Marketing, editorial blur on the Web
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At the Conversational Marketing Summit, marketers and publishers talk about a new strategy for reaching customers.
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AOL is blurring the lines of news with a makeover that gives its traditional news sites the look and feel of a blog, a shift that is part of its efforts to change from a subscription-based service to a free, advertising-based Web business.
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Folksonomies Web 2.0 pioneers are taking personal control of how online content is organised, according to new research.â¦
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A conference dedicated to online journalism explores the effect blogs have on news reporting. Some say they draw attention to under-reported stories. Others struggle to establish the credibility enjoyed by professionals.
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Tens of thousands of web publishers are too small to show up on industry-standard traffic reports, so they can't attract advertisers. But I/Pro, a small traffic-auditing firm, says it can change all that. Commentary by Adam L. Penenberg.
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Early Internet entrepreneurs envisioned a day when consumers would devour short bites of entertainment on their computer screens delivered over the Internet by fat broadband pipes. When the companies failed, executives blamed it on ...
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An ad snafu prevents a lot of you from being able to read our site today. Wired News apologizes for the screw-up.
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The Boston Globe and The Worcester Telegram & Gazette have suffered from sluggish advertising and a migration of readers to the Internet.
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Taking the pulse on hot topics and social media sites for SEO insight
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Mikhail Tuknov, founder of Infatex.com,  sent in this article on CSS and its importance in search engine optimization. I found it to be a basic and &#8216;to the point&#8217; read on how CSS can cut down on load time, cross browser compatibility and code cleanliness. As the holiday season approaches, Search Engine Journal will be [...]
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Welcome to the brave new world of interactive Web advertising.
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What the Internet tells us about how the media, advertising and awareness months spread information on diseases and illnesses
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Could this be an end to broken links? New software replaces and updates links on Web pages.
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Do patents, white papers, and other publications authored by search engine employees provide clear guidance to how to optimize Web pages?  A panel of experts debated the issue at a recent Search Engine Strategies conference.
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Internet and mail-order sellers offer a misleading benefit.
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The commercial web is 10 years old, yet the online publishing industry still hasn't figured out how to measure accurately the number of people visiting each site. What's at stake? More than $8 billion a year. Commentary by Adam L. Penenberg.
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How some companies neglect simple marketing rules in Search Engine Optimization.