<http://schema.org/headline>
"Beefy's Big Sri Lanka Walk: you can't beat Sir Ian for sheer pace!"^^<http://www.w3.org/2001/XMLSchema#string>
<http://www.skysports.com/cricket/news/12028/8989119/beefys-big-sri-lanka-walk-you-cant-beat-sir-ian-for-sheer-pace>