In 2010 I flew across the world to intern at Singleton Ogilvy & Mather in St Leonards, Australia to work on the IBM account. At the time, IBM's Smarter Planet initiative was in its infancy, but already experiencing rapid growth with the Smarter Cities campaign and international summits. Since that project, I have been a firm believer in thinking globally, while acting locally. Read the latest RightCause blog post to learn how this social impact strategy can bring longterm change.⠀
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RightCause can help plan and execute your company's cause marketing campaigns with measurable impact. Contact kwright@rightcauseconsulting.com to get started!⠀
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