The Crabtree &amp; Evelyn (C&amp;E) brand has both heritage and recognition across a number of diverse markets worldwide. Its product ranges extend from the traditional (Lavender, Rosewater) to the contemporary (La Source, Aromatherapy Distillations). The window displays of the brand go well with its marketing strategies. The are soothing to the eye because of the use of pastel colors .As the brand deals in natural products light and subtle use of colors is a good way to attract the costumers.