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Government proclamations

Before the invention of newspapers in the early 17th century, official government bulletins and edicts were circulated at times in some centralized empires. The first documented use of an organized courier service for the diffusion of written documents is in Egypt, where Pharaohs used couriers for the diffusion of their decrees in the territory of the State (2400 BC). Julius Caesar regularly publicized his heroic deeds in Gaul, and upon becoming dictator of Rome began publishing government announcements called Acta Diurna. These were carved in metal or stone and posted in public places. In medieval England, parliamentary declarations were delivered to sheriffs for public display and reading at the market.

Specially sanctioned messengers have been recognized in Vietnamese culture, among the Khasi people in India, and in the Fox and Winnebago cultures of the American midwest. The Zulu Kingdom used runners to quickly disseminate news. In West Africa, news can be spread by griots. In most cases, the official spreaders of news have been closely aligned with holders of political power.

Town criers were a common means of conveying information to citydwellers. In thirteenth-century Florence, criers known as banditori arrived in the market regularly, to announce political news, to convoke public meetings, and to call the populace to arms. In 1307 and 1322–1325, laws were established governing their appointment, conduct, and salary. These laws stipulated how many times a banditoro was to repeat a proclamation (forty) and where in the city they were to read them. Different declarations sometimes came with additional protocols; announcements regarding the plague were also to be read at the city gates. These proclamations all used a standard format, beginning with an exordium —"The worshipful and most esteemed gentlemen of the Eight of Ward and Security of the city of Florence make it known, notify, and expressly command, to whosoever, of whatever status, rank, quality and condition"—and continuing with a statement (narratio), a request made upon the listeners (petitio), and the penalty to be exacted from those who would not comply (peroratio). In addition to major declarations, bandi (announcements) might concern petty crimes, requests for information, and notices about missing slaves. Niccolò Machiavelli was captured by the Medicis in 1513, following a bando calling for his immediate surrender. Some town criers could be paid to include advertising along with news.

Under the Ottoman Empire, official messages were regularly distributed at mosques, by traveling holy men, and by secular criers. These criers were sent to read official announcements in marketplaces, highways, and other well-traveled places, sometimes issuing commands and penalties for disobedience.