quality:corruption, quality:correction, structural:summarization
Audience

Attending a Broadway show is a common tourist activity in New York. The TKTS booths sell same-day tickets (and in certain cases, next-day matinee tickets) for many Broadway and Off-Broadway shows at a discount of 20 to 50%. The TKTS booths are located in Times Square, in Lower Manhattan, and at Lincoln Center. This service is run by Theatre Development Fund. Many Broadway theatres also offer special student rates, same-day "rush" or "lottery" tickets, or standing-room tickets to help ensure that their theatres are as full—and their grosses as high—as possible.

According to The Broadway League, total Broadway attendance was 14.77 million in 2018–2019, compared to 13.79 million in 2017–2018. The average age of the Broadway audience in the 2017–18 theater season was 40, the lowest it had been in nearly two decades. By 2018, about 20% of Broadway tickets were sold to international visitors, although many visitors reported not being able to use their tickets. In 2022–2023, the first full season since the COVID-19 pandemic, Broadway theaters sold 12.3 million tickets, of which 35% were to local residents and 17% to international visitors. At the time, the average age of theatergoers was 40.4; nearly two-thirds of the audience were women; and 29% identified as a racial minority.