The Incredible World of James Bond narration was to have been originally given by Sean Connery. However, when Connery read the script and found out they were referring to James Bond as an actual person he refused to do the show. Telephone calls from Joan Crawford who was a major shareholder in Pepsi Cola, the sponsor of the show, failed to sway Connery and his narrating chores were taken by Alexander Scourby. Pepsi Cola used the special to unveil commercials for its latest products. The special is available as a featurette on the "James Bond Ultimate Edition" DVD of "Thunderball". Pepsi Cola and Frito Lay also
James Bond filmography 007's defining characteristic: he's an absolute swine". James Chapman commented on the realism and violence in the film noting that Bond is seen to seriously bleed for the first time in the series; Chapman also identified a number of violent scenes which make "Casino Royale" notable in the series. In 2012 "Skyfall" was released: it was Craig's third outing as 007. Reviewing the film, Philip French, writing in "The Observer", considered that Craig managed to "get out of the shadow of Connery", while the "New Statesman" thought that he had "relaxed into Bond without losing any steeliness". Notes References James