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Search Symbol (Half-width) Description of Search Symbols
Space "AND" indicates the intertwining of key terms used in a search
Double Quotation Marks ("") ( " " ) Double quotation marks indicate the beginning and end of a phrase, and the search will only include terms that appear in the same order of those within the quotations. Example: "image process" ： " image process "
? Indicates a variable letter. Entering two ? will indicate two variable letters, and so on. Example: "Appl?", search results will yield apple, apply… e , appl y … ( (often used to English word searches) )
* Indicates an unlimited number of variable letters to follow, from 1~n. Example: Enter "appl*", search results will yield apple, apples, apply, applied, application…(often used in English word searches) e , appl es , appl y , appl ied , appl ication … ( (often used to English word searches) )
AND、OR、NOT

Boolean logic combinations of key words is a skill used to expand or refine search parameters.
(1) AND (1) AND: Refines search parameters
(2) OR (2) OR: Expands search parameters (3) NOT: Excludes irrelevant parameters

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DOI stands for Digital Object Identifier （ D igital O bject I dentifier ） ,
and is the unique identifier for objects on the internet. It can be used to create persistent link and to cite articles.

Using DOI as a persistent link

To create a persistent link, add「http://dx.doi.org/」 「 http://dx.doi.org/ 」 before a DOI.
For instance, if the DOI of an article is 10.5297/ser.1201.002 , you can link persistently to the article by entering the following link in your browser: http://dx.doi.org/ 10.5297/ser.1201.002
The DOI link will always direct you to the most updated article page no matter how the publisher changes the document's position, avoiding errors when engaging in important research.

Cite a document with DOI

When citing references, you should also cite the DOI if the article has one. If your citation guideline does not include DOIs, you may cite the DOI link.

DOIs allow accurate citations, improve academic contents connections, and allow users to gain better experience across different platforms. Currently, there are more than 70 million DOIs registered for academic contents. If you want to understand more about DOI, please visit airiti DOI Registrationdoi.airiti.com ） 。

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ACI:

Data Source: Academic Citation Index (ACI)
As Taiwan's largest Citation Index, we currently have on record all Humanities, and Sociology journals that were published in Taiwan. The number of periodicals that are published on a regular basis total around 400 different types. If periodicals that were added to the collection but then halted are counted as well, the number of periodicals total over 500 types. Every year we announce the recorded periodicals' impact factor, etc. to the public, and allow scholars utilize our materials to carry out academic research for free.

Impact Factor: The statistic indicating the average number of times a journal's articles published in the past two years have been cited in the counting year.
Formula: (Number of cites in counting year to articles published in the span of two years ) ÷ (Number of articles published in the span of two years)
Example: The impact factor in 2010 (determined in 2011)
In 2009, Journal A published 15 articles, and these 15 articles were cited 20 times in 2010.
In 2008, Journal A published 16 articles, and these 16 articles were cited 30 times in 2010.
→ →2010's Impact Factor = (20+30) ÷ (15+16) = 1.61 =（20+30）÷（15+16）≒1.61

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What is "Preprint"?

In order to provide readers the forefront academic information, after articles are accepted to publish in the journal, we publish them in network before they're printed. Those "on-line first articles" are called the "preprint articles". The preprint articles do not have volume No., page No., publication date, but can be identified by the DOI number. 「 http://dx.doi.org/ 」 Link to the latest version of the article.

How to cite Preprint Articles?

Please use the online publication date and the DOI number of the preprint article to cite the literature.

Cited example (may vary with different formats you cited):

Author name. Article name. Journal name. YYYY/MM/DD online publish in advance.

doi:DOI Number

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Abstract 〈TOP〉
Parallel Abstract 〈TOP〉
Reference ( 62 ) 〈TOP〉
  1. Anderson, E. W.,Sullivan, M. W.(1993).The Antecedents and Consequences of Customer Satisfaction for Firms.Marketing Sciences,12(2),125-143.
  2. Anderson, E.,Fomell, C.,Lehmann, D. R.(1994).Customer Satisfaction, Market share and Profitability: Findings from Sweden.Journal of Marketing,58(3),53-66.
  3. Barnowe, J. T.,McNabb, D. E.(1992).Consumer Responses to Direct Selling Love, Hate-Buy?.Journal of Marketing Channels,2(2),25-40.
  4. Bitner, M. J.,Booms, B. H.(1981).Marketing of Services.Chicago, IL:American Marketing Association.
  5. Bolton, R. N.(1998).A dynamic Model of the Duration of the Customer`s Relationship with a Continuous Service Provider: the Role of Satisfaction.Marketing Science,17(1),45-65.
Times Cited ( 22 ) 〈TOP〉
  1. 邱靖婷(2014)。體驗行銷對顧客滿意度與顧客忠誠度影響之研究─以C人壽保險公司服務中心為例。淡江大學保險學系保險經營碩士在職專班學位論文。2014。1-60。 
  2. 洪全鋒(2006)。台南市連鎖書店服務品質、顧客關係價值、顧客關係品質與顧客忠誠度之研究。長榮大學經營管理研究所（博）學位論文。2006。1-168。 
  3. 黃婷琪(2013)。高雄市蘭花商店服務品質、顧客滿意度與顧客忠誠度之研究。屏東科技大學農企業管理系所學位論文。2013。1-121。 
  4. 康明璋(2010)。探討知覺價值與知覺風險之前因因子及其對線上購物滿意度之影響─以線上購物產業為例。屏東科技大學企業管理系所學位論文。2010。1-0。 
  5. 鄭玉歆(2016)。品牌與製造商之間的關係品質對製造商忠誠度的影響 —以S音響公司為例的研究。臺灣大學臺大_復旦EMBA境外專班學位論文。2016。1-82。 
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