What are Americans' favorite jelly bean flavors? National sales data over the last decade and surveys of more than 12,000-candy customers, licorice is still the fave flavor in Alaska, Colorado, Kentucky, Minnesota, New Jersey, North Carolina, North Dakota and Tennessee, and third place in Alabama. In Arizona buttered popcorn is the most popular, with the state in sync with Arkansas, California, Connecticut, Georgia, Michigan, Missouri, New York, Ohio and Texas.