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Key findings from the Infinite Dial Australia 2022 study confirm that online audio is growing strongly, with 78% of Australians listening monthly. Monthly podcast listening has risen to 40% while radio (live & on demand) remains the most popular audio platform in 2022.

The sixth annual Infinite Dial Australia survey was conducted by Edison Research, first quarter of 2022, using a nationally representative sample of 1,001 Australians aged 12+ in metropolitan and regional Australia.  The research was commissioned by major sponsor CRA, with additional support from LiSTNR and Triton Digital.

2022 topline findings:

  • 80% of Australians listen to live radio or catch-up radio podcasts over the last week, which is holding steady with 2021
  • Radio has remained the top audio source in car, with 80% of Australians listening in cars in the last month
  • 71% of Australians listen to online audio weekly, up from 66% in 2021
  • Average time spent listening to online audio has increased to 13 hours and 31 minutes per week, up from 12 hours and 11 minutes a year ago
  • Podcast listeners are deeply engaged, listing to an average of seven episodes in the last week
  • Average time spent listening to podcasts surged to seven hours and six minutes per week, up from five hours in 2021
  • More than one quarter (28%) of Australians now own a smart speaker, an increase in the past 12 months. For those who have adopted the technology, they own an average of 2 devices
For more information, please email Briony Mclean or John Musgrove or call 02 9281 6577.

This data may not be used for, or in association with, any commercial purposes without Commercial Radio & Audio’s prior consent.

 
https://www.commercialradio.com.au/Research/Infinite-Dial-Australia/2022
www.commercialradio.com.au
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