Still no all-Christmas on 93.3??

The login box issue should be resolved. If you are still having issues you can still use the alternate link, but please inform us so we can investigate.
  • Posted In: Columbus


  • Participant
    #178554

    Hard to believe it’s already November 21 and 93.3 The Bus is still only playing a couple Christmas tunes an hour.  Their Facebook page has some upset listeners (some claiming to now be ex-listeners).  Posts on this board indicate  that last  year they went all-Christmas by Nov 5.

    I wonder if their big jump in ratings in the October PPM influenced this year’s timing (5.5 -> 6.4, for #3, behind COL & NCI)?  Personally, I prefer to wait until after Thanksgiving before listening to Christmas music.


    Participant
    #178557

    Yes last year they flipped quite early on Nov 5th. In general this is the latest I have remembered 93.3 going without Christmas 24/7 in I don’t know how many years. I almost wonder if iHeart won’t go 24/7 Christmas this year? Crazy but they might.

    I do know Sunny 95 plans to go all Christmas and of course CCM 104.9 The River and 95.9 The Fish will be all Christmas I am sure by Black Friday.


    Participant
    #178560

    WMJI up in Cleveland is flipping to Christmas tomorrow (Wednesday) at 9am. Maybe that’s the same course of action with The Bus – start it right on Thanksgiving weekend.

    Recorded in Ultra Stereo, the ultimately superior cousin to Normal Stereo!


    Participant
    #178599

    93.3 is all Christmas as of this morning. Not sure their flip time but it had to be before 9:30 am.


    Member
    #178622

    Sunny 95 started Wednesday night/Thursday morning at Midnight, 93.3 The Bus started at 6am on Thursday.
    As noted, 93.3 has almost always jumped in early in November. For the last few years, Sunny has changed on Thanksgiving, just like they did this year. While both stations see a boost, WODC typically takes the crown. This year, it will be interesting to see the numbers of the December and Holiday monthlies.


    Participant
    #178629

    Sunny 95 started Wednesday night/Thursday morning at Midnight, 93.3 The Bus started at 6am on Thursday.
    As noted, 93.3 has almost always jumped in early in November. For the last few years, Sunny has changed on Thanksgiving, just like they did this year. While both stations see a boost, WODC typically takes the crown. This year, it will be interesting to see the numbers of the December and Holiday monthlies.

    Agreed – I almost wonder if 93.3 held off because they knew Sunny wouldn’t flip early. Sunny has never been a super early flip though they have when “All Christmas” was the rage flipped earlier than Thanksgiving but generally the last few years waited till Thanksgiving.

    95.9 The Fish flipped on sometime Black Friday (I am guessing at 1a ET since they air Salem’s Today’s Christian Music which runs on CT since it’s based out of Nashville) and 104.9 The River flipped at 12mid on Black Friday.


    Participant
    #178642

    I noticed today that AM 920/FM 95.1 WMNI is also all Christmas.


    Member
    #178645

    1049 the river and 959 the fish flipped on Friday.


    Member
    #179989

    Sure enough, Sunny 95 took the Christmas trophy this year from 93.3, by almost 3 shares. It’s been quite awhile since 93.3 wasn’t the top Christmas station in Columbus.


    Participant
    #180008

    Sure enough, Sunny 95 took the Christmas trophy this year from 93.3, by almost 3 shares. It’s been quite awhile since 93.3 wasn’t the top Christmas station in Columbus.

    I wonder if The Bus waiting so long this year (compared to past years) hurt them. While Sunny 95 did not flip prior to Black Friday they pulled I believe their best Christmas showing in awhile.


    Participant
    #180035

    Black Friday is the perfect time to flip. The ratings apparently say differently, but 93.3 flipping right after Halloween in recent years … that’s just way too early. I love Christmas as much as anybody, but I like to clear Thanksgiving first before I throw myself full-on into the Christmas mood.


    Participant
    #180059

    Black Friday is the perfect time to flip. The ratings apparently say differently, but 93.3 flipping right after Halloween in recent years … that’s just way too early. I love Christmas as much as anybody, but I like to clear Thanksgiving first before I throw myself full-on into the Christmas mood.

    Yeah I honestly almost wonder if The Bus waiting was because they knew their competition (The River and Sunny) would not flip till at least Thanksgiving Day. Generally most early flips are in an effort to beat the competition.

Viewing 12 posts - 1 through 12 (of 12 total)

You must be logged in to reply to this topic.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

css.php
https://radioinsight.com/community/topic/still-no-all-christmas-on-93-3/
radioinsight.com
crawl=CC-MAIN-2019-26
98828
application/http; msgtype=response
sha1:AY2RBTANNI42DG76S5OBLMY5PFIJHVJ5
<urn:uuid:8116199c-a9d0-4bdd-a858-b3e748ebae52>
2019-06-15T22:48:05Z
104.236.67.72
text/html
sha1:QC6XR5LDP3IYT3JM4Y2CT77RDAQYNF5Z
<urn:uuid:6116e7cd-9ec3-4207-8456-0282e093ce46>
https://radioinsight.com/community/topic/still-no-all-christmas-on-93-3/
response
<urn:uuid:2ab3c64f-811f-48e7-92c4-80179cb76cc4>
isPartOf: CC-MAIN-2019-26
publisher: Common Crawl
description: Wide crawl of the web for June 2019
operator: Common Crawl Admin (info@commoncrawl.org)
hostname: ip-10-142-81-83.ec2.internal
software: Apache Nutch 1.15 (modified, https://github.com/commoncrawl/nutch/)
robots: checked via crawler-commons 1.1-SNAPSHOT (https://github.com/crawler-commons/crawler-commons)
format: WARC File Format 1.1
conformsTo: http://iipc.github.io/warc-specifications/specifications/warc-format/warc-1.1/