Tag Archive | "screencasting"

Summary & Presentation Materials: SLA-SD’s Virtual Reference & Research Services Panel

On May 28th, librarians from Ashford University (AU) and the University of San Diego (USD) delivered an excellent overview of innovative strategies for providing reference and instruction services virtually. The event was generously hosted at AU’s San Diego headquarters.

Elizabeth Grossman, AU’s Senior Director of Library Services, together with librarians Dana Haff and Rebecca Nowicki, discussed the unique challenges of providing information literacy services to an all-online student body. She discussed several analytics and metrics evaluations performed by her team to assess the value of library services and target those services most effectively. Tools and methods included a Qualtrics survey, Google Analytics of website traffic, and phone/chat metrics (using Desk Tracker, LivePerson chat transcripts, and Avaya phone reports). Among other findings, the librarians discovered:

  • students preferred asynchronous instruction over live interaction with a librarian
  • student demand for library services peaked on Sunday afternoons and evenings (when library staff is not available for customer service), and on Monday afternoon and evenings (when library staff is now available)
  • live chat provided the highest ROI of all contact methods, measured by percentage of time the service was used out of time the service was available

As a result of these observations, library staff scheduling has been optimized to meet student demand. The library team has also adjusted its call-center system for fielding incoming calls. They now rotate staff members into phone-reference duties throughout the week, allowing staff members dedicated time for other projects without interruptions. (Before, several librarians were available during their entire shifts, with calls trickling in sporadically).

AU’s librarians have also increased the impact of their services by working with the school’s online course system. When answering a student reference request, they can log directly into the student’s course and see what the actual assignment and learning objectives are. They also relate reference requests to the course that generated the request, allowing them to see which courses are most difficult and warrant extra information literacy instruction. The library team then develops targeted video tutorials and subject guides to be embedded directly into specific course learning modules. Instructional tools AU has used include: Articulate Storyline (which includes a map-building feature), Sparkol VideoScribe, Adobe Captivate, Adobe After Effects, LibGuides, and Springshare LibAnswers (an FAQ knowledge base which includes analytics and a call center style platform for routing new questions). Through targeted course-level instruction, the librarians have significantly replaced one-on-one reference and instruction with instructional tools available to the entire student body.

Librarians Anna Russell, Jane Larrington, and Judith Lihosit from USD’s Pardee Legal Research Center (PLRC) rounded out the evening by demonstrating and comparing several screencasting solutions. They began by explaining the benefits of “flipping” classes—that is, having students watch lecture videos at home before class, then use class time for exercises, questions, and discussion. They proceeded to discuss several technical and administrative issues to consider before you start screencasting, and presented some pros and cons of numerous products on the market. In general, the more features your project requires, the more expensive the requisite software and the more difficult that software is to learn. Lastly, the PLRC librarians demonstrated how you can use PowerPoint as a substitute for screencasting software for very simple projects. Although PowerPoint only produces still images rather than capturing a dynamic screen, you can create projects very quickly and be assured that your users will be able to access the files. Another benefit to using PowerPoint is that the audio is recorded separately for each slide. If you need to go back and update or add a slide, you may easily make those edits in the PowerPoint file and create a new video file. If you need to demonstrate complicated maneuvers, you can create short screencasts (less than 5 mins.) with another screencasting program (like Jing or Screenr) and insert the video file into your PowerPoint.

 

-Tim Gladson, SLA San Diego Communications Committee

Presentation Materials

Ashford University Library Group

USD Pardee Legal Research Center Group

Posted in Chapter Programs, Events, UncategorizedComments Off

May Program: Virtual Reference & Research Services Panel

Virtual Reference & Research Services Panel

When: Wednesday, May 28, 4:30 – 6:30 pm

Where: Ashford University, 8620 Spectrum Center Blvd, San Diego, CA 92123 [map: http://goo.gl/kmKSBW]

Why: It’s a great local professional development opportunity!

Cost: Free to SLA members and nonmembers

Are you interested in learning what local librarians are doing to meet the needs of library users virtually? On Wednesday, May 28 from 4:30 – 6:30 pm, join SLA-SD for presentations and discussion on virtual reference and research services, featuring librarians from Ashford University and the University of San Diego. The panelists will discuss the ins and outs of screencasting, virtual tutorials, and other tips and tricks they use to meet the needs of their users via the web. The audience will have a chance to ask questions and discuss the topic at hand.

Presenters include:

Ashford University Library

Elizabeth Grossman, Director of Distance Learning

Rebecca Nowicki, Digital Services Librarian

Dana Haff, Digital Services Librarian

Presentation: Using Technology to Provide Reference Services to Online Students at Ashford University

University of San Diego

Anna Russell, Electronic Resources Law Librarian

Jane Larrington, Reference Librarian

Judith Lihosit, Head of Reference

Presentation: Screencast Tools for Virtual Reference & Research Demos

The program will be held Wednesday, May 28, 4:30 – 6:30 pm, at Ashford University in Kearny Mesa, 8620 Spectrum Center Blvd, San Diego, CA 92123 [map: http://goo.gl/kmKSBW].

Directions & Parking: Ashford’s Kearny Mesa location is just west of I-163, between exits Balboa (south) and Clairemont Mesa Boulevard (north). From either exit, take Kearny Villa Road to Spectrum Center Blvd, heading east. Once on Spectrum Center Blvd, you’ll see the large 11-story Ashford University building on the north side of the road. Drive past the building and turn left at the first light, Sunroad Centrum Ln. Next, turn right at the entrance to the large parking lot. Ask the parking attendants for directions to visitor parking spaces as well as the main entrance to the building. A librarian will greet attendees in the lobby, where all will be required to sign in at the security desk and procure a visitor badge.

Light refreshments will be served for your enjoyment!

Please RSVP by contacting Lauren Rasmussen at lauren.rasmussen.sla@gmail.comto help us get an accurate headcount. We hope to see you at there!

 

Posted in Chapter Programs, Events, Outreach, SeminarsComments Off


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