<http://schema.org/name>
"\u0645\u0648\u0627\u0642\u0641 \u0643\u0648\u0645\u064A\u062F\u0649 \u062D\u062F\u062B\u062A \u0628\u0627\u0644\u0641\u0639\u0644"^^<http://www.w3.org/2001/XMLSchema#string>
<http://baramg.crazy4us.com/t4123-topic>