Westminster forum e book keynote seminar - ziyad marar, global publishing director, sage

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Global Publishing Director, Ziyad Marar's presentation on the impact of eBooks, given as part of the Westminster Forum's seminar on "Publishing 2013 - consolidation, eLending and adding value to eBooks". Full transcript from the event can be read here - http://www.westminsterforumprojects.co.uk/forums/showpublications.php?pid=578

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Westminster forum e book keynote seminar - ziyad marar, global publishing director, sage

  1. 1. Los Angeles | London | New DelhiSingapore | Washington DCZiyad Marar, Global Publishing Director, SAGETwitter: @ZiyadMararWestminster Forum Keynote SeminarThe Book Market: Boom and Disruption
  2. 2. Los Angeles | London | New DelhiSingapore | Washington DCTechnology critical to success
  3. 3. Los Angeles | London | New DelhiSingapore | Washington DCLearning environments andengaging students with technology
  4. 4. Los Angeles | London | New DelhiSingapore | Washington DCDigitalIncreasefacultyproductivityImprovelearningoutcomesReducecostsSave timePrintExpectations of digital are high
  5. 5. Los Angeles | London | New DelhiSingapore | Washington DCWhat does this mean for textbooks?
  6. 6. Los Angeles | London | New DelhiSingapore | Washington DC2012 was the Year of the MOOC● MOOC pilots• Coursera• edX• Udacity• FutureLearn
  7. 7. Los Angeles | London | New DelhiSingapore | Washington DCHE Institutions in Transition● Ubiquity of LMSs● Rise of institutional sales● Focus on learning outcomes● Digital developments from OERto MOOCs
  8. 8. Los Angeles | London | New DelhiSingapore | Washington DCBridging the print anddigital landscape withprint that ‘knows’Field Discovering Statics Using IBMSPSS 4e
  9. 9. Los Angeles | London | New DelhiSingapore | Washington DCA Digital Strategy with Four Components● WebAssign● MobileStudy● CWS developments● Social media
  10. 10. Los Angeles | London | New DelhiSingapore | Washington DC● Online homework, assignment andgrading tool● Available via access card (bundle) ordirect purchase● Integrated with the VitalSource eBook● Provides tools for instructors; instantfeedback for students
  11. 11. Los Angeles | London | New DelhiSingapore | Washington DC• Fully integrated with the eBook• Students directed to thetextbook with feedback
  12. 12. Los Angeles | London | New DelhiSingapore | Washington DCSAGE’s new ‘study-on-the-go’ brand
  13. 13. Los Angeles | London | New DelhiSingapore | Washington DCThe New CWS – www.uk.sagepub.com/field4e• New instructors materialsdeveloped for target growthareas (Business, Health,Education & Sports Sciences)• Increased sign-posting anddiscoverability• Chapter features broken downby chapter
  14. 14. Los Angeles | London | New DelhiSingapore | Washington DCSocial Media● Full lecture webcasts on linked from thetextbook● ‘Fan-developed’ Q&A videos on● New author video on all outlets
  15. 15. Los Angeles | London | New DelhiSingapore | Washington DCKey Principles of Successful DigitalPedagogy● Ensure print and digital complement eachother● Focus on rewarding effort and learningoutcomes, not ticking boxes● Treat HE institutions as transactionalpartners. Shift towards licensing.● Build, buy and partner
  16. 16. Los Angeles | London | New DelhiSingapore | Washington DCIn the final analysisauthorship is still key@ProfAndyFieldwww.facebook.com/ProfAndyFielddiscoveringstatistics.blogspot.co.ukwww.youtube.com/user/profandyfield
  17. 17. Los Angeles | London | New DelhiSingapore | Washington DCZiyad Marar, Global Publishing Director, SAGETwitter: @ZiyadMarar

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