on Instagram, and about 500 million users access the app every day. On Instagram, companies can employ influencers for advertising, post from a corporate account, or buy ads from Meta, Instagram's parent company. The programs evaluate how a consumer engages with the content based on the number of likes, followers, and specific interests of the user. Instagram takes the information gathered about the consumer and creates an environment for the advertisement. Instagram is used on average around 72 minutes a day, with users seeing many different advertisements while they scroll through the app.
language:response_language[Portuguese]