Use of Photographs in Publicity Materials

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[http://www.hatchpubliclibrary.org/Policies/Photo%20&%20Exhibit%20Forms/Photo%20Release%20Form.pdf Photo Release Form], Hatch Public Library, Mauston, Wisconsin (PDF, 6.6 KB)
 
[http://www.hatchpubliclibrary.org/Policies/Photo%20&%20Exhibit%20Forms/Photo%20Release%20Form.pdf Photo Release Form], Hatch Public Library, Mauston, Wisconsin (PDF, 6.6 KB)
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[[Category:Administration and Management]]
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[[Category:Advocacy and Public Relations]]
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[[Category:Public Relations]]

Revision as of 10:05, 5 March 2008

Using photographs enhances the impact of publicity materials. There are, however, interrelated considerations:

  • Rights of the photographer
  • Rights of the individuals or groups represented in the photographs

Readings

"Legal and Ethical Issues of Ownership, Access, and Usage," by Diane Vogt-O'Conner, in Photographs: Archival Care and Management, by Mary Lynn Ritzenthaler & Diane Vogt-O'Connor; with Helena Zinkham, Brett Carnell, & Kit Peterson. (Chicago: Society of American Archivists, 2006.) pp. 298-333. Sample forms on pp. 334-349.

"Handling Photographs and Images" in Weaving a Library Web: A Guide to Developing Children's Websites, by Helene Blowers and Robin Bryan (Chicago: ALA, 2004), p. 100-101.
Excerpt: "Like a giant scrapbook, the Internet offers many opportunities to share activities that take place within the physical library. It is appropriate for library websites to display images of children's artwork, poetry, and stories, and even photographs of children involved in library activities. However, including such elements requires additional considerations. It is strongly recommended that a signed parental release form be obtained for each photograph of a child (and child-created work) before it is displayed online. in addition, you will want to be particularly careful not to provide information that when combined with a photograph could enable contact with a child. To avoid potential problems, use first names only and add the first letter of a last name only when necessary. Under no circumstances should a photo of a child's face appear on your site unless a signed parental release form has been obtained."


Sample forms

Mid Hudson Library System Poughkeepsie, New York Developed primarily to address the use of photographic images, the library's simple form specifically addresses the use of photos on the Internet.

Marstons Mills Public Library,Marstons Mills, MA (PDF, 62.22K) Includes small box on form specifically for parents.

Orange (CA) Public Library Photo Release Form (PDF, 29KB)

State Library of Iowa Photo Release Form (Word, 20KB)

Photo Release Form, Hatch Public Library, Mauston, Wisconsin (PDF, 6.6 KB)

Personal tools
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