structural:expansion
Party leaders

Parties are typically led by a party leader, who serves as the main representative of the party and often has primary responsibility for overseeing the party's policies and strategies. The leader of the party that controls the government usually becomes the head of government, such as the president or prime minister, and the leaders of other parties explicitly compete to become the head of government. In both presidential democracies and parliamentary democracies, the members of a party frequently have substantial input into the selection of party leaders, for example by voting on party leadership at a party conference. Because the leader of a major party is a powerful and visible person, many party leaders are well-known career politicians. Party leaders can be sufficiently prominent that they affect voters' perceptions of the entire party, and some voters decide how to vote in elections partly based on how much they like the leaders of the different parties.