<http://schema.org/name>
"\u0623\u062E\u0628\u0627\u0631 \u0645\u0633\u062A\u063A\u0627\u0646\u0645 \u0648\u0646\u0648\u0627\u062D\u064A\u0647\u0627"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.mostaghanem.com/t26172-topic>