Instruct: Classify Amazon reviews into positive or negative sentiment
Query: Practical, Sage Advice

Communication is a tricky business. We all think we understand it and think it has to do mainly with posture, delivery, simplicity, etc. Juliet Erickson goes a great deal further by explaining the 'homework' that you have to do to be an effective communicator. In other words, how do make your message meaningful and relevant to the receiver? While it sounds simple, this is a profound and enlightening way to think of communications and to work on being a better persuader.