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Dan Hinmon, MCSMN Director
@DanHinmon

Posts: 2312
Joined: Apr 13, 2011

Images, GIFs or Video – Which Generates the Most Response on Twitter?

Posted by @DanHinmon, Sep 21, 2016

If you’re considering what you should be posting on Twitter to generate the most reach and response, here’s the priority list, based on Twitter research:

• Tweets with images generate 3X more engagement than basic text updates
• Tweets with GIFs generate 6X more engagement than basic text updates
• Tweets with video generate 9X more engagement than basic text updates

Why do you think video generates so much more engagement?

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