Microblogging Definition

The Loomly Team

What is Microblogging?

Microblogging definition: microblogging is the act of creating short-form content to be shared on media channels.

Microblogging consists of shorter messages posted more frequently and can utilize all forms of digital assets, like videos, images, and audio snippets.

This has made microblogging popular on social media and blog platforms like:

Microblogging has been widely influenced by the increase in mobile-based content. It is equally easy to create, curate and consume content from a smartphone or tablet.

For example:

National Geographic combines stunning visuals and stories to create their Instagram-based microblog:


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