[{"bbox": [72, 119, 1159, 254], "category": "Text", "text": "To that end, Delegations will first develop short strategic communication and public diplomacy plans that reflect the objectives of the Delegation as a whole in this domain, initially covering the period up to the Mid-Term Review (MTR). The plans will be endorsed by a coordination mechanism comprised of the EEAS, DG INTPA, DG NEAR and FPI, and will be reviewed, modified and extended as appropriate as part of the MTR process. The strategic plan will include key administrative information including timeline, budget and the programme manager responsible for its implementation."}, {"bbox": [72, 263, 1159, 345], "category": "Text", "text": "Audiences targeted of the strategic plan is the population in general, considering women and youth in particular, urban and rural population, project participants and partners, Government Ministries and Departments, private sector, schools, universities, international organisations, CSO's, NGO's."}, {"bbox": [72, 370, 1159, 478], "category": "Text", "text": "Key messages and communication tools will be identified based on several factors, including each target group's specific characteristics, the local culture, media trends, and the most efficient channels for communication. The key messages will promote the EU partnership with the country and the understanding and awareness of the Union's values, interests, and specific policy priorities (see 3.2)."}, {"bbox": [72, 503, 1159, 583], "category": "Text", "text": "The background for key messages is that the EU has been the largest provider of development grants to Belize, with EUR 100 million allocated to many sectors and regions in the last decade. The EU is a reliable partner for Belize's development in the future."}, {"bbox": [72, 583, 1159, 637], "category": "Text", "text": "Public diplomacy and dialogue with stakeholders will provide information about the EU supported projects and the reasons for its support."}, {"bbox": [72, 662, 1159, 716], "category": "Text", "text": "It is envisaged to contract under direct management the design and implementation of the communication and visibility plan (see 4.3)."}, {"bbox": [1041, 1661, 1158, 1685], "category": "Page-footer", "text": "Page 13 of 13"}]