Chapter 4. Customizing Google Analytics for the Library Catalog or Discovery Service

Tabatha Farney

Abstract


Chapter 4 of Library Technology Reports (vol. 52, no. 7), “Google Analytics and Google Tag Manager”

Adding Google Analytics to a library catalog or discovery service can enhance the system’s built-in usage reporting and help you evaluate the platforms. Chapter 4 of Library Technology Reports (vol. 52, no. 7), “Google Analytics and Google Tag Manager,” shows how to implement these tools using examples from ProQuest’s Summon and Innovative Interface’s Sierra.


Full Text:

HTML PDF

References


Godmar Back and Annette Bailey, “Hacking Summon 2.0 the Elegant Way,” Code4Lib Journal, no. 26 (2014), http://journal.code4lib.org/articles/10018.

Simo Ahava, “#GTMtips: Track URL Fragments

as Pageviews,” Simo Ahava’s Blog, October 3, 2015,

www.simoahava.com/gtm-tips/track-url-fragments-as-pageviews.

“History Change,” Google Tag Manager, accessed February 29, 2016, https://support.google.com/tagmanager/answer/6106961#HistoryChange.

“Popstate,” Mozilla Developer Network, accessed March 17, 2016, https://developer.mozilla.org.

“Hashchange,” Mozilla Developer Network, accessed March 17, 2016, https://developer.mozilla.org/en-US/docs/Web/Events/hashchange.

“About Events,” Google Analytics Help, accessed February 29, 2016, https://support.google.com/analytics/answer/1033068?hl=en.

LunaMetrics, “About Regular Expressions,” Google Analytics Help, last updated March 8, 2008, https://support.google.com/analytics/answer/1034324?hl=en.

“Set Up Site Search,” Google Analytics Help, accessed February 29, 2016, https://support.google.com/analytics/answer/1012264?hl=en.

“About Content Grouping,” Google Analytics Help, accessed March 5, 2016, https://support.google.com/analytics/answer/2853423?hl=en.

“Create, Edit, and Share Goals,” Google Analytics Help, accessed March 17, 2016, https://support.google.com/analytics/answer/1032415?hl=en.


Refbacks

  • There are currently no refbacks.


Published by ALA TechSource, an imprint of the American Library Association.
Copyright Statement | ALA Privacy Policy
https://journals.ala.org/index.php/ltr/article/view/6128
journals.ala.org
crawl=CC-MAIN-2021-49
15755
application/http; msgtype=response
sha1:TX2JVAK7UNL7CPE72JLSYPQF5LC3F5SE
<urn:uuid:21e04c73-7970-46b2-8cec-fca8e8e1347a>
2021-12-04T16:41:58Z
204.187.13.158
application/xhtml+xml
sha1:UDEGO3O57PCMTTZE2BENJCVOTUXGTZJI
<urn:uuid:135b737c-9b86-4b18-a68d-390c3e6f0a20>
https://journals.ala.org/index.php/ltr/article/view/6128
response
<urn:uuid:d7d99486-420a-431f-9523-432705dedae7>
isPartOf: CC-MAIN-2021-49
publisher: Common Crawl
description: Wide crawl of the web for November/December 2021
operator: Common Crawl Admin (info@commoncrawl.org)
hostname: ip-10-67-67-67
software: Apache Nutch 1.18 (modified, https://github.com/commoncrawl/nutch/)
robots: checked via crawler-commons 1.3-SNAPSHOT (https://github.com/crawler-commons/crawler-commons)
format: WARC File Format 1.1
conformsTo: https://iipc.github.io/warc-specifications/specifications/warc-format/warc-1.1/