Instruct: Classify Amazon reviews into positive or negative sentiment
Query: Love this formula...

I discovered Bright Beginnings with my first child in 2003, and we both fell in love with it. Aside from the obvious benefits (more for your money, cheaper, etc.), I found that it just mixes up so much better than Similac; therefore my son was able to digest it so much better. He was a colicy baby, but once I switched to Bright Beginnings, he seemed to do so much better. I'm now using Bright Beginnings with my second child, and she's doing wonderfully.My grocery store recently discontinued selling Bright Beginnings to make room for their brand of formula. This caused me to do some online research. I have found that Amazon has the best price. This formula is even cheaper when purchased online.