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Paul Fairbanks
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Looking for insights.
I recently had a conversation with a vendor trying to sell me something to make sure that we were aware of all the conversations happening about us. A client was mentioned that discovered a lot of their students were using Flickr. Later Reddit was mentioned. I am a big fan of both(for very different reasons) but am struggling to see how either would offer any real return if we were to include these platforms as part of our content strategy. Much like Matt Hames explains in this post about Instagram (see below), just because students are in a space, does not mean that you should be. 

I pride myself on keeping up with all of this stuff and have recently starting using Snapchat to see what it is all about (the new Discover area caught my eye in the way it presents mainstream content). But if you are successfully using Flickr or Reddit (more than an once off AMA) I would love to hear about it.﻿

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In case you missed it, Andy Cohen and Tim Gunn were announced as keynotes for the Penn State Web Conference in June. They join Brad Frost and Debbie Millman. The deadline for presentation proposals is Monday, Jan 19 at midnight. Design the Future: http://webconference.psu.edu/﻿

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In case you missed it, Andy Cohen and Tim Gunn were announced as keynotes for the Penn State Web Conference in June. They join Brad Frost and Debbie Millman. The deadline for presentation proposals is Monday, Jan 19 at midnight. Design the Future: http://webconference.psu.edu/﻿

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