Salman Rushdie where he came up with "irresistibubble" for Aero and "Naughty but Nice" for cream cakes, and for the agency Ayer Barker, for whom he wrote the memorable line "That'll do nicely" for American Express. Collaborating with the musician Ronnie Bond, Rushdie wrote the words for an advertising record on behalf of the now defunct Burnley Building Society which was recorded at Good Earth Studios, London. The song was called "The Best Dreams" and was sung by George Chandler. It was while he was at Ogilvy that he wrote "Midnight's Children", before becoming a full-time writer. Rushdie's first novel, "Grimus" (1975),
Salman Rushdie appearance at London's Wembley Stadium on 11 August 1993 during a concert by U2. In 2010, U2 bassist Adam Clayton recalled that "[lead vocalist] Bono had been calling Salman Rushdie from the stage every night on the Zoo TV tour. When we played Wembley, Salman showed up in person and the stadium erupted. You [could] tell from [drummer] Larry Mullen, Jr.'s face that we weren't expecting it. Salman was a regular visitor after that. He had a backstage pass and he used it as often as possible. For a man who was supposed to be in hiding, it was remarkably