[{"bbox": [884, 151, 1167, 249], "category": "Page-header", "text": "codes of conduct for inclusive\nand responsible tourism,\ninstitutional capacity building to\naddress exploitation"}, {"bbox": [97, 249, 275, 272], "category": "Section-header", "text": "LESSON LEARNT"}, {"bbox": [97, 291, 1167, 377], "category": "Text", "text": "This project will reinforce results from the European Union Trust Fund for Africa and in particular build on the achievements made under the Youth Empowerment Project (YEP). The implementation of the validated action plans for the Youth and Trade Roadmaps for Tourism and for the Creative Industries led to the following lesson learned:"}, {"bbox": [135, 389, 1167, 446], "category": "List-item", "text": "* Complement strategies and plans with a strong implementation management framework based on an inclusive representation of relevant stakeholders"}, {"bbox": [135, 449, 1167, 506], "category": "List-item", "text": "* Create coordination and governance mechanism at the level of senior officials paired with technical working groups or core team to facilitate implementation and buy at all levels"}, {"bbox": [135, 509, 1167, 566], "category": "List-item", "text": "* Keep flexibility in the implementation management to cater for external factors, both shocks and upside risks, revisit workplans annually and adjust as needed"}, {"bbox": [135, 569, 1167, 626], "category": "List-item", "text": "* Address institutional capacity gaps in the sector and foster collaboration and cross-sectoral dialogue for both public and private stakeholders"}, {"bbox": [135, 629, 1167, 686], "category": "List-item", "text": "* Create performance-based training programmes to ensure employment targets are met. The Skills for Youth Employment (SkYE) Fund provides a good model for a market-led and performance based funding"}, {"bbox": [135, 689, 1167, 746], "category": "List-item", "text": "* Complement institution-based training with formal apprenticeship options to foster buy-in from the private sector partners and facilitate access to skills training in rural areas"}, {"bbox": [135, 749, 1167, 835], "category": "List-item", "text": "* Initiatives in support of product development require significant time to achieve market readiness. For instance, community-based tourism products take minimum one year to develop before they can be introduced to market partners."}, {"bbox": [135, 838, 1167, 895], "category": "List-item", "text": "* Reflect needs and realities of informal economy in economic support packages including investments in facilities, equipment and grant-based support to ensure effective participation."}, {"bbox": [135, 898, 1167, 955], "category": "List-item", "text": "* Diversify employment and income generating opportunities of target beneficiaries to counter the current seasonality in the industry tourism sector"}, {"bbox": [135, 958, 1167, 1015], "category": "List-item", "text": "* Provide foundation level training and feeder courses to allow vulnerable groups to meet eligibility criteria for accredited trainings, provide sponsorship and allowances to vulnerable groups"}, {"bbox": [135, 1018, 1139, 1046], "category": "List-item", "text": "* Complement training courses with starter kits and small grants to facilitate self-employment opportunities"}, {"bbox": [135, 1049, 1167, 1106], "category": "List-item", "text": "* Connect investment promotion activities to regional events and network to increase visibility of The Gambia and appetite from potential investors"}, {"bbox": [135, 1109, 1167, 1166], "category": "List-item", "text": "* Tap the fast-growing creative industries of The Gambia to promote the destination in an innovative and authentic way"}, {"bbox": [135, 1169, 1167, 1226], "category": "List-item", "text": "* Use traditional communication methods (e.g. drama performances, community bantabas etc.) to discuss issues at community level and secure buy-in"}, {"bbox": [135, 1229, 1167, 1286], "category": "List-item", "text": "* Allocate sufficient resources for communication and coordination efforts, particularly for activities targeting vulnerable groups and operators in the informal economy"}, {"bbox": [1027, 1680, 1143, 1705], "category": "Page-footer", "text": "Page 13 of 25"}]