Reach of social media used by U.S. teens and young adults 2019

This statistic gives information on the most popular social media sites used by teenage and young adult internet users in the United States as of the third quarter of 2019. During the survey period, it was found that 62.8 percent of responding internet users aged 15 to 25 years used social photo sharing app Instagram. Despite Snapchat's dominance, Facebook continues to be the more widely used social networking site used by teenagers and young adults7. A total of 59.9 percent of respondents currently use Facebook, compared to only 52.6 percent of respondents who stated that they used Snapchat. Yet when teens, whose average age was 16, rated their most important social network, Snapchat, Instagram, and Twitter where given more important ratings than Facebook. These social networks are being increasingly visited via mobile devices.

Reach of leading social networking sites used by teenage and young adult online users in the United States as of 3rd quarter 2019

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Source

In cooperation with
AudienceProject
Release date

October 2019

Region

United States

Survey time period

Q3 2019

Number of respondents

436 respondents

Age group

15 to 25 years

Method of interview

Online panel

Supplementary notes

total survey n=2,100

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