what are advantages and disadvantages of social media?
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Social media can be a useful tool for businesses, bringing advantages such as engaging with your audience and boosting website traffic. However there can also be disadvantages, including the resources required and negative feedback.
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['Not paying attention on social media. Not paying attention to your social media presence can have serious consequences. ... ', 'Human error. Human error is the most common social media security threat. ... ', 'Malicious apps. ... ', 'Social scams and phishing attacks. ... ', 'Malware attacks and hacks.']
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Social networks enable people who share the same interests to communicate with each other without geographical barriers. They allow you to meet new friends, promote your organization, and it won't cost you a thing. It is sometimes more convenient to network from your home or office rather than in person.
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The main advantages are that, thanks to social media: ... Relationships with stakeholders can be handled direct, bypassing 'traditional' gatekeepers such the mainstream media. Using video, photographs and other tools, it is now possible to communicate factually and, critically in a crisis, emotionally.
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The use of social media in education provides students with the ability to get more useful information, to connect with learning groups and other educational systems that make education convenient. Social network tools afford students and institutions with multiple opportunities to improve learning methods.
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Advantages of communication are that they convey news, information, notifications, directions, instruction, name it and can announce wherever that is relevant and useful. Disadvantages would when it is overpowering, untrue, belittling, derogatory, misleading and unhelpful.
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["You can receive negative feedback. People use social media to post content they love, but they also use it to share experiences they didn't love. ... ", 'You open up the potential for embarrassment. ... ', 'You must spend a lot of time on your campaigns. ... ', 'You have to wait to see results.']
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Social media is computer-based technology that facilitates the sharing of ideas, thoughts, and information through the building of virtual networks and communities. By design, social media is internet-based and gives users quick electronic communication of content.
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Social media has a huge impact on individuals and their lives. While some impacts can be positive, social media has been shown to negatively affect things like our moods and stress levels. Addiction is caused by social media too. ... Here are a few areas where social media addiction can have a negative impact.
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You can reach an audience that you never thought was possible. You can interact and engage with your customer base on a daily basis and in the most virtual, direct way possible. Therefore, social media opens up an opportunity for brands to understand who their audience is and what their desires are.
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Most of the users get lazy because of the excessive use of social network which in result brings disorder in our routine life. The second disadvantage is a waste of time. Social media can take over your life. The fourth negative side is hacking.
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Social media allows users to foster positive relationships online, especially for otherwise isolated groups. However, social media can also negatively affect relationships when you compare yourself with others, according to experts.
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['Advantage: Affordability. ... ', 'Advantage: Wide Reach and Audience Targeting. ... ', 'Advantage: Timely Message Delivery. ... ', 'Disadvantage: Poor Attentiveness and Fragmentation. ... ', 'Disadvantage: Lack of Visual Appeal. ... ', 'Disadvantage: Complex National Buying Processes.']
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["Here's a quick breakdown of the main benefits: ... ", 'Effective communication facilitates innovation. ... ', 'It helps prepare and execute plans. ... ', 'The actual cost of communication technology. ... ', 'Good communication builds an efficient relationship.']
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What are the 3 key characteristics of social media as defined in this chapter? Interactivity, openness and flexibility, and fast-paced flows of information. A social media marketing perspective involves considering 3 types of information flows.
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Generate leads. Social media offers an easy and low-commitment way for potential customers to express interest in your business and your products. Lead generation is such an important benefit of social media for business that many social networks offer advertising formats specifically designed to collect leads.
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['Writen advantage. -Pernment record of message. ... ', 'Written disadvantage. -feedback slower and more difficult. ... ', 'Oral advantage. -get to know each other. ... ', 'Oral disadvantage. -no record kept. ... ', 'Body language advantage. -powerful tool. ... ', 'Body language disadvantage. ... ', 'Visual advantage. ... ', 'Visual disadvantage.']