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How Can Education Programs Help Bridge the Digital Divide? 

In this series of posts, EdCom’s Trends Committee is taking a deeper look at emerging phenomena identified in the 2021 edition of TrendsWatch from the Center for the Future of Museums. In …

Considering AR or VR? Learn What We Learned from Our Projects and Visitors!

Embarking on an augmented or virtual reality project can be daunting. Learn what to watch out for, account for, and steer toward so you can avoid (or at least prepare for) problems that may …

“Activating Smithsonian Open Access” Proposes New Models for Interacting with Museum Collections

In February 2021, Cooper Hewitt’s Interaction Lab launched an open call for proposals for inspiring digital interactions with Smithsonian Open Access collections for people all over the …

Finding Wonder in a Virtual World

Envision a group of schoolchildren standing before you, giddy with anticipation and excitement. In front of them are two elongated rectangular wooden doors, which, once opened, will …

Adapting to a Hybrid Reality: Accelerating a Digital Methodology and Mindset at Your Institution

Physical closures and capacity reductions due to COVID-19 forced museums and galleries to find new ways to showcase content and programming to a greater audience, accelerating the shift …

Meet Patrice, the Spy Museum robot who is opening a secret world to hospitalized kids

Patrice is a small, sleek robot that is opening up the International Spy Museum to hospitalized children and young adults who can’t physically get to the building. This has proved to be …

Pivoting to Virtual Field Trips and Education Programs: Advice from The Dallas Holocaust and Human Rights Museum

At The Dallas Holocaust and Human Rights Museum, our mission is to teach history in order to impact behaviors today. With students in particular, we want them to encounter the history of …

Inviting Engagement: Front-of-House Workers Become Online Content Creators

After announcing our free admission initiative in January 2020, MOCA’s lobby was a bustling hive of activity. Visitor engagement staff welcomed attendees by scanning their tickets and …

Thriving as a Virtual Museum: The National Museum of American Jewish History’s Playbook

Like many museums, the National Museum of American Jewish History (NMAJH)’s doors have remained closed to the public since March 2020. Our physical doors, that is. Our museum is very much …

How to Procure Digital Services with Accessibility in Mind

As you commission a website, mobile app, experiential multimedia piece, or other digital interactive, it is critical to incorporate accessibility and inclusive design considerations …

Evaluating the Impact of Augmented and Virtual Reality

“I am perfectly astonished at the effect.” “The thrilling scenes therein depicted are beyond description.” “It is true and really wonderful.” These are reactions from visitors to the …

The Rijksmuseum Had Its Lowest Attendance Last Year Since 1964. But Its Digital Audience Has Grown by Leaps and Bounds

Amsterdam's famed Rijksmuseum, which was closed for much of last year, had its lowest attendance in decades in 2020. At the same time, the museum experienced a 23 percent increase in the …

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Latest Stories from AAM

CARE-apy: Psychological Science and the Visitor Experience

Category: On-Demand Programs: Audience Research & Evaluation
When visitors leave a museum, in what ways are they different than when they walked in? What intellectual connections did visitors make with the ideas and artifacts with which they …

Changing Expectations, Changing Experiences: Cultural Audiences in the Post‐pandemic World

Category: On-Demand Programs: Engaging Audiences
This is a recorded session from the 2020 AAM Virtual Annual Meeting and MuseumExpo. Audience attitudes towards culture—including basic assumptions about what constitutes a cultural …

60 Ideas in 60 Minutes: Be the Change You Wish to See

Category: On-Demand Programs: Financial Sustainability
This is a recorded session from the 2020 AAM Virtual Annual Meeting and MuseumExpo. Museum professionals must understand fundraising to create and sustain value for their communities. Using …

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