Elvis' Christmas Album ensure that "this" Christmas album would not be easily ignored. Much of the remaining program was performed in a more traditional manner appropriate to the solemnity of Christmas, although Elvis's innate sense of occasion shone through on his left-of-centre reading of Ernest Tubb's 1949 hit, "Blue Christmas." "Silent Night" and "O Little Town of Bethlehem" were arranged by Elvis Presley. The Bing Crosby holiday perennial "White Christmas," which appeared every year on the "Billboard" charts from 1942 to 1962, became the center of controversy upon the album's release, with calls by the song's composer Irving Berlin to have the song,
Elvis Presley Achievement Award (then known as the Bing Crosby Award) by the National Academy of Recording Arts and Sciences, the Grammy Award organization. Three new, non-film Presley studio albums were released in 1971, as many as had come out over the previous eight years. Best received by critics was "Elvis Country", a concept record that focused on genre standards. The biggest seller was "Elvis Sings the Wonderful World of Christmas", "the truest statement of all", according to Greil Marcus. "In the midst of ten painfully genteel Christmas songs, every one sung with appalling sincerity and humility, one could find Elvis tom-catting