Radio PSAs

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Encourage your local radio station to play these PSAs to support messages about the value of libraries.
 

The Ads

Big Event

More people visit libraries than attend sporting events.

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Climate

Try the library for green solutions to save our planet. 

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Gameshow

I'd like what's behind door #2!

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Mr. July

He's thinking about a calendar.

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Ms. October

She's willing to take it off for libraries.

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Calendar Girls

Mr. July and Ms. October in a single 60-second file.

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Power Plants

If knowledge is power, a library is like a power plant.

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Rocket Scientist

Herb Schlummacker launches in support of libraries.

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Speed of Life

Libraries help people keep pace with life in the fast lane.

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More Information About the Ads

Below are justifications for the claims made in these ads.

Number of visits and tickets

38.9 million visits were made to Wisconsin’s public, college, and university libraries in 2004. The number of visits to school and special libraries would bring this total even higher. In comparison, only 5.3 million people attended major sporting events in Wisconsin, including Brewers, Bucks, Packers, UW campus, and Marquette University games.

$4 Return

The 2006 economic impact study by Northstar Economics showed that for every $1 spent on libraries, $4.06 of economic value is produced.

Funding is in jeopardy

In today’s tight fiscal environment many libraries of all types have endured budget cuts. School libraries in communities across the state have seen their schools reduce professional library staff. A University of Wisconsin System initiative to enhance library service has not been funded, and librarians in special libraries are some of the first positions in their organizations to be cut during a fiscal crisis. Those libraries that haven’t already taken budget cuts are in jeopardy of seeing their budgets cut in the future.

Students make 1.5 billion visits to school library media centers during the school year—this is 140 million more than attendances made to movie theatres in 2008.

ALA Office for Research & Statistics, ALA Public Information Office

Wisconsin Library Association Foundation

Campaign for Wisconsin Libraries Logo
http://www.wisconsinlibraries.org/protect/radio-psas
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