Video Screen Guidelines

Video screens around campus display (paper-free!) messages about College events, programs, and announcements.

Any department that would like to take advantage of this promotional opportunity is invited to submit a video screen request to Communications & Public Affairs, which manages the screen updates and scheduling. Please note that video screens are not typically used for the promotion of courses or classes. 

  

Here's How

First, make sure you know the technical and visual identity file requirements. Key information is included on this page, and a full online training is available for more about the program and how to use the file template.

Submit files by noon on Thursday of the week prior to the requested run date. (Please see below for more detailed scheduling information.) Files are considered “submitted” when C&PA receives a file that meets the basic specs outlined below. Please allow extra time in case revisions are requested.

Resolution

The video screens can display high resolution .jpg or .png files formatted to a horizontal orientation of 1920x1080 pixels. We recommend Adobe Photoshop to prepare files, and the software is available on community computers across campus. We're happy to supply a Photoshop template upon request.

Logo

Messages should include the Wellesley logo at the bottom center of the screen. (Logos and logo guidelines are available online.)

Readability

Brevity is the soul of wit. And advertising! Each screen displays for ten seconds. Please limit text to 40 words. More than that can't be read and will make your slide unusable.

Accessibility Info

Be sure to include the following accessibility information on your screen:

Accessibility and Disability Resources
accessibility@wellesley.edu

 

Message Mix and Timing

Screen files should be submitted by noon on Thursdays to begin running at any time the week following. Although messages stop running as events occur and are replaced with new messages, schedules are prepared on Thursday afternoons for the full following week, and programmed on Fridays for the entirety of the following week. (Tip: Submit files at least three weeks before your event to receive the maximum two week airtime—and do not wait until noon on Thursday to send. If changes are required, you will not be able to resubmit before the deadline.)

The total number of times a message is displayed during its "run" depends on the number of messages running at any given time. Messages for events or programs with specific dates will run for up to two weeks. Run times for long-term programs may vary. Video screens that do not have a hard deadline—such as a specific date—can be placed in an evergreen playlist that displays less frequently than other slides. 

 

 

Screen Locations

Some campus screens are for dedicated purposes and aren't covered in these guidelines, but plasma monitors included in the campus program include the following:

  • Clapp Library: one screen at main entrance
  • Founders Hall: one screen near the English Department corridor
  • Green Hall: three screens, one per common room on floors 2, 3, and 4
  • Lulu Chow Wang Campus Center: three screens at different entrances
  • Nannerl O. Keohane Sports Center: one screen at the front desk and two in the fitness center (running a slightly different schedule) 
  • Pendleton: one screen at the entrance near the Knapp Atrium in Pendleton East and one at the first floor quad entrance of Pendleton West
  • Residence halls: in dining halls at Bates, Pomeroy, Stone-Davis, and Tower
  • Schneider Center: two screens near the entrances
  • Science Center: one screen at the library entrance

Please note that a screen dedicated to student organizations and initiatives is located at the entrance of the Bae Pao Lu Chow entrance in the campus center. It is maintained by the Office of Student Involvement, and operates separately from the campus program that is available to College academic and administrative departments. Students may request a student video screen template—please note that technical specs vary slightly from the above—or submit a file for inclusion in the rotation by emailing studentinvolvement@wellesley.edu.

 

Ready to go?

To request a video screen template or to submit your completed screen file, please email videoscreens@wellesley.edu
https://www.wellesley.edu/administration/offices/cpa/eventspromotion/promoting-events/videoscreens
www.wellesley.edu
crawl=CC-MAIN-2019-43
51599
application/http; msgtype=response
sha1:AR3Y6GCINFT55IGRBBXCSRXLIJPSUK4D
<urn:uuid:f1fd60aa-27fa-42bb-8f4d-040bba10dc5f>
2019-10-15T22:20:57Z
107.21.104.61
text/html
sha1:WYG4F2YPEVPRBONSI354TQNSLKS7L6FR
<urn:uuid:4ed78dac-d26a-4e4b-90ed-3af4b7531798>
https://www.wellesley.edu/administration/offices/cpa/eventspromotion/promoting-events/videoscreens
response
<urn:uuid:0c97e8ca-3ccb-4656-99d5-dff372966465>
isPartOf: CC-MAIN-2019-43
publisher: Common Crawl
description: Wide crawl of the web for October 2019
operator: Common Crawl Admin (info@commoncrawl.org)
hostname: ip-10-67-67-68.ec2.internal
software: Apache Nutch 1.16 (modified, https://github.com/commoncrawl/nutch/)
robots: checked via crawler-commons 1.1-SNAPSHOT (https://github.com/crawler-commons/crawler-commons)
format: WARC File Format 1.1
conformsTo: http://iipc.github.io/warc-specifications/specifications/warc-format/warc-1.1/