presupposes as a premise what it is trying to establish relies inappropriately on expert testimony mistakes something that enables an institution to arise for something necessary to the institution confuses the value of an institution with the medium by which it operates
Media consultant: Electronic media are bound to bring an end to the institution of the traditional school in our culture. This is because the emergence of the traditional school, characterized by a group of students gathered with a teacher in a classroom, was facilitated by the availability of relatively inexpensive printed books. Currently, however, the function of books in communicating information is gradually being taken over by electronic media. So, it is inevitable that the traditional school will not survive in our culture.
The reasoning in the consultant's argument is flawed because it