Salman Rushdie where he came up with "irresistibubble" for Aero and "Naughty but Nice" for cream cakes, and for the agency Ayer Barker, for whom he wrote the memorable line "That'll do nicely" for American Express. Collaborating with the musician Ronnie Bond, Rushdie wrote the words for an advertising record on behalf of the now defunct Burnley Building Society which was recorded at Good Earth Studios, London. The song was called "The Best Dreams" and was sung by George Chandler. It was while he was at Ogilvy that he wrote "Midnight's Children", before becoming a full-time writer. Rushdie's first novel, "Grimus" (1975),
Knighthood of Salman Rushdie the hero of Muslims." Canadian author and Muslim Irshad Manji pointed out that Pakistan's Parliament has been silent on Islamist "assaults on fellow believers" in Iraq and Afghanistan, writing "I am offended that amid the internecine carnage, a professed atheist named Salman Rushdie tops the to-do list." In reaction to the announcement of the knighthood, the Pakistan Ulema Council bestowed Osama bin Laden with the title "Saifullah", or sword of Allah. Their chairman, Tahir Ashrafi, said "We have awarded this title in reply to Britain's decision to knight blasphemer Rushdie. If a blasphemer can be given the title 'Sir' by