Be a Success at Book Marketing
586798
I've had this book since December, 2012 and I must say I didn't really read it completely until a couple of days ago. Now I wish I'd read it sooner. It has a mindboggling amount of information that can help any author be a success at book marketing. It is not a book you can read in one sitting - it is 700 pages! It may take you three days to read it completely but it will be worth the journey.

This book is for serious authors who have either self-published or published with a traditional publisher. I would say this book is going to be the most useful to authors, publishers and PR people who are marketing physical copies of books. I did not find very much about marketing Kindle books although they are mentioned briefly. This book was written back in 2006, however it is still relevant on so many levels.

There is some interesting information on press releases which I'm coming to believe might be really essential for getting publicity. This book also discusses just about every way you can advertise your books.

So my advice it to get yourself a new yellow highlighter because you are going to need it. I had great fun highlighting so many great ideas.

As someone who has been profiled in The Wall Street Journal, has been on TV and just gave an interview to a reporter I'd say the advice in this book is spot on. If you want to be a full-time writer this book is going to become your marketing bible.

~The Rebecca Review
1780975
If you want to know all the major techniques out there for marketing your book... Start by reading this one!
2337995
You Can Market Your Book is designed to help you understand basic book marketing principles. No matter how your book was published, unless you are a superstar author, you are the main salesperson. Yes, you might be responsible for your own book distribution or with a traditional publisher, you might even have a publicist for a brief time, but ultimately it's up to the author. You need to be as aggressive as possible if you want to reclaim your garage or closets from the boxes of unsold books, or if you expect a royalty check from your publisher. Add this book to your marketing arsenal.
2079305
<a data-hook="product-link-linked" class="a-link-normal" href="/The-Book-Tourist-Seven-Steps-to-a-Wildly-Successful-Book-Tour/dp/B008NPLVPC/ref=cm_cr_arp_d_rvw_txt?ie=UTF8">The Book Tourist: Seven Steps to a Wildly Successful Book Tour</a>&nbsp;by Elizabeth Huntoon Coursen is a must read for writers who want their book to succeed. The Book Tourist is chock-full of sound advice for anyone looking to market their book by means of a book tour. Ms. Coursen infuses the lessons learned from her own book tours with enthusiasm, sincerity, and humor. The author's personal stories flesh out the seven steps and demonstrate the practicality and simplicity of each step. This is not a boring how-to book; it is a very engaging and pleasant read--a very upbeat book. I walked away knowing that I too, with a little work, could have a "Wildly Successful Book Tour."
2523074
Most would-be authors dream of signing a four book deal with Random House for over $10 million . . . and then skyrocketing to the top of the best seller list.  That does happen, but not very often.

The average new author who attracts a commercial publisher will probably be offered an advance of $7,500 and won't earn that amount back in actual royalties.  In the process, the author will be disappointed to find that the publisher does little more than print the book, put it in a catalogue and take orders from those who demand the book.  If there's to be publicity, the author must provide it.  In exchange, the author will earn less than 10% of the cover price of the book from each sale.

After having been down that route, it's not surprising that authors begin to realize that selling 5,000 copies that one self-publishes can earn a profit of 5-10 times as much with relatively little more effort . . . and not much of a capital outlay.

So, if you don't get that Random House deal, you probably can still earn a lot more money for yourself by becoming your own publisher.  There are lots of ways to do this from e-books as digital downloads to traditional hard cover volumes.  You can have a printer make a few thousand of the latter . . . or a print on demand printer will make one at a time as you receive orders.

Naturally, you can pay someone several thousand dollars to help you through the process.

But it's a better bet to buy Dan Poynter's Self-Publishing Manual.  Dan's forgotten more about how to self-publish a book that most "experts" will ever learn.

This book covers the following important topics:

1.  How to decide if you want to self-publish and how

2.  Writing your book (from picking a subject to gaining advances)

3.  Starting your own publishing company (if that's appropriate for you)

4.  Book production (from designing to typesetting to layout to final book)

5.  Launching your book (getting on the radar screen)

6.  Pricing

7.  Book promotion (advertising, publicity, reviews, press kits and interviews)

8.  Attracting book buyers (distribution, libraries, schools, promotions, fund-raisers, subsidiary rights)

9.  Fulfillment (from your warehouse to the book buyer)

10. Dealing with the changes in your life that follow being published.

The sections are very detailed, reference lots of other great sources (including Dan's own wonderful Web site), suppliers and answers to the most common questions every new author has.

As much as I like this book, I must point out its one glaring weakness.  Dan has been a celebrity in the book authoring field for so long that he somewhat overstates how easy it is to attract positive publicity.  But if you keep at it, someday you'll find it as easy as Dan does.

By the way, if you ever have a chance to attend a conference where Dan speaks, be sure to attend.  He's even more helpful in person.

If you think you might want to self-publish, this is the book for you.

Good luck!
3341772
This is very good book to read and motivate an author to do the best one can produce. In 13 easy ways you can't fail to make a success. Worth having
1781833
If you've worked for months to create a good, useful book, then launched it to find that just weeks later it was drifting off to ratings and sales oblivion, this is the book to pull you back from the brink. It's exactly what happened to my Big Idea book earlier this year - and, truthfully, the fate of most books that don't get enough of the right marketing, at the right time. No matter how well thought-out, well-written, how useful to their targeted readers, the truth is books don't sell themselves. You, the indie self-publishing author, have a lot more work to do beyond writing a good book. Mimi tells you what that work is and how to get it done.
Holy Grail...you might think (as I did when I saw the title)...wasn't that a piece of the wooden cross, or a scrap of garment fabric...or the route to the New World...? And it's huge - 3 volumes in one - that's a lot to read. So glad I put this petty objection aside and got on with accepting the help Mimi is giving.
As she says, it isn't easy to get in front of all those readers you worked so hard to help in your book. What she has produced is the Indie Author's Desk Reference to Marketing and Success as a Published Author - every tool you as indie authorpreneur need to rescue your book from obscurity before that happens.
Even if you are traditionally-published, the more you can do to market your book, the better your sales will be - and the better your next book contract will be. (As an author who is both traditionally- and self- published, I know this to be true.)
If you care about your readers, care about your work, and want an increased opportunity to use your words to serve readers and prosper as a writer, you need this book on your mobile or e-reader and in print, on your desk, for quick reference. Buy it, and join me in putting it to good use!
4298065
If you have the first two books in the series by author Gary Webb, then you should be ready for the 3rd book that is all about Lunching, promoting and Marketing your book to get those sales you have been dreaming about.

As a published author myself, I know how hard it is to get the marketing of a book right. With so many choices to choose from, you can get lost in the hustle and end up doing a lot of things the wrong way, instead of a few things the right way. You can also end up spending [and many do] loads of cash on promoting and marketing your book.

This is where "Promoting Books for Growing Sales" is a book that you need to do exactly that: sell your books and maintain those sales after it is launched.

In this book Gary gives readers/authors a roadmap that is very straightforward and, if you follow the advice and guidance taught, you'll find this daunting process to b simpler than you imagined. When you have no real roadmap to work with, you end up guessing what needs to be done instead of doing what should be done. This book solves those issues and takes the guesswork out of the equation.

Gary starts off with introducing the 4 P's of a marketing plan: Product, Place, Profit, and Promotions. Then you have to work through the action steps with direct questions about the book you are writing or, have already written. By answering these questions you'll have a stronger birds eye view of what you are really promoting and selling.

Diving into your books marketing plan, the author runs through the importance of the cover, book description, and title/subtitle [that was covered in book1 of this series]. You will also learn how to identify your books sales ranking based on pricing and volume purchased in a short time frame, as well as interpreting best selling ranking lists. It's important to know how to read and translate the rankings of your book and the author goes over that very thoroughly. By following through with "Opportunities for Book promotion" Gary gives ideas for getting your book seen before and just after it is published.

The Book Marketing Plan is a great chapter that most people miss when they try to self-publish. Here the author gives us the run-down on what to do and how to start with your product.

One of the strategies I liked here was creating a Book Marketing Calendar, and all the steps that go into making your book launch a success. As author Gary Webb shows us, it really is all about planning: setting up your book on KDP, reaching out the bloggers and social media, putting together your reviewers before book launch, and scheduling promotion days. The next best part is developing a book checklist so you can check everything off. The author has you covered here too. There are all the essential steps listed [and some you would never think of] that can set your book up for success long before it gets out there into the world.

This book covers other key areas authors need to build their brand and business as well, such as:

 Setting up an Author Website
 Email Marketing
 Creating a Landing page
 Blogging and Guest Blogging
 Cross-Promoting Authors Work
 Websites for Book promotions
 Implementing Social Media for Book Promotion
 Getting Book Reviews
 Hiring a VA
 Placing your book for promo on online sites
 Placing ads on FB and YouTube
 Using FB and Twitter to attract an audience
 Preparing your pre-launch list of things to do

This book is stacked full of useful links that the author has included with the book. In my opinion, this books price is well-worth it for the easy-to-access links alone, not to mention the system included for launching your book from start to finish.

If you are thinking of wiring a book and you're already worried about what to do for your launch, you will definitely get the information you need here and be able to start building your launch platform.
2950471
If you have some interest in marketing and business this is your book. The book takes in account the basic thing that you need to star a business, the steps you should follow to build and grow it and how to maintain it. Even this isn't an easy job the author explains on an easy way the most important aspects that will take you to success. A really amazing and useful book.
3959123
I started self publishing my books earlier this year and discovered that writing the book was the easy part! This author truly lays out a step by step plan of action to set yourself up to be a successful book publisher. Once you know what works for marketing your kindle book, it simply becomes a plan of rinse and repeat.

Having this book to begin with would have saved me 90 to 120 days of marketing frustration and hundreds of dollars in wasted book marketing techniques that just don't work. If you are looking to sell more books I highly recommend you get this one, it's a no bulls*$! approach that works for making more money with your books. Just bought his second book in this series&nbsp;<a data-hook="product-link-linked" class="a-link-normal" href="/Bestseller-Tactics-2-The-Ultimate-Book-Marketing-System-Advanced-author-marketing-techniques-to-help-you-sell-more-kindle-books-and-make-more-money/dp/B00GHTL71E/ref=cm_cr_arp_d_rvw_txt?ie=UTF8">Bestseller Tactics 2: The Ultimate Book Marketing System. Advanced author marketing techniques to help you sell more kindle books and make more money.</a>, hopefully it will be as good as this one. I will leave a review.
2915271
If you can't sell your book after reading John Kremer's book then you have to maybe start thinking about doing something other than writing books. John has 1001 Ways to Market Your Books but don't let this overwhelm you. Take almost any 10 tips you want to focus on from his book and get busy and you will soon be selling a lot of books.

Being a successful author is made really easy with help from John's book and any new author or even a seasoned veteran should buy this book. Authors today have it easy with the help of information like John's and I recommend this book very highly.

John I hope to meet you one day in person so I can personally thank you for all your expert help.

Bob Burnham co-author of [...]
1837730
The author has created a book that gives a clear overview of what it takes to put together a non-fiction book that will sell. Lots of detail, hard to find guidance, suggestions, and reference information.
More than that the book is quite motivational with a real can-do attitude.
Some of the reviews seem a bit unfair. A couple of the reviews claim that they were dissapointed that the book did not give much info on the craft of writing. Simply reading the title of the book tells you that this book is as much about subject matter and marketing as fine writing. In a sea of books that might help writers, many with little talent, to write better prose, this book explains the amazing concept of writing simple and clear non-ficiton and putting some dollars in your bank account.
Also, a few reviewers say the information would be obvious on what sells with a simple trip to the bookstore. As a bookseller and owner of 8,000 plus books I still learned a great deal. I doubt seriously that most readers would realize what a huge category the subject of cats would be, and even less why the subject sells so many books.
Third, some folks seem to have an issue with one chapter being a list of books and sales totals, and a second chapter of success stories. I personally found these chapters to be valuable guides and very inspirational. Something tells me that if the book was thinner the same reraders would have complained about the book being to short.
Summing up - If you want to write a successful book that sells and earns you some $$$ this book is a great start!
2652066
Barbara Joe Williams simplifies the process for publishing and marketing your masterpiece. In easy to follow steps, Williams gently holds the readers hand and guides the aspiring author through setting up an office, what type of license is needed, and even provides a list of supplies. She moves on to offer advice on how to set up your books, standard sizes, formatting, and designing the book cover, to finally getting your book in stores, and marketing. Each chapter follows the previous one in steps that make total sense and lends what Id thought an agonizing process, a feat that feels possible and promising.

Williams is an Amazon bestselling author, indie publisher, and motivational speaker living in Tallahassee, Florida. She is a Navy veteran, a graduate of Tallahassee Community College, and Florida A & M University. Barbara is also the founder of Amani Publishing, LLC (2004), and the co-founder of the Tallahassee Authors Network since September 2008.

She has published books for over thirty authors as well as herself. Williams is generous with her knowledge of the publishing business. Reading this updated version, I felt as though she were sitting beside me and guiding me. Her chapters are clear and concise. Each chapter ends with a checklist that reiterates information learned in that chapter, and helps the reader plan the next step in publishing their own work.

Williams states that yes, there are other thicker books with more detail, but Im not going there. Her compact e-book gives encouragement as well as information. She provides links and address to publishing houses, printers, types of programs and software you might need to handle the publishing and marketing of your book.

Barbara Joe Williams
Barbara Joe Williams
Williams recommends using an editor and processing your writing so you place before the world the best you can do. She warns that pride goes before a fall  you have to listen to your editor. Williams follows her own advice. Her book is error-free. She has the pages set so they are easy to read and formatted to be pleasing to the eye. Her book is well-written and shows her attention to detail.

If you want to publish and market your own book, then download this one. You won't regret it. Ms. Williams says she has no plans to provide A Writers Guide to Publishing & Marketing in paper  I hope she changes her mind. Id certainly place her book on my resource shelf, right next to my copies of Stephen King and Ray Bradburys books on writing.

Ray Bradbury said, If we listened to our intellect, wed never have a love affair. Wed never have a friendship. Wed never go into business, because wed be cynical. Well, thats nonsense. Youve got to jump off cliffs all the time and build your wings on the way down. This is what Barbara Joe Williams does for writers. She gives us wings to fly on our own.
1321738
I'm about to publish my 6th book. Each time I publish I learn something new but there is always more to learn. In reading Book Launch Marketing I have even more tools to fine tune my marketing plan. reach more people and make this one a best-seller too! I also appreciate the free downloadable workbook and templates that come with the book, useful for ebooks and print. Thanks Theodore!
2647732
This short read is an excellent guide to help people like me sell more books. I am a self-published author of two books; one nonFiction and one KindleShortreads fiction book.  I have been stumbling around trying many things to sell my books. I was happy with the 350 copies of the the nonfiction book because it established me as an expert in the field of wiriting proposals to help businesses get business with the Government.

My little fiction book, however, is another story.  It is my baby . . . A story about the warriors when defend our skies!  I have been frustrated because I work full time writing my technical proposals and have been trying many time intensive methods to get people to notice my fiction book.  My sales haVe been limited only around 850 copies. . .  My frustration has been - I have been spinning my wheels trying to get people to notice my little book taking up the time I could use to pursue other writing projects ( including continuing my warrior's journey).

Mr. Platt has provided a roadmap for me, and others like me, to establish a system where we can get others to provide our books the light of day.  It may take a little effort but the end result will be a systems serving me from book to book.

I highly recommend this book for those who want success in the write ting field.
4444641
The author explains in this book all step to succeed selling book in Amazon.
I will apply most of them for my next book.
I learned how to select effective keywords, best book categories and many more.
I add an invitation to my readers to review my book.
Finally, I learnt how to have more than 100 reviews of my book on Day 1 of its release.
Very well written. It goes to the point.
Thank you Alinka. You made a great job.
1991325
I have over 30 self-published books on the market, so I have read most of the book marketing titles on the market.  I loved this book, and have implemented a lot of the recommendations this author makes.  The book offers a wide variety of different marketing techniques, so there is something in here for everyone.  If you are ready to work hard and sell some books, this one will definitely help you.

Enjoy!

Todd Hagopian
President/CEO
Hagopian Institute
Author of the brand new book -  Self Publisher Coach:  "Sell More Books In 30 Days" Edition