
Adobe Day Oct 20: Ideas “bloom” in City of Roses (Portland)

September 6, 2013 @ 12:55 PM, By Maxwell Hoffmann

The Adobe Tech Comm Marketing Team is excited to announce a FREE upcoming thought leadership and networking event “Adobe Day @ LavaCon 2013“! This half day event, which includes Continental Breakfast and a networking lunch takes place Sunday morning, October 20th, in Portland Oregon’s downtown Hilton Hotel (the Lavacon conference venue). Registration begins at 8:00 read more…

Adobe STC Summit Interviews 7: Leadership in TechComm, Teaching TechComm & Copy vs. Content

August 1, 2013 @ 12:03 PM, By Maxwell Hoffmann

In this week’s installment of more Thought Leader interview’s from this year’s STC Summit, we cover a variety of topics, ranging from how leadership can be achieved within a TechComm Group, important ingredients required in teaching TechComm and what is the difference between editorial “copy” and intelligent, searchable content.   Neil Perlin: Merging of Mobile read more…

Report from Eindhoven: TCWorld Roadshow with FrameMaker

June 13, 2013 @ 4:44 PM, By Maxwell Hoffmann

Another week, another part of Europe. Today the tcworld roadshow landed in Eindhoven. This city was a tiny town when the Philips family started a light bulb factory in 1891. The city is still known as the ‘city of lights’ in the Netherlands. Thanks to the enormous amount of educated workforce that was needed by read more…

“Classic” 7-Part Aldous series on “Unstructured to XML” webinar series republished

June 7, 2013 @ 1:43 PM, By Maxwell Hoffmann

In 2011, then Product Evangelist Tom Aldous produced a “deep dive”, 7-part series of webinars that covered all steps required in converting unstructured content to XML in FrameMaker. Although this series was done with FrameMaker 10, the basic steps largely remain the same, and many users frequently consulted this series as a useful references. We read more…

Report from Stockholm: TCWorld Roadshow with FrameMaker

June 5, 2013 @ 12:26 PM, By Maxwell Hoffmann

Two days after Helsinki we landed in Stockholm for the second stage in our tour across Northern and Northwestern Europe. The venue was of a totally different style, in a modern hotel conveniently located next to the main railway station. A unique opportunity that we could not pass up was the presence of an ice read more…

Cognitive Design and User Assistance

February 7, 2013 @ 11:27 AM, By Parth Mukherjee

Ray Gallon or The HumanistNerd just completed a fabulous series of webinars for fans of User Assistance. The complexity of today’s technical products means ‘how-to’ information may no longer provide users with all they need. More than procedures, users need to acquire skills and concepts that enable them to be autonomous, make decisions, and work read more…

Top 10 viewed webinars of 2012

January 24, 2013 @ 12:19 PM, By Parth Mukherjee

Okay this is the last in the “top 10 of 2012” series, I promise. The top 10 viewed (live+on-demand views) webinars of 2012 (in no particular order): The FrameMaker 11 launch presentation by Kapil Verma: What’s new in Adobe FrameMaker 11 Future of TechComm series: Designing technical documentation for tablets by Ellis Pratt of Cherryleaf read more…

Happy New Year! Interesting upcoming webinars

January 4, 2013 @ 11:51 AM, By Parth Mukherjee

Hello everyone! Adobe TechComm family wishes everyone a very happy new year! The year may have changed, but we are still strongly committed to bringing you FREE thought leadership and learning content in the form of webinars. Hope you make the most of what’s on offer. Please feel free to share this with friends and read more…

Mobile Goes Global: How to keep pace

December 12, 2012 @ 12:35 PM, By Maxwell Hoffmann

Did you know that more people on the planet use mobile phones than toothbrushes? Did you know that there are 5x as many cellphones on the planet as there are PCs? In 2013 mobile devices will overtake PCs as the most common means of access to the Web. Val Swisher of Content Rules delivered a read more…

JoAnn Hackos on Predicting DITA cost savings

November 19, 2012 @ 12:05 PM, By Maxwell Hoffmann

Our November 19th webinar with Dr. JoAnn Hackos of The Center for Information-Development Management (CIDM) covered an insightful strategy in determining how to accurate predict cost savings with DITA. This issue has been a key “bug-a-boo” with many customers, who know that they need to move to DITA, but who need a compelling business case read more…

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