<http://schema.org/name>
"\u0627\u0631\u062C\u0648\u0643\u0645 \u0627\u0631\u062C\u0648\u0643\u0645 \u0633\u0627\u0639\u062F\u0648\u0646\u064A"^^<http://www.w3.org/2001/XMLSchema#string>
<http://hacknimbuzz.forumotion.com/t556-topic>