The Man of Steel (comics) and archenemy Lex Luthor, who was re-branded from a mad scientist to a powerful businessman and white-collar criminal. The series's legacy persisted, as it set the new status quo for all of the ongoing Superman comic series for many years after it was published. The story stayed in DC Comics continuity as the origin of Superman until it was expanded upon in the 2003 limited series "", which stayed canon until 2009. The title is a reference to one of Superman's nicknames which touted his invulnerability making him the "Man of Steel." It was later used as the title of
Superhero film "" (2009). Non-Hollywood superhero films were also released, including the American/Spanish production "" (2001), Japan's tokusatsu films "Ultraman" (2004), "Casshern" (2004) and "Gatchaman" (2013), Malaysia's "Cicak Man" (2006), India's "Krrish" (2006), "Drona" (2008), "Ra.One" (2011), "Krrish 3" (2013), Thailand's "Mercury Man" (2006). Several non-action film oriented superhero films were released in the 2000s with varying ranges of success. Brad Bird's "The Incredibles" (2004) for Pixar was a critically acclaimed digitally-animated family oriented superhero film. Other hybrids include "Sky High" (2005) and "Zoom" (2006) which were fusions of the superhero and family film genres, "My Super Ex-Girlfriend" (2006) a combination of