We added Allen & Olson and other limitations such as criticism on the conceptual, methodological and substantive level as well as confusing user profiles (e.g., upper class) with brand characteristics and weak discriminatory power.
Indeed, Aaker (1997) is a highly-cited work. Are there any other limitations or criticisms the reader should be informed of? However, you may want to tell readers how brands can convey aspects of personality via advertising (see: Allen and Olson 1995).