We added Allen & Olson and other limitations such as criticism on the conceptual, methodological and substantive level as well as confusing user profiles (e.g., upper class) with brand characteristics and weak discriminatory power.
Indeed, Aaker (1997) is a highly-cited work. Are there any other limitations or criticisms the reader should be informed of? There has been some backlash to the application of brand personality to inanimate objects. This may be of concern, because the paper uses hotels as an example. Personally, I agree with you – brand personality is a key facet of brand identity. However, you may want to tell readers how brands can convey aspects of personality via advertising (see: Allen and Olson 1995). This is highly relevant to answering the “so what?” question that is addressed in the implications section.