Fractured Flickers announcer extolling the virtues of the item being advertised, accompanied by darkly humorous clips. A fly-by-night real estate development, for example, was illustrated with clips of buildings being destroyed by a cyclone (from "Steamboat Bill, Jr." with Buster Keaton). And "This moment of softness (explosions, wild parties, etc.) has been brought to you by Bee. Bee, the only tissue woven in mid-air by bees!" Regular features were the "Minute Mysteries", featuring Stan Laurel as master detective Sherman Oaks (his scenes "fractured" from his 1925 short comedy, "Dr. Pyckle and Mr. Pryde"), and the weekly "tributes" to some American city. Each
Dr. Pyckle and Mr. Pryde man's nature with the use of a powerful drug -- "Dr. Pyckle's 58th Variety", a spoof of "Heinz's 57". Transforming into the personality of Mr. Pride (again Laurel), he terrorizes the town with unspeakable acts including stealing a boy’s ice cream, cheating at marbles, and popping a bag behind a lady pedestrian. The townspeople track him down where Mr. Pride locks himself in the laboratory and transforms back at Dr. Pyckle. The doctor assures the townspeople that he hasn't seen the "fiend" they were after. While he talks, the drug used for the transformation spills in the plate of food