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Master's degree in Editorial Design
5 ECTS; 1º Ano, 2º Semestre, 45,0 TP + 3,0 OT + 3,0 O

Lecturer
- Ana Isabel e Sousa do Carmo

Prerequisites
Not applicable

Objectives
1. Identify the potential of mobile devices in the context of periodicals and adapt the choice of format to the content and distribution of the publication;
2. Edit and format application-oriented content on mobile devices according to best practices and guidelines;
3. Develop an editorial design project for mobile devices.

Program
1. Print Publishing vs. Digital Publishing. Differences and similarities between content and design;
2. The different tools and platforms available. Suitability of the choice of format to the content and distribution of the publication;
3. Best practices and guidelines for digital publishing design;
3.1 Grid and Typography
3.2 Image formats
3.3 Audio and video content
3.4 Reading Progression Indication
3.5 Navigation and wayfinding
4. Creating digital publications with Adobe InDesign and Twixl Publisher;
4.1 Workflow: Article based vs. Publication based
4.2 Multi-page articles and long-page articles
4.3 Alternate layouts (portrait and landscape orientation)
4.4 Interactivity, pre-flight, preview and sharing

Evaluation Methodology
Frequency and Exam evaluation: presentation of digital publication project.

Bibliography
- Zappaterra, Y. e Caldwell , C. (2014). Editorial Design: Digital & Print. Londres (RU): Laurence King Publishing
- Burns, D. e Cohen, S. (2013). Digital Publishing with Adobe InDesign CS6. Berkeley (EUA): Peachpit
- Lupton, E. (2014). Type on Screen. Nova Iorque (EUA): PRINCETON ARCHITECTURAL PRESS
- Cezzar , J. e Apfelbaum, S. (2014). Designing The Editorial Experience. Beverly (EUA): Rokport Publishers

Method of interaction
1. Lectures and demos supported by datashow
2. Tutorials including problem solving.
3. Development of an editorial design project for tablets

Software used in class
Adobe InDesign
Twixl Publisher (Plug-in)

 


 
 
 
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