Super Bowl SEO: Who Had the Best Organic Gameplan?
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A look at Super Bowl advertisers' search engine optimization (SEO) efforts for terms related to their TV campaign.
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By Bruce Horovitz  For all the hoopla about Super Bowl marketers and the gazillions of Web hits they were expecting off their pricey ads, reality appears to have stepped smack in the way.
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My search buddy Jennifer Laycock just posted some information over at Search Engine Guide about an interesting conference kicking up its first show in San Diego, the Online Marketing Summit. No this is not Another Search Conference, instead it&#8217;s a total online marketing oriented conference which should have more information and sessions dealing with online media [...]
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Ask Jeeves and Lycos Enter the Search Engine Optimization Field  In a highly surprising move, two well known smaller search engines have entered the organic search engine optimization market!  Ask Jeeves and Lycos are both offering services in a sector has traditionally maintained a symbiotic but arm's-length relationship with search ...
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What's new in search? Found in the forums: How Do Links And Traffic Find You; Starting My SEO Strategy; Quality Score Column; and more.
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Organic SEO: Patience For Long Term Ranking Results  When does long term SEO show ranking results? It takes time for optimization to produce targeted traffic to your website. Organic SEO requires time to take effect, just as it takes time for your web pages to start showing up in the search ...
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The fact that some Super Bowl advertisers are also regulars on Google is evidence that Web advertising has come of age.
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An assessment of some of the high and low points among this yearâs Super Bowl ads.
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Google leads the charge of indexing information outside the web as it turns to TV. Also: Video-game maker Take Two buys a chunk of Sega & hellip;.  Google hiring practices raise eyebrows and speculations on future projects & hellip;. and more.
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John, TechWeb.com. The search wars rage on. It seems as if every large e-business company thinks that search is the key to building its business to the next level.
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For this year's big game, the winning advertisers will understand search and social media.
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The new search-engine technology is meant to rival Google. Also: Reebok unveils a new version of the Pump & hellip;.  PeopleSoft still won't settle for Oracle's bid & hellip;. and more.
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Even the most seasoned optimization experts hit roadblocks when it comes to marketing their web sites. When these issues arise, the most common way to deal with them is through the use of pay per click advertising. It is important to understand that search engine optimization has its limitations. With the introduction of Google&#8217;s Universal Search [...]
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I got an interesting teaser in the e-mail this week: âStudy Suggests Nearly Half of All Leaders See a Disconnect Between Strategy and Execution.â I wonât say who sent it because they blew the execution: The so-called study wasnât posted anywhere online, and when I called the number, theyâd already left for the weekend.ADVERTISEMENTMAKE SOA REAL WITH IBM WEBSPHERE PODCASTStreamline processes and maximize efficiency within a proven service oriented architecture. Take back control of your business processes with IBM WebSphere.
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Blog: Head of Google's webspam team, Matt Cutts, shared some meaty tips on SEO to WordPress bloggers at WordCamp 2007 this weekend.
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SEO, social media optimization &#038; link building experts Neil Patel and Cameron Olthuis have announced on their Pronet Advertising blog that they have been hired by Text Link Ads  as Text Link Ads Evangelists. As the newest Text Link Ads employees and probably the highest profile staff members since Andy Hagans, Neil and Cameron will [...]
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Today I was listening to the Search Pulse on Webmaster Radio and Chris Boggs of Avenue A &#124; Razorfish, who I&#8217;m meeting for a spring training baseball game tomorrow, mentioned that links in the Yahoo Directory do not use redirects or tracking code. The links in the Yahoo Directory are clean and organic which fortifies Yahoo [...]