[{"bbox": [85, 119, 779, 144], "category": "Section-header", "text": "6 STRATEGIC COMMUNICATION AND PUBLIC DIPLOMACY"}, {"bbox": [97, 172, 1133, 226], "category": "Text", "text": "The 2021-2027 programming cycle adopted a new approach to pooling, programming and deploying strategic communication and public diplomacy resources."}, {"bbox": [97, 237, 1133, 424], "category": "Text", "text": "In line with the 2022 \"Communicating and Raising EU Visibility: Guidance for External Actions\", it will remain a contractual obligation for all entities implementing EU-funded external actions to inform the relevant audiences of the Union's support for their work by displaying the EU emblem and a short funding statement as appropriate on all communication materials related to the actions concerned. This obligation will continue to apply equally, regardless of whether the actions concerned are implemented by the Commission, partner countries, service providers, grant beneficiaries or entrusted or delegated entities such as UN agencies, international financial institutions and agencies of EU member states."}, {"bbox": [97, 436, 1133, 568], "category": "Text", "text": "However, action documents for specific sector programmes are in principle no longer required to include a provision for communication and visibility actions promoting the programmes concerned. These resources will instead-be consolidated in Cooperation Facilities established by support measure action documents, allowing Delegations to plan and execute multiannual strategic communication and public diplomacy actions with sufficient critical mass to be effective on a national scale."}, {"bbox": [1015, 1660, 1144, 1687], "category": "Page-footer", "text": "Page 19 of 19"}]