[{"bbox": [86, 153, 378, 183], "category": "Section-header", "text": "## 3.5 The Intervention Logic"}, {"bbox": [98, 199, 600, 226], "category": "Text", "text": "The underlying intervention logic for this action is that"}, {"bbox": [98, 244, 1114, 270], "category": "Text", "text": "- IF the business environment and the institutional ecosystem for tourism & the creative industries are improved,"}, {"bbox": [98, 289, 930, 314], "category": "Text", "text": "- IF investment and market access in the tourism sector and creative industries are enhanced,"}, {"bbox": [98, 334, 862, 361], "category": "Text", "text": "- IF the competitiveness of the Gambia's tourism and creative industries is increased,"}, {"bbox": [98, 381, 1158, 434], "category": "Text", "text": "- AND all stakeholders are committed to improving their own contribution and the overall growth, sustainability, and inclusiveness of the sector,"}, {"bbox": [98, 454, 1094, 481], "category": "Text", "text": "- THEN the inclusiveness, and sustainability of The Gambia's tourism sector & creative industries is increased"}, {"bbox": [98, 499, 1159, 612], "category": "Text", "text": "- BECAUSE the main constraints of the sector's competitiveness, inclusiveness and sustainability are a lack of product diversification and an overreliance on international tour operators, seasonality of visitor numbers, ineffective destination marketing, low institutional capacity and coordination, limited skills of workers, and insufficient backward linkages to other sectors."}, {"bbox": [1027, 1681, 1143, 1705], "category": "Page-footer", "text": "Page 14 of 25"}]