what are the three basic strategies for effective mass customization?
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Three Fundamental Capabilities. Mass customization requires three fundamental capabilities: solution space development, robust process design and choice navigation. Various tools and approaches are available to help companies develop those capabilities.
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['The transcendental view;', 'The user view;', 'The manufacturing view;', 'The product view; and.', 'The value-based view.']
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['Align buyer personas to reader personas. ... ', 'Make sure the journey makes sense from every angle. ... ', 'Have a productive brainstorm. ... ', 'Make wireframing effortless with a flawless inventory list. ... ', 'Ensure all UI elements are authentic and accessible. ... ', 'Find and fix any red routes. ... ', 'Communicate an easy-to-recognize brand message.']
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['Step One of Product Development: Listening to Feedback. ... ', 'Step Two of Product Development: Ideation. ... ', 'Step Three of Product Development: Prototyping. ... ', 'Step Four of Product Development: Manufacturing.']
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['Focus on the customer.', 'Identify and understand how the work gets done (the value stream).', 'Manage, improve and smooth the process flow.', 'Remove Non-Value-Added steps and waste.', 'Manage by fact and reduce variation.', 'Involve and equip the people in the process.', 'Undertake improvement activity in a systematic way.']
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['Start every project with clearly defined goals and success criteria. ... ', 'Brainstorms are most effective in a clearly scoped context. ... ', 'Prototype and iterate (aka test early, test often).']
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['#1) Requirement Gathering and Analysis.', '#2) Design.', '#3) Implementation or Coding.', '#4) Testing.', '#5) Deployment.', '#6) Maintenance.']
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['Recognition of need. ... ', 'Synthesis (Mechanisms). ... ', 'Analysis of forces. ... ', 'Material selection. ... ', 'Design of elements (Size and Stresses). ... ', 'Modification.']
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['Customer Power.', 'Long-Term Orientation.', 'Leveraging Technology.', 'Enhanced Communication across Organizations.', 'Inventory Control.', 'Interogranizational Collaboration.']
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['Support customers as a team. ... ', 'Listen to customers (and share their feedback). ... ', "Don't be a robot. ... ", "Be honest about what you don't know. ... ", 'Practice empathy. ... ', 'Know your product.']
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['Aesthetics – How the product looks.', 'Function – How the product performs its task.', 'Economic Manufacture (Cost to Produce) – How much it costs to produce the product.']
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Mass production entails products created in large quantities in a small amount of time, while customized design entails slow and steady production of products customized to specific needs.
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['And/On lights.', 'Stock Controls and Signals.', 'Cross-Training Matrix for Employees.', '5S (signs, tape, labels, color coding, etc)', 'Control Plans.', 'Production / Quality / Delivery / Service Metrics.', 'Glass Wall Metrics.', "FMEA's."]
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['Market penetration. The aim of this strategy is to increase sales of existing products or services on existing markets, and thus to increase your market share. ... ', 'Market development. ... ', 'Product development. ... ', 'Diversification.']
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['1 Customer focus. ... ', '2 Leadership. ... ', '3 Involvement of people. ... ', '4 Process approach. ... ', '5 System approach to management. ... ', '6 Continuous improvement. ... ', '7 Factual approach to decision making. ... ', '8 Mutually beneficial supplier relationships.']
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['Add customer needs and ratings. ... ', 'List design requirements. ... ', 'Weigh the relationship between customer needs and design requirements. ... ', 'Complete the correlation matrix. ... ', 'Add competitor research.']
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['Improving Staff: ... ', 'Introducing Systems and Technology: ... ', 'Reducing Service Levels: ... ', 'Substituting Products for Services: ... ', 'Introducing New Services: ... ', 'Customer interaction:']