October 14, 2019

New: Instagram is Reducing the Reach of Posts Debunked by Fact-Checkers

From Poynter:

In an expansion of Facebook’s partnership with fact-checking sites around the world, Instagram has started reducing the reach of false posts.

When one of Facebook’s fact-checking partners, of which there are now 52 in more than 30 countries, rates a link, image or video as false, its future reach in the News Feed is decreased and users are warned if they try to share it.

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Now, in a test, Facebook-owned Instagram is taking those fact checks and applying them to the same false photos and memes on its platform.

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For fact-checkers, expanding debunking work to Instagram is a promising move.

“Instagram is a place where a lot of people, particularly young people, get their news. And we know it’s a space where misinformation can live,” said Aaron Sharockman, executive director of (Poynter-owned) PolitiFact, in a message. “So it only makes sense that Facebook would expand its work with fact-checkers into this new space. It’s definitely a good step.”

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Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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