<http://schema.org/name>
"\u0645\u062D\u0645\u062F \u0627\u062D\u0645\u062F\u064A\u200C\u0686\u0644\u064A\u0686\u0647"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.ketabcity.com/bookview.aspx?bookid=1712614>