<http://schema.org/name>
"\u0625\u0646\u0627 \u0644\u0644\u0647 \u0648\u0625\u0646\u0627 \u0627\u0644\u064A\u0629 \u0631\u0627\u062C\u0639\u0648\u0646"^^<http://www.w3.org/2001/XMLSchema#string>
<http://sub7.ahlamontada.net/t287-topic>