Our Products

We build products to meet the needs of news organisations and grow their digital businesses.

Distributing content and engaging audiences

Our products enable news organisations to navigate an increasingly complex digital ecosystem and provide the highest quality experience to their users across all platforms.

Featured case study
Slate gets efficient with AMP
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Google Search

Search has evolved beyond ten blue links to bring news partners' content to users in more interactive and faster ways with features like structured data, app indexing and AMP.

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YouTube

Publishers can reach a global audience, innovate with new forms of storytelling and drive revenue by creating and distributing video on YouTube.

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Google Play

Google Play helps publishers distribute their news apps to more than one billion active Android users and grow their revenues in the process.

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Google Assistant

Publishers can integrate with the Google Assistant to engage users through Google Home, select Android phones, and other devices and experiences where the Google Assistant is available.

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Fact Check

The Fact Check tag on articles helps readers find reporting around major news events that have been fact checked.

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Matched Content

Matched Content is an AdSense feature that helps publishers promote their own content to readers and increase engagement.

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AdWords

AdWords is a media buying platform to help publishers acquire new users and get their messages in front of users wherever they are.

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AMP

AMP is an open-source solution that enables the creation of websites and ads that are consistently fast, beautiful and high-performing across devices and distribution platforms.

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AMP Stories

AMP stories immerse readers in tappable, full-screen content. Building on the possibilities of the AMP project, this format enables the creation of visual content that is fast, open and user-first.

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Bulletin

Bulletin contributions are Creative Commons licensed (CC BY 4.0), meaning that they can be used to create works of journalism that shine a light on hyperlocal stories.

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Progressive Web Apps

Progressive Web Apps are reliable, fast and engaging web experiences that have device-level capabilities such as offline reading, add to home screen and push notifications. Publishers can also leverage AMP formats in their PWA to take advantage of both solutions' features.

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Google News

Publishers can grow audiences by getting included in Google News and allowing their content to reach more users.

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Growing Revenue

Growing revenue is of critical concern to news partners across the world. Our product focus is on providing faster ad experiences, more beautiful ad formats, programmatic innovation and new business models beyond ads.

Featured case study
USA TODAY NETWORK delivers a better ad experience that users and advertisers love
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DoubleClick

DoubleClick helps publishers grow revenue and build sustainable businesses with digital advertising.

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AdSense

AdSense is a free, simple way to make money online by placing ads on your website.

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AdMob

AdMob brings together best-in-class technology in a single platform, so publishers can gain insights about users and make money by placing ads on their mobile apps.

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AMPHTML ads

Google partners with publishers to certify them as resellers of Google Marketing Solutions such as AdWords, YouTube and Google Display Network so that they can offer them to local and small-business customers.

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Google Partners Programme

Google partners with publishers to certify them as resellers of Google Marketing Solutions such as AdWords, YouTube and Google Display Network so that they can offer them to local and small-business customers.

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Google Opinion Rewards

Publishers can make checkout flows easier, faster and more consistent for their users with our Payment solutions.

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Payments

Publishers can make checkout flows easier, faster and more consistent for their users with our Payment solutions.

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Play In-app Billing

The YouTube Partner Programme (YPP) lets creators monetise their content on YouTube. Creators can earn money from advertisements shown on their videos, and from YouTube Red subscribers watching their content.

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YT Player Programme/PfP

The YouTube Partner Programme (YPP) lets creators monetise their content on YouTube. Creators can earn money from advertisements shown on their videos, and from YouTube Red subscribers watching their content.

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Managing Data and Infrastructure

Managing a digital business grows more challenging as platforms become more complex, and data and infrastructure needs become more sophisticated. Our products enable news partners to use our data, platforms and capability to fuel their own digital transformation.

Featured case study
How publishers can take advantage of machine learning
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Android Instant Apps

Android Instant Apps increases discovery and engagement with apps by enabling users to access content from a single tap, no installation required.

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Google Cloud Platform

GCP offers infrastructure and data solutions to enable publishers' digital transformation through advanced analytics, audience insights and improved cloud storage.

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Google Analytics Solutions

Google Analytics Solutions offers marketing analytics products for publishers of all sizes to better understand customers and drive stronger results across all site, app and offline channels.

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Identity

Google Identity products, including Smart Lock for Passwords, reduce the friction of getting users into partners' sites or apps, backed by the security of Google.

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G Suite

G Suite is a product suite for organisations of all sizes facilitating communication, storage and collaboration. It includes Gmail, Calendars, Docs and Drive.

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Firebase

Firebase is Google's unified mobile development platform that provides a suite of integrated tools to help developers build, grow and monetise apps.

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Project Shield

Project Shield is a reverse proxy that protects news publishers for free from DDOS attacks meant to take down their servers.

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Perspective API

Perspective API uses machine learning to help publishers moderate and review comments at scale.

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Reporting and telling stories

Our products empower news organisations to discover and tell stories in new ways.

Featured Case Study
Fact Check now available in Google Search and News around the world
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Google Trends

Google Trends offers journalists anonymised Search data so that they can derive insights into users' interest in news events and key topics.

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YouTube Spaces

YouTube's network of Spaces offers publishers opportunities to create high-quality content and learn best practices in video storytelling.

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Virtual Reality

Google's VR team works with publishers to support VR storytelling across Cardboard and Daydream.

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Tango

The Tango team is focused on enabling new forms of storytelling via augmented reality.

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Google Earth

Add a global perspective to your story with 3D cities, satellite imagery (new and historical), and video tours.

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Google Maps Platform

Use custom, interactive maps to help tell your stories. Apply for credits to cover your usage, available to journalists globally.

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