Modernism
Pop art

In 1962, the Sidney Janis Gallery mounted The New Realists, the first major pop art group exhibition in an uptown art gallery in New York City. Janis mounted the exhibition in a 57th Street storefront near his gallery. The show had a great impact on the New York School as well as the greater worldwide art scene. Earlier in England in 1958 the term "Pop Art" was used by Lawrence Alloway to describe paintings associated with the consumerism of the post World War II era. This movement rejected Abstract Expressionism and its focus on the hermeneutic and psychological interior in favor of art that depicted material consumer culture, advertising, and the iconography of the mass production age. The early works of David Hockney and the works of Richard Hamilton and Eduardo Paolozzi (who created the ground-breaking I was a Rich Man's Plaything, 1947) are considered seminal examples in the movement. Meanwhile, in the downtown scene in New York's East Village 10th Street galleries, artists were formulating an American version of pop art. Claes Oldenburg had his storefront, and the Green Gallery on 57th Street began to show the works of Tom Wesselmann and James Rosenquist. Later Leo Castelli exhibited the works of other American artists, including those of Andy Warhol and Roy Lichtenstein for most of their careers. There is a connection between the radical works of Marcel Duchamp and Man Ray, the rebellious Dadaists with a sense of humor, and pop artists like Claes Oldenburg, Andy Warhol, and Roy Lichtenstein, whose paintings reproduce the look of Ben-Day dots, a technique used in commercial reproduction.
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