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Posts Tagged ‘Reuters’

Fired Social Media Editor Shares Reuters’ Twitter Guidelines; Demonstrates Professional Risks One Takes On Twitter

You may have heard of Matthew Keys. He’s a journalist who was indicted by the Department of Justice (DoJ) for allegedly “giving hackers access to the servers of his former employer, the Tribune Company. Tribune owns the Los Angeles Times, which the Anonymous hacker subsequently defaced.”

Keys was also, until recently, the social media editor for Reuters. After being let go today, he shared the news organization’s Twitter guidelines – and they demonstrate the dangers of combining personal and professional tweets online.

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Ex-GE CEO Jack Welch Quits Reuters Because Of Tweet Backlash

There have been plenty of repercussions of people taking to Twitter to vent their frustrations, most involving either athletes (and other athletes…and more athletes), political activists or politicians themselves – but the latest Twitter snafu happened to a certain Mr. Jack Welch, arguably one of the top CEOs of all time.
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“Old Media” Exec On Twitter: “I understand how to wash dishes. I don’t do it regularly.”

It’s refreshing to hear some honesty from the upper echelon of media types, even if that honest is of the sort that belittles Twitter.

At Reuter’s Global Media Summit, several prominent members of “old media” spoke about their reluctance to hop aboard the Twitter train, claiming that they didn’t need to use it to understand it – and understand that it’s not for them.
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