Review for The Social Network
349687
The movie was great! I loved the low price for the Blu-Ray 2 Disc set and how fast it arrived, just two days after the release date!
2914545
The book explains a large number of social media resources and how to use them. The index has all the resources listed and links so you can easily use them.
3949799
Wish the book was bigger - I thought I had twitter down but learned things from this book that has helped me improve my twitter page.  Also started implementing the program and it's working!! M. LeMont has many great ideas.
835364
This book had a posting on Facebook. It looked interesting so I read a sample. I was hooked, I had to read the book! I could could not put down the book once I started reading! I will find the post on Facebook and encourage all my friends read.
2573903
This book is being used for a college class I am taking. I really like the book format, and it's not hard to read. I also reference it when I am on my personal social media and don't know how to do something. I also like how it's split up into certain types of social media platforms: Facebook, Twitter, LinkedIn etc. This would be great for a business that is wanting to use social media and needs to learn the basics. It definitely has all the basics you will need.
1021168
If you own your own business, can you afford to ignore or neglect an online market that consists of over 500 million active users, half of whom log in every day?  Hardly. Yet, unless you optimize your presence on Facebook, that is most probably what you are doing. In The Facebook Marketing Book, Dan and Alison Zarrella draw attention to the variety of tools and platforms that this social networking site provides for reaching users. The Zarrellas promise to take the reader through how you can use Facebook Ads, applications, Pages, and Events to help you create effective and profitable online campaigns.

The Zarrellas regard Facebook's biggest selling point as being its active encouragement of users to fill their Profiles with the type of information marketers are always trying to find--all for free, which effectively means 500 million Profiles that you can use to get data about your target audience. Finding a Facebook Page key to most social media marketing strategies, they stress that that will more than likely be the central point for most of your efforts and promotions. They, therefore, recommend that you invest serious setup time in Page customization. Readers are urged to see Pages as the key to your brand's marketing on Facebook. Whether your goals are search presence, general awareness, customer service, or sales, they state that you need to take this social network seriously if you want your Page to succeed. You are then shown when and how to take advantage of Groups. The drawback of the proliferation of Event functions is revealed, as well as the advantage of their ease of use. These and several other topics are discussed in this highly accessible guide to how to manage your company's information on Facebook.

The Facebook Marketing Book exemplifies the best in how to make the most of online media for marketing your product. Organized in a logical and clearly signposted way, the work is well illustrated, with each page of text being accompanied by a full-page color shot of an example of the relevant Facebook feature. Each of the twelve chapters contains an introduction that provides an inviting overview of the chapter, while eleven of the chapters conclude with a neat synopsis of the preceding contents. The seven-and-a-half page four-column index is detailed and descriptive, facilitating ready access to the multitude of topics that fill the pages of this book.

The Zarrellas both have extensive knowledge of social media. While Dan Zarrella has written extensively about the subject for a variety of popular industry blogs, Alison Zarrella has worked on Facebook marketing and content strategy with a variety of clients ranging from small local businesses to global brands. For anyone with a corporate image to project, The Facebook Marketing Book is an ideal work that should enable you quickly to gain the competitive edge on other entrepreneurs in your field of endeavor. [Reviewer for BookPleasures.com]
2504575
This book is a great read and covers much of the major research in social networks. It is analytical and engagingly written. I would recommend it to anyone interested in the social context of health and science communication.
4621272
He book is very interesting and will help many people, specially the Facebook and Twitter generation, to connect better with other people. Connecting with others is the main ingredients for building stronger relationships, conducting better business and simply have higher human satisfaction.

It's a good book to lead and you'll learn a lot from.
1763925
Karen goes into a lot of depth about Facebook. She spends some time on other websites like Instagram, Pinterest, Twitter, and LinkedIn. I would highly recommend this book for someone who promotes their business on social media.
2612993
If you have any social media experience (even by using personal accounts) you will skim most of this book. I recommend it for people who are beginning their social media journey.
622915
The #ArtofTwitter by Daniel Parsons is a useful guide to writers, artists and musicians that want to build a following on this social media platform. The book is laid out to benefit both the beginning Twitter user and those of us who have been around on the site for awhile.

The book provides a wide range of helpful tips on how to build, maintain and interact with your followers. I've been on the site for years and still found this useful to help me tweak the way I currently interact with users and how I can continue to build and audience. Each chapter covers a different topic and provides a helpful checklist at the end to give yourself a quick rundown of the steps you can take to further your Twitter presence.

It also talks about the apps and tools you can use to help manage it all. The author discusses ManageFlitter in detail, though I personally use CrowdFire (and there are many other tools like this out there that perform the same tasks). I actually logged into CrowdFire this morning and discovered one thing that I had been overlookingfollowing inactive accounts. I was surprised how many are still on my follow list, and now I know how to correct the situation.

The only (very small) drawback to this book is that it has one outdated aspectTwitter does now allow you to apply for verification so you can get your little blue badge, letting users know that it's really you. Other than that, it was an excellent guide to Twitter.
18923
365 Ideas Twitter Guide should be a required reading for those who want to know about social media.  I have learned so much about Twitter and better understand how to maximize my relationships with my friends and followers.  I am so glad that I got the book and I am recommending it to all my friends and relatives.
1526464
This book is extremely useful for two reasons. First, the book is one of the few books that specifically looks at how to use social network analysis to analyze dark networks (illegal or covert groups of people). Thus, it is a great book if you are going to try to look at insurgent groups, criminal organizations, or other hidden groups of people and apply social network analysis to your data.

Second, if you aren't analyzing dark networks, it still is a great book. This book takes you through the steps of how to use three different SNA programs - ORA, UCInet, and Pajek. This is extremely helpful because some of the programs are not the most intuitive and hard to learn with if just using the accompanying documents.

Great book for anyone who wants to analyze groups.
2761712
Good basic book if you are looking to get started with Facebook. Facebook is one of the hottest items on the Internet today.  Millions and millions of people are joining this free website. Connect with childhood friends, old neighbors and relatives with the click of a button.  This book is guaranteed to get you started.<a data-hook="product-link-linked" class="a-link-normal" href="/Sams-Teach-Yourself-Facebook-for-Business-in-10-Minutes-Covers-Facebook-Places-Facebook-Deals-and-Facebook-Ads-Sams-Teach-Yourself-Minutes/dp/0672335557/ref=cm_cr_arp_d_rvw_txt?ie=UTF8">Sams Teach Yourself Facebook for Business in 10 Minutes: Covers Facebook Places, Facebook Deals and Facebook Ads (Sams Teach Yourself -- Minutes)</a>
4313335
Unfortunately, it's very confusing and hard to search.  Plus it's outdated.  As an ebook, I guess the only thing to be done is to update it every few months -- just as facebook changes everything around so frequently, so most of the stuff the book tells you to do cannot be done as they explain it.  Facebook's help is better.  And free.
2543631
A book by practitioners for practitioners. Hands on tips which provide a step by step approach to mining social data and inferring sentiments, assessing new product launches and benchmarking competitive products. The language is simple and accessible. If you are planning to do social listening this is a great starting point
4595432
I've been on Facebook for a while now, but haven't really been an active participant as much as I probably should have been. I picked up this book to learn some ways I could make use of the network to first and foremost expand and improve my business, but also to reconnect with friends, classmates, and colleagues from the past. There's a lot of great stuff in the book - lots of tips, insights, and suggested resources. It's a quick read unto itself, but leaves you will loads of things to do beyond it's pages - practical stuff to better understand Facebook and make use of it to achieve your desired aims. Definitely recommended.