Amazon.com Widgets
James Frey Official Website
Join the JAMES FREY mailing list
Click

Books Rule Comic-Con Yeah!

from Publisher’s Weekly

No Lack of Major Prose Houses at Comic-Con

By Rich Shivener

From samplers and author panels to signings and galleys of science fiction and fantasy novels, major book publishers such as Penguin Random House and HarperCollins are once again investing heavily in promotional materials for the five days of Comic-Con International, held at the San Diego Convention Center. The annual pop-culture convention draws more than 130,000 attendees and offers programming related to comics, film, books and related media. Book publishers see it as an incredible promotional platform.

Comic-con may celebrate comics but the fans are on the lookout for books and related media of all kinds. Over the weekend, HarperCollins and its partners are set to preview an interactive, multimedia project based on writer James Frey’s Endgame trilogy, which chronicles teens hunting for ancient keys that could save the world. At its core, the project is an augmented reality game that allows players, using their smartphones, to scavenge for items around Comic-Con. Endgame is also getting the film treatment by 20th Century Fox. Frey, HarperCollins, Google’s Niantic Labs and 20th Century Fox collaborated on the project, and they’re planning panels, signings, access codes to games.

Comic-Con is a fitting place to launch the project because of its media convergence, says Sandee Roston, executive director of publicity of HarperCollins Children’s Books, the division that publishes the Endgame series.

“The innovative mobile game adds interactive real-world experiences to Endgame, merging story with social activation to create a fully immersive world,” Roston told PW on Friday.

[ click to continue reading at Publisher’s Weekly ]

Posted on July 27, 2014 by Editor

Filed under Literary News, Projects | | No Comments »
https://bigjimindustries.com/wordpress/5812/
bigjimindustries.com
crawl=CC-MAIN-2020-16
62882
application/http; msgtype=response
sha1:G3JRW4VQC2XDP5PKBK3SVJPGZYQ5P4CV
<urn:uuid:fea6e18b-7512-4967-bc4e-e3ff67ace430>
2020-04-10T06:20:53Z
207.174.113.194
application/xhtml+xml
sha1:RW7QB7TGXAHU7RQE3OJW2L4X7QS3IO44
<urn:uuid:8a98a1a7-7e4a-4aa6-af92-11be8bed0eca>
https://bigjimindustries.com/wordpress/5812/
response
<urn:uuid:8ddfe354-22a5-44c4-a3e7-73870e8ff457>
isPartOf: CC-MAIN-2020-16
publisher: Common Crawl
description: Wide crawl of the web for March/April 2020
operator: Common Crawl Admin (info@commoncrawl.org)
hostname: ip-10-67-67-212.ec2.internal
software: Apache Nutch 1.16 (modified, https://github.com/commoncrawl/nutch/)
robots: checked via crawler-commons 1.1-SNAPSHOT (https://github.com/crawler-commons/crawler-commons)
format: WARC File Format 1.1
conformsTo: http://iipc.github.io/warc-specifications/specifications/warc-format/warc-1.1/