<http://schema.org/description>
"A fire service led road safety initiative has contributed to a 25 per cent drop in incidents on South Yorkshire&amp;#8217;s roads."^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.thornegazette.co.uk/news/local/big-drop-in-south-yorkshire-traffic-collisions-1-6717062>