Gennem årene har Avensis udviklet sig i størrelse, teknik og kraft for at udfordre konkurrenterne [[Mazda 626]]/[[Mazda6|6]], [[Ford Mondeo]], [[Volkswagen Passat]], [[Citroën Xantia]]/[[Citroën C5|C5]], [[Peugeot 406]]/[[Peugeot 407|407]]/[[Peugeot 508|508]] og [[Škoda Superb]].<ref>{{cite web|url=https://www.honestjohn.co.uk/carbycar/toyota/avensis-2009/|title=Toyota Avensis (2009 – 2015) Review|website=honestjohn.co.uk|language=engelsk|access-date=19. november 2020}}</ref><ref name="ref_1">{{cite web|url=http://egmont-media.s3-website-eu-west-1.amazonaws.com/ams/biltester_pdf/112408.pdf|title=Begagnetanalysen − Toyota Avensis|date=2011|publisher=[[auto motor und sport]]|language=svensk|format=PDF|access-date=19. november 2020|archive-date=21. maj 2018|archive-url=https://web.archive.org/web/20180521191809/http://egmont-media.s3-website-eu-west-1.amazonaws.com/ams/biltester_pdf/112408.pdf|url-status=dead}}</ref>
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