<http://schema.org/name>
"\u0627\u0644\u0635\u0641 \u0627\u0644\u062E\u0627\u0645\u0633 \u0627\u0644\u0627\u0628\u062A\u062F\u0627\u0626\u0649"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.modars1.com/t18841-topic>