structural:expansion, information:extraction, structural:scholar_edition, linguistic:paraphrasing, linguistic:voice_change
Amazon has a reputation as a disruptor of industries through technological innovation and aggressive reinvestment of profits into capital expenditures. As of 2023, it is the world's largest online retailer and marketplace, smart speaker provider, cloud computing service through AWS, live-streaming service through Twitch, and Internet company as measured by revenue and market share. In 2021, it surpassed Walmart as the world's largest retailer outside of China, driven in large part by its paid subscription plan, Amazon Prime, which has close to 200 million subscribers worldwide. It is the second-largest private employer in the United States and the second-largest company in the World and in the US by revenue as of 2024. As of October 2023, Amazon is the 12th-most visited website in the world and 82% of its traffic comes from the United States. Amazon is also the global leader in research and development spending, with R&D expenditure of US$73 billion in 2022.