Viva Forever! (musical) and its impact on her mother and the friends she thought she’d have forever. In 2010, Judy Craymer teamed up with Geri Halliwell, Simon Fuller (the one-time manager of the Spice Girls) and Universal Music to start developing a musical entitled "Viva Forever!", based on the songs of the Spice Girls. Although the Spice Girls themselves were not to be in the show, they were to influence the show's cast and production choices in a story which uses their music but bears no relation to their personal story. This approach is similar to that of ABBA's music in "Mamma Mia!",
Viva Forever by David Sinclair, it was confirmed by the co-writers/producers of the song Matthew Rowe & Richard Stannard that Geri Halliwell was the main songwriter of "Viva Forever". In late March, the single was first reported as "Never Give Up on the Good Times"/"Viva Forever". "Smash Hits"<nowiki>'</nowiki> famous "Bandwatch" section provided a close watch on the status of the single, and the first piece of news it gave was that one of the songs was to have a cartoon-based video. Originally, the single was going to be released on 11 May 1998. Soon after, it was pushed back, in this first