Democratic Underground Latest Greatest Lobby Journals Search Options Help Login
Google

How do you find out market share/ratings for radio stations?

Printer-friendly format Printer-friendly format
Printer-friendly format Email this thread to a friend
Printer-friendly format Bookmark this thread
This topic is archived.
Home » Discuss » Archives » General Discussion (Through 2005) Donate to DU
 
Pirate Smile Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:17 PM
Original message
How do you find out market share/ratings for radio stations?
It would be helpful information to know when deciding which local radio stations to contact to request that they switch to AAR or pick up progressive programming.

Here is a link to a radio station locater http://www.radio-locator.com/cgi-bin/home

"A study of the Quad-Cities showed that there was a large, unserved audience looking for this type of radio, Mr. Rosmilso said.

"This market is predominantly a Democratic market, especially in Illinois," he said. "We did some research and found out a lot of people in this market wanted this --- both advertisers and listeners.

"We're finding that progressive stations are pulling in the younger demographics that the right wing stations do not," he added. "So this gives the market an opportunity to have a voice for the younger people on talk radio, rather than it just being for the older listeners."

Information such as that mentioned above is very helpful when contacting the stations. If anyone has any additional information or ideas that could help in trying to persuade radio stations to switch, please post it below.

Above is part of the Article from this threadhttp://www.democraticunderground.com/discuss/duboard.php?az=vi...
Printer Friendly | Permalink |  | Top
 
Liberal Democratic discussion forum
   Replies to this thread
  - You can get Arbitron ratings from secondary sources.  mcscajun   Apr-02-05 05:29 PM   #1 
  - a lot of industry websites post them  shadowknows69   Apr-02-05 05:36 PM   #3 
  - Thanks. I searched for this info a few months ago and couldn't  Pirate Smile   Apr-02-05 05:37 PM   #4 
  - Try this....  punpirate   Apr-02-05 05:35 PM   #2 
  - Also Try Here  Crisco   Apr-02-05 05:38 PM   #5 
  - Radio and Records  krystine   Apr-02-05 05:42 PM   #6 
  - allaccess.com is my fave!  Rick Myers   Apr-02-05 05:44 PM   #7 
  - A good college library will have the arbitron books  queeg   Apr-02-05 05:48 PM   #8 
 
mcscajun Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:29 PM
Response to Original message
1. You can get Arbitron ratings from secondary sources.
Edited on Sat Apr-02-05 05:29 PM by mcscajun
Arbitron doesn't post rating information on their web site; they're not about to give away for free what the radio industry pays dearly for.

But if you do a web search on "Arbitron ratings " you should find a dozen or so places to get current info on a per-city basis.
Printer Friendly | Permalink |  | Top
 
shadowknows69 Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:36 PM
Response to Reply #1
3. a lot of industry websites post them
allaccess.com, radio and records, just do a google search.
Printer Friendly | Permalink |  | Top
 
Pirate Smile Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:37 PM
Response to Reply #1
4. Thanks. I searched for this info a few months ago and couldn't
find anything but I didn't google "Arbitron".
Printer Friendly | Permalink |  | Top
 
punpirate Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:35 PM
Response to Original message
2. Try this....

http://www.arbitron.com/radio_stations/home.htm

A few free reports for download available, as well:

http://www.arbitron.com/radio_stations/home.htm

National network info here (some probably available only with payment):

http://www.arbitron.com/national_radio/home.htm
Printer Friendly | Permalink |  | Top
 
NashVegas Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:38 PM
Response to Reply #2
5. Also Try Here
Printer Friendly | Permalink |  | Top
 
krystine Donating Member (223 posts) Send PM | Profile | Ignore Sat Apr-02-05 05:42 PM
Response to Original message
6. Radio and Records
Radio and Records has the ratings of all markets.

http://www.radioandrecords.com /

However, Abitron publishes the details only to subscribers.
Printer Friendly | Permalink |  | Top
 
Rick Myers Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Apr-02-05 05:44 PM
Response to Original message
7. allaccess.com is my fave!
Printer Friendly | Permalink |  | Top
 
queeg Donating Member (529 posts) Send PM | Profile | Ignore Sat Apr-02-05 05:48 PM
Response to Original message
8. A good college library will have the arbitron books
Printer Friendly | Permalink |  | Top
 
DU AdBot (1000+ posts) Click to send private message to this author Click to view 
this author's profile Click to add 
this author to your buddy list Click to add 
this author to your Ignore list Thu Sep 03rd 2015, 06:24 AM
Response to Original message
Advertisements [?]
 Top

Home » Discuss » Archives » General Discussion (Through 2005) Donate to DU

Powered by DCForum+ Version 1.1 Copyright 1997-2002 DCScripts.com
Software has been extensively modified by the DU administrators


Important Notices: By participating on this discussion board, visitors agree to abide by the rules outlined on our Rules page. Messages posted on the Democratic Underground Discussion Forums are the opinions of the individuals who post them, and do not necessarily represent the opinions of Democratic Underground, LLC.

Home  |  Discussion Forums  |  Journals |  Store  |  Donate

About DU  |  Contact Us  |  Privacy Policy

Got a message for Democratic Underground? Click here to send us a message.

© 2001 - 2011 Democratic Underground, LLC
http://www.democraticunderground.com/discuss/duboard.php?az=view_all&address=104x3411594
www.democraticunderground.com
crawl=CC-MAIN-2015-35
40857
application/http; msgtype=response
sha1:JB3DLW4IT2XHF7EZ2LIFZ2XGAVDKHY36
<urn:uuid:33f34599-2add-4fcc-bf2d-d75156490fc1>
2015-09-03T11:24:00Z
216.158.28.195
sha1:HSVHQXBSLKTYO6LC4IBT5VG5A7VPKUAV
<urn:uuid:f6dad9fc-6dd2-4b93-b0d4-d5bd9b515fd9>
http://www.democraticunderground.com/discuss/duboard.php?az=view_all&address=104x3411594
length
response
<urn:uuid:146a6b35-796c-411f-bb6a-4e60203921f2>
robots: classic
hostname: ip-10-171-96-226.ec2.internal
software: Nutch 1.6 (CC)/CC WarcExport 1.0
isPartOf: CC-MAIN-2015-35
operator: CommonCrawl Admin
description: Wide crawl of the web for August 2015
publisher: CommonCrawl
format: WARC File Format 1.0
conformsTo: http://bibnum.bnf.fr/WARC/WARC_ISO_28500_version1_latestdraft.pdf