<http://schema.org/name>
"\u0646\u0633\u0628 \u0627\u0644\u0631\u0628\u0627\u0637\u0627\u0628 \u0648\u062A\u0627\u0631\u064A\u062E\u0647\u0645"^^<http://www.w3.org/2001/XMLSchema#string>
<http://watane.sudanforums.net/t396-topic>