multi-channel publishing

RIP Single Product Publishing Members Public

A message for web fundamentalists and print reactionaries alike: > Single-product thinking is an old habit from the last century that we really need to get over. There is no requirement that publishers choose between Web, e-edition, print-derived tablet versions, and something that looks like it should be hosted by Alex

Adam Tinworth
Adam Tinworth
digital editions

Content is your platform, built for channel neutrality Members Public

Peter Buckley of Dorling Kindersley [http://paidcontent.co.uk/article/419-penguins-dk-goodbye-books-hello-flat-content.-make-once-use-anywhere/] appears to have his head screwed on straight: > Flat content. That assumption that “something else will come along” is also driving what Buckley calls the “flat” content model: that is, content is increasingly conceived and created with a

Adam Tinworth
Adam Tinworth
content strategy
https://onemanandhisblog.com/tags/multi-channel-publishing/
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