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Deauville and Biarritz

Chanel, determined to re-create the success she enjoyed in Deauville, opened an establishment in Biarritz in 1915. Biarritz, on the Côte Basque, close to wealthy Spanish clients, was a playground for the moneyed set and those exiled from their native countries by the war. The Biarritz shop was installed not as a store-front, but in a villa opposite the casino. After one year of operation, the business proved to be so lucrative that in 1916 Chanel was able to reimburse Capel's original investment.: 124–25 In Biarritz Chanel met an expatriate aristocrat, the Grand Duke Dmitri Pavlovich of Russia. They had a romantic interlude, and maintained a close association for many years afterward.: 166 By 1919, Chanel was registered as a couturière and established her maison de couture at 31 rue Cambon, Paris.