Using LinkedIn to maximze your your on-line identity for career success? This is the definitive guide!
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If you're using LinkedIn, you're probably like most people--you have a profile, a few contacts, and are lost as to what to do next. In fact, you're likely letting your presence on LinkedIn languish while you go about the business at hand -- working and building your career -- or looking for a job and building your career -- or prospecting for clients and contacts to build your business.

If you're not using LinkedIn, perhaps you've not hard of it, or you're confused about how it works and how to begin.

Social networking sites like LinkedIn are so new that most people don't know they exist, or just dabble in the exercise of using them. They don't get much value from their efforts, and they give up. Jason Alba takes LinkedIn neophytes, casual users, and even power networkers, and shares tips that anyone, at any LinkedIn level, will find useful.

With on-line identity a critical component of career and business success (read Career Distinction by William Arruda and Kirsten Dixon to understand the "Google" impact on careers and business), Jason Alba's book is a timely tool, with clear instructions that will jumpstart your LinkedIn experience and dramatically improve your effectiveness.

Alba's book is packed with information and devoid of fluff. It's an "easy read" for an evening or a plane ride. But don't let that fool you -- the action steps you'll take after reading this book will have you networking on LinkedIn like a seasoned pro, and help build the effective and branded on-line identity you need to succeed.
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"Hired!" is a wealth of information, for marketing yourself and current social media. This is not your straightforward these are the facts book. Different ideas and strategies using LinkedIn, now a powerhouse for researching companies and people. The authors go beyond telling you to just putting up a profile. The book gets into marketing, keywords, company research, and resume styles. Al actually gave me his comments and suggestions. That kind of outreach is truly unheard of in this day and age. The authors are truly on your side with ideas to help you. Easy to read style also!
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Ms. Aylward  has nailed the fact that you must market yourself via Linked In and social media as that is where the recruiters are going to search for and verify talent. Having an up to date and relevant electronic profile may be one of the most important tools in your job search tool chest.  The steps are logical, easy to understand and easy to execute.  You will establish an electronic brand statement that will expose you to opportunities you never even knew existed.
This book is well worth your investment of both money and time as you move forward with your job search.
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>>>..."USING Linkedin" is more than just a book!...You don't just read about it...You will see it, hear it, with step-by-step video tutorials and audio sidebars delivered through the free Web Edition that comes with every USING book...For  the Investment in the book, you get online access anywhere with a web connection---no books to carry, updated content and the benefit of video & audio learning!!!
>>>..."USING Linkedin" offers 18 Knowledge-Filled Chapters from Introducing Linkedin to Accessing Linkedin via Mobile Devices!!!...Author Patrice-Anne Rutledge / A Business Technology Author & Consultant,etc. / delivers 257 pages of Linkedin Knowledge for all Linkedin users from A to Z!!!...In addition, Patrice-Anne is a long-time Linkedin member and social networking advocate who uses Linkedin to develop her business, find clients, recruit staff and so much more!
>>>..."USING Linkedin" is an Investment to make & a Learning Experience that you will use & use!!!...Get your "USING Linkedin" Today for your Purchase Review!!!...Going Forward!!!...Carpe Diem - Seize The Day!!!...Michael.
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Being a regular user of LinkedIn, I wanted to ensure that I was making full use of its available resources, but I didn't want to spend precious time searching the site for what I may have missed during previous visits, and this is where the `LinkedIn Goldmine' became an invaluable asset.

The author; David Masters, has taken the time to search out, and detail a wealth of information, not only giving readers an easy-to-read tutorial on how to use LinkedIn, including its benefits and purpose, but he's also incorporated handy marketing strategies, that will enable any freelance writer to grow their online presence with a minimum of fuss. And, as any writer knows; having a platform is what it's all about. How can those clients, or agents, or publishers find you, if you're not there to be found? For newbie writers looking to make their mark in this field, or turn a hobby into an income earner, then this section alone is worth buying the book for.

And if you're like me, and want to keep a modicum of anonymity, but are aware that you need to network, the `LinkedIn Goldmine' show you how to connect with mentors, and teachers, and writers, who are willing to help you on your path, and a side benefit of the book which I found extremely helpful was; it divulged writing arenas that maybe you hadn't even considered, some of them hadn't occurred to me, and I've done a lot of research.

There's even a template, whereby you can ask past clients or employers for recommendations, and as we all know, that's a hard thing to have to do.....the cover price of the book is a pittance when you think how helpful that will come in, so I do suggest you purchase the `LinkedIn Goldmine' particularly if you feel there's a writer within you itching to come out, although it would be of tremendous help for any professional wanting to get out their name `out there' a bit more.
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Al Smith and Jeff Sheehan provide a pragmatic approach to your job search by using all available social media out there.  This handy book will help you get noticed from the slew of resume postings and job board applications that we all experience.  I know this to be true as I am now back in the ranks of the gainfully employed as a result!
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I'm a former recruiter and current career coach, so I know how important social media is for the job search. This is a critical topic for job seekers to master and Waldman has put together a great reference book on this often overwhelming topic. This is not just for beginners who are looking to get started, though it's accessible for newcomers. There are resources mentioned, shortcuts and strategies that will benefit even regular users of social media.

One of the trickiest areas of job search is managing all of your contacts and activity, and Waldman gives some great suggestions for contact management, reputation tracking and management, and activity tracking. This is definitely a book you'll want on your reference shelf for job search AND career management.
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Longevity in company is no longer something employees (including executives) can count on. Globalization has led to fierce competition in pricing and innovation, forcing companies to reinvent themselves to survive. Restructuring, acquiring new skills, and jettisoning the old are part and parcel of the reinvention process. No product or service, no location, and no one... is "safe."

You now must view yourself as an independent contractor, become your own advocate, and self- manage your "personal brand" - that what makes you unique and desirable. It is the image, emotion, and thought that you invoke in the others after you have interacted and communicated with them.

The emergence of social media coincides with the emergence of "personal branding." Social media platforms like LinkedIn, Facebook, and Twitter offer opportunities that did not exist even ten years ago to establish and communicate your personal brand to target audiences. These new platforms allow you to market your potential, not your past.

Author and successful Milwaukee businessman Wayne Breitbarth focuses on one of these platforms, LinkedIn, in his "The Power Formula for LinkedIn Success." Breitbarth has delivered a great book for both the novice and the more experienced LinkedIn user covering the importance of the `Profile" (your branding document; get this wrong, nothing will work for you), applications that will enhance your `Profile,' how to get found (use of keywords) on LinkedIn, how to research companies of interest, how to target and participate in relevant groups (creating awareness of your brand), what `Power Users' are doing on LinkedIN, and how to use LinkedIn in any career search.

I have been involved in a church-based ministry focused on executives, managers, and professionals who are in-transition since the dot.com crash in 2001 (we are presently serving over 600 members). I was one of the first 21,000 participants on LinkedIn (March, 2003) and have stressed the value of LinkedIn long before it was a household name. Our ministry, SING, was the very first group ever created on LinkedIn. It was done at our request. Today, LinkedIn had 50,000+ groups.

Breitbarth captures what we have been stressing in his comprehensive book. And he has made my job so much easier. I can now encourage members seeking to communicate their brand to their target audience to get a copy of his "The Power Formula for LinkedIn Success."
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This book gives me thoroughly strategies about how to improve LinkedIn profile.
I follow step by step every section. I read 2 pages a day and fill out my profile.
I got double view(almost 10 view per week) and also double connection(66) for now.
It's still small but I'm in Korea. I mean it works without USA.
I also have job offer now. This is kind of magical experience.
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This book provides details on how to become a presence on LinkedIn, the online network for business pros. I learned how to think of my writing as a business, a useful way to look at marketing my services, what is involved in creating an attention-grabbing headline, a compelling summary, and a terrific profile. Mr. Masters also gives suggestions on the best kind of content for each section of the profile. "The LinkedIn Goldmine" clearly and concisely answers the questions "Where do I start?" and "What do I do next?" I highly recommend this book for anyone who sincerely wants to begin or enhance their freelance writing career.
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Windmill Networking is hands down the best and most up to date book for those looking to expand their social media brand on Linkedin! This book goes the distance in bringing newbie's like myself, to up and running with Linkedin and making powerful connections! This book will teach you how to implement searchable terms, appropriate groups and putting you and your company in front of key decision makers. As an IT recruiter, this book is a great reference for expanding my business. Other social media books just got you introduced to social media, but leave the reader hungry for methods of implementation. Looking forward to future books by this innovative author.
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This book was a great help!! It really taught me the importance of working my network and pointed out some of the finer points on my resume/LinkedIn/etc. that really make a big difference! Can't recommend it enough to anyone in the job search!
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I love the latest LinkedIn Profile Optimization for Dummies! Its by far the most comprehensive single collection of information, tips and recommendations on how to optimize your profile, whether you're a job hunter, recruiter or sales person leveraging all the insights a good profile provides. It also includes the value of executive and company branding on LinkedIn, which by now is recognized as the primary Professional social media outlet.

There should be an extra star for the fact that you don't have to read the entire book cover to cover before benefiting. Its easy-to-read layout contains everything you need to know about every LinkedIn section, making it easy to bounce from one chapter to another.

Author Donna Serdula opens up LinkedIn's hood tp help you see and understand all of its parts and how they work together. She then offers directions and suggestions on how to create your best profile based on your LinkedIn objectives.  An important note: Donna doesnt work for LinkedIn but considers herself an evangelist after recognizing how she could leverage the information it contained when she was in sales.

Fast forward ten years and now we benefit from her sharing all her knowledge between the covers of this book. From how to optimize LinkedIn with your title and experience headlines to the groups and influencers you should follow, you can open this book up at any point and find exactly the information you need. Lastly, executive and company branding has never been so important, and LinkedIn Profile Optimization for Dummies is by far the most cost efficient way to learn how you can apply such important strategies to create a stand-out profile.

Know someone graduating from college this Spring or a friend looking for new career opportunities? Have them start here. Chances are they won't have to reach further to get results!
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This is a must read for everyone who underestimates the power of LinkedIn. Well written straightforward advice that makes a difference!
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I've been on LinkedIn for a number of years - but really didn't understand how it worked or how it could benefit me. So recently I decided to learn more about LinkedIn. After doing some research I found John's book - and read it over a weekend. It's easy to understand, easy to use. If you're like me, you'll find yourself immediately using the information John provides. it's truly a great book and John's a great guy. Check him out on LinkedIn!
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This book is a great tool for anyone who is looking to advance their career, introduce themselves into or rejoin the workforce, network or even promote a new or existing business. The book explains the difference between LinkedIn and other social media sites like Facebook and twitter. The author give a very detailed description of LinkedIn, the befefits of having a LinkedIn profile and how to properly setup and use that profile in the most effective way possible. I really like the step by step directions on how to do specific tasks. It really makes it easy for even those who aren't very tech savy. I would highly recommend this book to anyone who is looking to advance themselves professionally. I received this book for free in exchange for my honest opinion.
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I haven't completed this entire book yet but I have taken the online companion course and it is full of very useful, valuable information.  Ron outlines everything you need to know to use LinkedIn to build your career, establish new connections and find your dream job through your LinkedIn contacts. The book outlines material that is covered in the online course and purchasing both has really helped me to build up my contact list and promote my business.  I would recommend this book to anyone who is new to the job market, making a career change, between jobs or just looking to build up their career network for future advancement.  In this book Ron Nash builds on the concepts outlined in his previous book, How To Find Your Dream Job, which I would also recommend.