Growing an author platform online takes planning, time, and effort – but it’s not at all difficult. With a little know-how you can build an online community of your own.

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Your online reputation can be your most powerful marketing tool and beacon for your author brand, as long as it’s properly monitored.

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If you’re preparing to promote your mystery book, these links and pages will get you off the ground connecting with groups and forums likely to embrace your title.

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If you're getting ready to promote your science fiction book, this post will get you started connecting with groups and forums likely to embrace your work.

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A simple and effective approach to getting exposure for your book is to repurpose content you've created for different media. This tactic introduces your writing to a wide variety of people, some of whom might just buy your book!

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If you want to achieve real success as a writer, you have to take the steps to carve out a genuine opportunity for yourself. This includes taking some risks, making some sacrifices, and making changes to your daily life. Are you ready to do what it takes to write, publish, and promote the novel that will transform you into a successful writer? Here are steps you can take to make it happen.

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Publishing veteran Carl Lennertz discusses the difference between between book marketing and publicity and where self-published authors should spend their money.

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