Why is #Olmazsa popular right now?

Do you know why #Olmazsa is trending on Twitter? Click here, and in your own words, write a short definition and help your fellow Twitterers.
Category: Unspecified | Most recent: February 21 at 08:55 UTC | First appearance: February 21 at 08:40 UTC | Source: Twitter | Permalink

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http://wttrend.com/1485497
wttrend.com
crawl=CC-MAIN-2016-30
17464
application/http; msgtype=response
sha1:6ZDBGIM6A2252YOAVDPUYQQMXP7WRODA
<urn:uuid:ad08c603-5f5c-4a4d-bd0d-cecb41fb6231>
2016-07-24T14:41:00Z
54.205.226.59
sha1:T6K7V4XXLSNBJYZ752TSIZOYBTDTURC2
<urn:uuid:884af13e-1768-4ae0-be39-8fbc5ee9bdbc>
http://wttrend.com/1485497
response
<urn:uuid:8ca9076e-32f5-480c-ba73-53c1a6ffa44b>
robots: classic
hostname: ip-10-185-27-174.ec2.internal
software: Nutch 1.6 (CC)/CC WarcExport 1.0
isPartOf: CC-MAIN-2016-30
operator: CommonCrawl Admin
description: Wide crawl of the web for July 2016
publisher: CommonCrawl
format: WARC File Format 1.0
conformsTo: http://bibnum.bnf.fr/WARC/WARC_ISO_28500_version1_latestdraft.pdf