<http://schema.org/postalCode>
"01960"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.christianbook.com/barnabas-goes-swimming-ebook/royden-lepp/9780310868637/pd/4015EB?item_code=WW&netp_id=840646&event=EBRN&device=ios>