Blackpool Pleasure Beach by Mack Rides in Germany. Icon is the first coaster in the UK to feature a double launch and is the largest ever single investment at the park costing £16.25 million. Pleasure Beach was founded in 1896 by Alderman William George Bean after he failed in his attempt to become an advertising man on New York's Madison Avenue. He returned to the United Kingdom in 1897 and opened two separate amusement parks; one adjacent to Euston Road in Great Yarmouth and another in Blackpool, opposite the tram terminus. The Great Yarmouth amusement park failed to generate much interest and so
Pleasure Beach -- the 23 passenger Lewis H. Latimer and the 18 passenger Gustave Whitehead -- will run frequently from the fishing pier on Seaview Avenue to the T-Pier on Pleasure Beach. "Upon arrival on the T-Pier on Pleasure Beach, it’s about a half-mile walk along a boardwalk to the beach area. While en route, visitors will pass an info depot where beach goers will be able to ask questions and gain more information about the park. "After passing the info depot, visitors will come upon a pavilion and relaxation area that includes several bathrooms, showers, picnic tables and a limited concession