Cristiano Ronaldo
2009–2015: World record transfer and Consecutive Ballon d'Or wins

In 2009, Ronaldo transferred to Real Madrid for a then world record £80 million. At least 80,000 fans attended his presentation at the Santiago Bernabéu, surpassing the 25-year record of 75,000 fans who had welcomed Diego Maradona at Napoli.

Ronaldo made his La Liga debut against Deportivo La Coruña on 29 August, scoring a penalty in a 3–2 home win. He scored in each of his first four league games, the first Madrid player to do so. His first Champions League goals for the club followed with two free kicks in the first group match against Zürich. His strong start to the season was interrupted when he suffered an ankle injury in October while on international duty, which kept him sidelined for seven weeks. Despite scoring 33 goals in all competitions and contributing to Real Madrid's 96 points in La Liga, his first season with Madrid ended trophyless.

Following Raúl 's departure, Ronaldo was given No. 7 for the 2010–11 season and scored 53 goals, helping Madrid win the Copa del Rey, scoring the winning goal against rivals Barcelona in the El Clásico, his first trophy with Madrid. He also became the first player in La Liga to score 40 goals. In addition to the Pichichi Trophy, Ronaldo won the European Golden Shoe for a second time, becoming the first player to win the award in different leagues.

The following season saw Ronaldo score 60 goals across all competitions, leading Madrid to their first league title in four years with a record 100 points and his runner-up finish to Lionel Messi in the 2011 FIFA Ballon d'Or. He scored his 100th league goal for Madrid in a 5–1 win over Real Sociedad on 24 March 2012, breaking the previous club record held by Ferenc Puskás. In the 2012–13 season, he scored his first hat-trick in the Champions League in a 4–1 win over Ajax. Four days later, he became the first player to score in six successive Clásicos when he hit a brace in a 2–2 draw at Camp Nou. His performances again saw Ronaldo voted second in the running for the 2012 FIFA Ballon d'Or, behind four-time winner Messi.

Following the 2012–13 winter break, Ronaldo captained Madrid for the first time in an official match, scoring twice to lift 10-man Madrid to a 4–3 win over Sociedad on 6 January. He subsequently became the first non-Spanish player in 60 years to captain Madrid in El Clasico on 30 January, a match which also marked his 500th club appearance.

In 2013–14 season, Ronaldo was joined at the club by winger Gareth Bale and together with striker Karim Benzema, they formed an attacking trio popularly dubbed "BBC", an acronym of Bale, Benzema and Cristiano, and a play on the name of the British public service broadcaster, the British Broadcasting Corporation (BBC). He continued prolific scoring, with 69 goals in 2013, winning the 2013 FIFA Ballon d'Or, and the FIFA World Player of the Year award, for the first time in his career.

Concurrently with his individual achievements, Ronaldo enjoyed his greatest team success in Spain to date, as he helped Madrid win La Décima, their tenth European Cup, scoring a penalty in the 120th minute of the 4–1 final win over city rivals Atlético Madrid, becoming the first player to score in two European Cup finals for two different winning teams. As the competition's top goalscorer for the third time, with a record 17 goals, he was named the UEFA Best Player in Europe. Ronaldo scored 31 goals in 30 league games, which earned him the Pichichi and the European Golden Shoe, along with Liverpool 's Luis Suárez On 4 May, Ronaldo scored a back-heeled volley in the closing moments of the match against Valencia, voted goal of the season by the Liga Nacional de Fútbol Profesional (LFP), giving him the Best Player in La Liga award.

During the 2014–15 season, Ronaldo set a new personal best of 61 goals, and after winning the 2014 FIFA Club World Cup, Ronaldo received the 2014 Ballon d'Or, joining Johan Cruyff, Michel Platini and Marco van Basten as a three-time recipient. Madrid finished in second place in La Liga and exited at the semi-final stage in the Champions League. With 10 goals, he finished as top scorer for a third consecutive season, alongside Messi and Neymar. On 5 April, he scored five goals in a game for the first time in his career, including an eight-minute hat-trick, in a 9–1 rout of Granada. His 300th goal for his club followed three days later in a 2–0 win against Rayo Vallecano. He finished the season with 48 goals, winning a second consecutive Pichichi and the European Golden Shoe for a record fourth time.
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