Blogs Becoming Regular Reading for Business Travelers
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It may be a little late to the game, but business travel is now the subject of a variety of blogs.
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For those who have started their own business or are thinking of doing so, thereâs inspiration, comfort, camaraderie â as well as nitty-gritty advice â online.
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For business travelers, it has become relatively easy to wirelessly connect to corporate networks and the Internet from Wi-Fi hot-spots.
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Readership of online journals known as blogs grew significantly in 2004, driven by increased awareness of them during the presidential campaign and other major news events, according to a study released Sunday.
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Advertising-based wiki sites are beginning to take their place alongside blogs and social networking sites as a staple of Silicon Valley business plans.
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The Web 2.0-social networking phenomenon&#39;s seemingly irresistible force field has ensnared yet another niche: travel.Dopplr, a hosted service, allows users to track the travel schedule and whereabouts of themselves and their friends through a visual interface reminiscent of Facebook, rather than traditional means such as e-mail.Although the application is still in private-beta phase, its backers have wasted no time in courting workers in large enterprises -- those with the most intense travel schedules. While for most users, Dopplr is invite-only -- a buzz-building gimmick harkening back to the early days of Gmail -- the company more recently created the Dopplr 100. Employees from the 100 companies on the list can sign up for the service. Among the 100 are Sun, Microsoft, and IBM.Other startups, such as Tripit, are also trying to marry social networking and travel itineraries. Tripit takes user-submitted information such as airline and hotel confirmation e-mails and uses the data within to generate a tailored itinerary, replete with maps, local weather info and the like. It also allows users to create lists of friends.But Dopplr may stand out in terms of early buzz -- the company claims nearly 100,000 users -- and for quickly orienting itself around business users.Dopplr&#39;s chief operating officer, Taneli Tikka, said the company&#39;s enterprise ambitions arose from research into their existing user profiles. &quot;We analyzed the user base and found that clearly there were industries ... that were using it more than others,&quot; he said.James Governor, an analyst in the U.K. with Redmonk, is a vocal cheerleader for Dopplr. (Governor also shares an office with Dopplr founder Matt Biddulph, but says their business relationship ends there.) Governor recently issued a challenge to software companies listed on the Dopplr 100 through his blog, urging employees to sign up.He says Dopplr ultimately provides &quot;manufactured serendipity,&quot; for social and business-related scenarios.For example, if you had to travel to a distant city on business, you might well spend the night in your hotel room alone. But Dopplr could alert you to the presence of a friend or colleague who by happenstance is also in town, Governor said.Governor also notes the enduring presence of Web 2.0 conferences, despite the ever-growing richness of the communication-centric technologies that give rise to such events. &quot;Increasingly we work and meet in online interactions. .... That&#39;s not to say it&#39;s not rich, but it&#39;s no substitution for face-to-face contact.&quot;&quot;Some people don&#39;t like other people, and Dopplr probably isn&#39;t for them,&quot; he joked.Dopplr could also help enterprises save time and money, Governor speculated. A company might send three teams of workers with slightly overlapping responsibilities abroad on separate trips over time, for different reasons. &quot;With Dopplr you might be able say wait, let&#39;s send one guy on all three calls.&quot;The question outstanding, though, is how Dopplr will evolve its service into something fully enterprise-ready.One crucial topic for CIOs is security. Business users have given Dopplr feedback regarding this issue, according to Tikka. &quot;That&#39;s definitely something we need to carefully look at. We think companies should keep their confidential information with them and keep it confidential,&quot; he said. &quot;We would only be limited to kind of trivial stuff that doesn&#39;t really help if someone was to eavesdrop.&quot;In the meantime, Tikka said, Dopplr plans to monetize its service through a couple of avenues. Later this year, the company hopes to offer subscription-based premium accounts, which would include assorted value-added services to the basic platform. The company also intends to deliver finely tuned commercial advertising based on user profile information. Also in the works are plans to extend the Dopplr 100.
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New service will compete with sites like Travelocity.com and Expedia.
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Readers don't mince words on cutting the cable, slamming Zune, loving Blackjack and avoiding the not-so-virtual tax man. Plus: links to our most popular blogs.
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An environment blog at The Wall Street Journal?.
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Blogs have shifted the balance of information online, argue experts, and they are here to stay.
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Search Engine Watch gains a blog, as a new method of better speading news and information about search engines to readers.
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Blog: Blogs: they're here. They're read. Get used to it.
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Online travel agencies are promoting their wares to international travelers as domestic travel slows.
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Local bloggers now play a key role in influencing national media. Their blogs have become prime sites to watch as the 2008 presidential campaign gets hot.
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Advertising agencies and communications professionals are using blogs to create discussion about ideas within their industries.
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Jeff Jarvis, whose mind occupies the intersection of mainstream media and the blogging world, perhaps more than any other person, is having a conference in mid-October in NYC to bring together people from both worlds to present constructive ideas for working with each other. Me, my feet are firmly planted in the blogging world, but I've spent a lifetime reading and watching MSM, starting with the NY Times at the kitchen table with my parents and brother, when growing up. Some of my fondest memories as a child were our discussions of the days events, and the Times was our common structure. Everyone in our family read the newspaper, often from cover to cover.  As Jarvis councils us, never mind the mistakes, what can we do to make things work better? And I have a couple of proposals in that direction that I will try to present at the October 11 conference. In all cases, they involve the MSM opening up more to include not only the ideas of blogging, but also the bodies of the bloggers.  1. I've said it many times before, it's worth raising again. Any newspaper or radio or TV station with a good reputation in its community could embrace the fresh ideas of the bloggers in their community by offering free blogs to members of the community, who may be new to blogging. I suggested this to the Times in 2001 -- when a person is quoted in a Times article, a few days after the piece runs, contact them, and ask if they'd like to have a NY Times hosted blog. There would be no control over what appeared on the blog. It would have a nytimes.com domain (something like bullmancuso.nytimes.com). Build an aggregator, something very much like Twitter (which is after all, a river of news, not exactly a new idea, heh) that shows all the new posts from members of the community. Encourage (but don't require) your editorial people to read the blog posts. Let whatever happens happen.  2. Here's a new idea that I haven't proposed before. Open your newsroom to bloggers. Set aside a half-dozen desks for people who blog in your community, people you've gotten to know, and provide them with wifi, a water cooler, your coffee (no matter how bad it is) and chance to work alongside your editorial people and (very important) with each other. It's an incredible thing when bloggers get together in a physical space, the sparks can really fly. Now imagine what could happen if those sparks got flying between the remaining editorial people in a professional news organization and the bloggers. I believe the secret of scaling the news is right there, you just have to open the door and see what comes in.
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Yes Virginia, there is money to be made in web publishing, especially stock market and trading news! The news will invigorate bloggers and news publishers everywhere.