Adventures in publishing: The “blog tour”

Here’s the schedule TLC Book Tours (on behalf of Random House/Crown, my publisher) has set up for Radio Shangri-La’s “blog tour,” which is less about *me getting around and more about *the book being given around to influential bloggers who will write about it and thus spread the word. (Whether or not they like it, which of course we hope they do.) Yet more evidence that traditional journalism is on the wane—not that me, a sort of traditional journalist, needed it!

http://tlcbooktours.com/2011/01/lisa-napoli-author-of-radio-shangri-la-on-tour-februarymarch-2011/

Lisa Napoli’s TLC Book Tours TOUR STOPS:

Monday, February 14th: Books, Movies, and Chinese Food

Wednesday, February 16th: A Musing Reviews

Thursday, February 17th: Nomad Reader

Monday, February 21st: Man of La Book

Wednesday, February 23rd: Evolution You

Thursday, February 24th: Book Bird Dog

Monday, February 28th: BookNAround

Wednesday, March 2nd: The Zen Leaf

Thursday, March 3rd: eclectic/eccentric

Monday, March 7th: Bonjour, Cass!

Tuesday, March 8th: Silver and Grace

Wednesday, March 9th: Joyfully Retired

Thursday, March 10th: Reading on a Rainy Day

Monday, March 14th: BookHounds

Wednesday, March 16th: Scraps of Life

Thursday, March 17th: Rundpinne

Monday, March 21st: Chick with Books

Tuesday, March 22nd: Luxury Reading

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3 thoughts on “Adventures in publishing: The “blog tour”

  1. […] This post was mentioned on Twitter by PublishingSpy, lisa napoli. lisa napoli said: Adventures in publishing: The "blog tour": http://wp.me/pQ18l-bQ […]

  2. Lisa, I’m really looking forward to being part of this tour! I was a journalist at one point (briefly), but somehow with blogging I’ve found my niche. (In a curious twist of experience–I majored in sports journalism and have a book and film review blog while my brother majored in English and film and has a sports blog.) I hope to start the book this weekend!

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