Salman Rushdie where he came up with "irresistibubble" for Aero and "Naughty but Nice" for cream cakes, and for the agency Ayer Barker, for whom he wrote the memorable line "That'll do nicely" for American Express. Collaborating with the musician Ronnie Bond, Rushdie wrote the words for an advertising record on behalf of the now defunct Burnley Building Society which was recorded at Good Earth Studios, London. The song was called "The Best Dreams" and was sung by George Chandler. It was while he was at Ogilvy that he wrote "Midnight's Children", before becoming a full-time writer. Rushdie's first novel, "Grimus" (1975),
Knighthood of Salman Rushdie the knighthood was seen as a "'provocative act' which angered one and a half billion Muslims worldwide." Adams insisted that "the honour was given for Rushdie's services for literature and should therefore not be regarded as insult." Also on the 19th, Mohammad Reza Bahonar vice speaker of the Majlis of Iran, told the nation's parliament that the knighthood "has hurt the feelings of more than 1.5 billion Muslims" and that "Salman Rushdie has turned into a hated corpse which cannot be resurrected by any action. The action by the British queen in knighting Salman Rushdie, the apostate, is an unwise