SDSU radio moves from 600 to 1090

Earlier this month San Diego State unveiled a “refreshing” of the brand logo and uniform styles for its sports teams. Now its flagship radio station is getting a makeover as well.

Learfield Sports, the multimedia rights holder for SDSU athletics, has exercised an opt-out clause in its contract with Clear Channel Communications and switched to Broadcast Company of the Americas, according to several sources familiar with the deal.

What that means on your radio dial: Aztecs football and men’s basketball games will move from 600-AM to 1090-AM, which has one of the most powerful signals in Southern California.

BCA Radio, which also owns 1700-AM and 105.7-FM, is expected to announce the new deal Monday during its 1090 sports talk shows. Officials from Clear Channel, BCA Radio and SDSU either declined comment or were unavailable.

Ted Leitner is the longtime voice of Aztecs football and basketball, and that isn’t expected to change. But having games on a sports talk station like 1090 allows for better cross-promotion (KOGO-600 has a news talk format), and the 50,000-watt signal can reach listeners hundreds of miles away.

SDSU signed a five-year deal with Clear Channel in 2007, then renewed in 2012 for another three years plus a two-year option. But, the sources said, language in the contract allowed for Learfield Sports to opt out if certain conditions weren’t met.

The move could create a domino effect for USD, which signed a four-year deal with BCA Radio in October and had 1090 as the flagship station for its men’s basketball team last season. People familiar with USD’s contract said Toreros games could be optioned to 1700, which has a weaker signal and may open the door for them to move elsewhere.

The Padres flagship is 1090 as well, which could create conflicts with SDSU football games and push the Aztecs to 1700 or 105.7-FM. There also could be conflicts between SDSU basketball and the Padres in March, but spring training games have typically been on 1700.

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