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Author's Bias and Credibility

This prezi will help you understand what bias is, and how to spot it in what you read.
by

Nichole Carter

on 8 May 2014

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Transcript of Author's Bias and Credibility

Identifying Bias & Author Credibility
Video 5.6
bias is the opinion that stops the author from looking at the topic with a neutral point of view
YOU
are biased.
What's your favorite
breakfast food?
what does that mean?
favorite = bias!
Do you prefer...
dogs
cats?
or
preference = bias!
Bias is not always bad.
Humans are not robots.
I have no
opinions.
Bias does not belong
in some types of non-fiction

Scenario #1: You want to see a good action movie so you read some movie reviews online. Enrique McPoutypants is a famed movie critic who writes a weekly movie review blog. He does not like Diesel Von Mussels, the star of the movie "Robots from Space vs. Giant Lobsters from the Deep", because Von Mussels once spilled cocktail sauce all over McPountypants's tie at a fancy Hollywood party. Even though McPoutypants actually really enjoyed the movie, he writes that it was terrible, because he doesn't want Diesel Von Mussels to get any money or credit for being a good actor.

The critic is biased against movies which star Diesel Von Mussels. You cannot trust his opinion about this movie.
Scenario #2: Mrs. Mean-Face is on the committee to select a new book for the 7th graders to read, and must write a report to hand in to the principal. The other teachers on the committee think that the students would enjoy reading "The Hunger Games" by Suzanne Collins. Mrs. Mean-Face's best friend just wrote a 700-page book about the dietary habits of the Tazmanian water beetle. Even though she knows the students would enjoy "The Hunger Games" more, Mrs. Mean-Face writes in her report that the school should have the 7th graders read "The Fascinating Culinary Proclivities of the Tazmanian Water Beetle." Mrs. Mean-Face is biased towards her friends book and wants her f
Mrs. Mean-Face
biased author #2
Enrique McPoutypants
biased author #1:
Scenario #2: You are interested in buying a new smart phone. Sally Sassafrass is the owner of Phoney's, a cell phone store. You go to Phoney's and talk to Sally, telling her all the features you are looking for in a smart phone. You ask about the iPhone 4S, but Sally talks you out of it and you get something else instead. Later, you find out that Phoney's doesn't carry iPhones. Obviously, Sally is biased against phones her store doesn't sell, and biased towards the phones that they do.
biased author #2
Sally Sassafrass
In each of these scenarios, the author's information is untrustworthy. We cannot accept what they tell us, because we know their opinions are influencing their reporting of information.
So, you have to find bias before
it tricks you! Here's how...

Look for...
G
E
L
O
eneralizations
xaggerations
pinions
oaded words
not being specific
making broad statements
overstating something
stretching the truth
words designed to make
you emotional,either in
a good or bad way
the way the author feels or believes
not necessarily based on fact
example
example
example
example
Dogs are more social than cats.
All students play games on their iPads during class.
Congressman Smith was born near the green pastures of the Willamette Valley and raised with wholesome family values.
Lucky Charms is the best cereal ever.
How could these ideas have been expressed
with less bias?
Less biased: Dogs are social creatures by nature,
while cats tend to be less dependent on their owners
for affection and attention. Of course, there are
exceptions to this rule.
Less Bias: Many students are occasionally tempted to play games on their iPads during class.
Less Bias:Congressman Smith was raised in Oregon's Willamette Valley region.
A recent study by the National
Product Poll Association showed that 35% of Americans prefer
Lucky Charms cereal over all other cereals.
At the end of the tutorial you will understand what bias is, and how to identify it. As well as how to determine the author's credibility.
You are finished!
Don't forget to do the digital WSQ and press submit!
Original prezi by Emily Endress
Author credibility
Author credibility means you can prove that they are a good source, that they have used good facts and materials, and you can trust their information.
If an author is biased on something and is not using facts to support their point are they credible?
How do you determine if the author is credible?
Factors to consider:
Where is the info coming from?
Author's background
When was this information published?
Has it been reviewed by anyone?
Are there sources cited?
Is it biased?
http://www.wikihow.com/Sample/Source-Evaluation-Cheat-Sheet
Full transcript
https://prezi.com/3vvumkfjh2hd/authors-bias-and-credibility/
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