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Using Twitter to keep up-to-date on #RIT news

In an April 12 Athenaeum story, colleague Paul Stella writes about Twitter’s use by a group of students, known as “5 RIT Students,” and others on campus. RIT University News, an early adopter of Twitter (having joined the “microblog” in summer ’08), uses Twitter daily to efficiently (quickly and concisely) share top RIT news. Twitter more »

Categories: Athenaeum, PR musings, Social media Comments Off

My first week at University News

Associated Press stylebooks, Student Spotlights and, of course, an umbrella shaped like a Samurai sword.  What else could possibly kick off an exciting co-op with University News? As a fourth-year advertising & public relations and psychology double major, I’m excited about the opportunity to work full-time for the department during spring quarter. The past week became a more »

Categories: Breaking news, Campus life, PR musings, Social media, Students Comments Off

RIT’s remote-sensing superheroes—and more

Imagine yourself as a survivor of Hurricane Irene or another devastating disaster that has left your home in ruins and your life in shambles. As the water begins to recede, you’re left hoping that emergency aid comes along sooner than later so you can feed your children, find shelter and protect your family. The cover more »

Categories: Athenaeum Comments Off

Under the Hood: Freeze your face off, but not really

I don’t think anything says “innovation and creativity” louder than substituting puppies for snow. Unfortunately for winter-lovers (you weirdos), Mother Nature failed to provide the freeze for Freeze Fest weekend Feb. 3-5. One of the signature events, the Rail Jam ski and snowboard competition, had to be postponed until Feb. 17, because, as I understand more »

Categories: Campus life, Events, Students, Under the Hood 1 Comment

Reflecting on 10 years in Brown Hall

Feb. 4, 2002, was a cold and snowy Monday in Henrietta. And for RIT University News, it was moving day. Over the previous few weeks, we had been preparing—physically and mentally—to move from Eastman Hall to Building 86 (the name “Brown Hall” did not yet exist). Mentally preparing? Yes…. At the time, I and others more »

Categories: Miscellaneous 8 Comments

A ‘New York State of Mind’ — RIT style

The moment the RIT party landed at LaGuardia last week, we were instantly transformed into a “New York state of mind.” The RIT Alumni Association set up several days of events in New York City and it was a whirlwind of activity that captured the spirit of the 7,100 alumni who live and work in more »

Categories: Alumni, PR musings, Social media, University Magazine Comments Off
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