quality:corruption
Standard Swedish

Standard Swedish is the language used by virtually all Swedes and most Swedish-speaking Finns. It is called rikssvenska or standardsvenska ("Standard Swedish") in Sweden. In Finland, högsvenska ("High Swedish") is used for the Finnish variant of standard Swedish and rikssvenska refers to Swedish as spoken in Sweden in general.

In a poll conducted in 2005 by the Swedish Retail Institute (Handelns Utredningsinstitut), the attitudes of Swedes to the use of certain dialects by salesmen revealed that 54% believed that rikssvenska was the variety they would prefer to hear when speaking with salesmen over the phone, even though dialects such as gotländska or skånska were provided as alternatives in the poll.