Limited Outlook or Unlimited Potential?
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The Limited has decided to focus on its core brands, and the results so far are mixed.
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Phenomenal growth with minimal marketing -- it can be done.
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Looking to beat the market this year and beyond? We have some ideas.
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An idea I've been thinking about for a while and looking for an opportunity to do is a "flash conference" along the lines of the flash mobs that were so popular a few years ago.  Here's how it would work... Some event happens that focuses the attention of bloggers, one where there's a lot of ground to cover and at least two or three different ways to view it, one where the combined expertise of 5 or 10 bloggers would make a big difference.  The event would last at most 3 hours, would be webcast live, and be edited into a 1 hour program within 24 hours.  As many of us are waiting for delivery of Leopard, the new Mac OS, it seems that this may be an opportunity for such a conference. We'd have to find a facility in San Francisco that could house this. There would need to be room for 20 or 30 people, and it must also have decent networking. Then the question of who would we turn to for expert opinions. Some ideas... 1. A Mac software developer. 2. A gadget blogger (Engadget, Gizmodo, etc). 3. A creative artist (it is a Mac after all). 4. ??? 5. ??? This is meant to be an instant idea. I have asked the question on Twitter and your comments are welcome here as well. Update: Loic Le Meur has volunteered the offices of his SF startup to host the flash conference. Cooool.
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Tycho:  I don't know whose fault it is exactly, mine or theirs, but I won't be installing Vista anytime soon.  I would like some crazy shit to happen when I minimize something don't get me wrong.  I want my windows to go Waja-wajow(!) is possible.  But if there's a great reason to "trade horses midstream" or whatever the going metaphor is I haven't discovered it.
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The company sees a huge increase in sales, but can it last?
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Does this nanotechnology company have potential?
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Options, options, options -- when will the madness end?
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Here's a few solid but small hidden opportunities to evaluate.
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To be or not to be, that is not the question. The question is &quot;How optimistic are thee?&quot;. Or in other words, &quot;Do you live life thinking the glass is half empty or half full?
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Your nest egg might not be big enough to serve your future.
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There are no guarantees in business -- especially when it comes to getting to the top of the ladder. Wired's How To Wiki gives you career-advancement suggestions that don't involve subterfuge and blackmail. But we can't cover everything ... without your help, so please give us your suggestions, too. It's a wiki, you know.
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What does it say about you if you want one, or if you don't? Here are two points of view
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Business is sizzling, but is there value to be found?
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Does the science offer real hope or just hype?
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Will broad, long beta tests mean fast adoption? Others are doubtful.
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In the first column of this year, I discussed computer security outlook and hopes for 2008. I forecast more of the same that we saw in 2007: more spam, more malware, more bad guys basically owning the Internet and our connected computers. I don't see any trends or new leaders with significant power to change the status quo.