<http://schema.org/headline>
"The &amp;#039;firespray challenge&amp;#039; is actually as stupid and dangerous as it sounds"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.aol.com/article/2016/04/14/the-firespray-challenge-is-actually-as-stupid-and-dangerous-as/21344426/>