Tottenham Hotspur F.C. shield featuring a number of local landmarks and associations. The lions flanking the shield came from the Northumberland family (of which Harry Hotspur was a member). The castle is Bruce Castle, 400 yards from the ground and the trees are the Seven Sisters. The arms featured the Latin motto "Audere Est Facere" (to dare is to do). In 1983, to overcome unauthorised "pirate" merchandising, the club's badge was altered by adding the two red heraldic lions and the motto scroll. This device appeared on most Spurs' playing kits for the next 23 years. In 2006, in order to rebrand and
Est! Est!! Est!!! di Montefiascone establishments whose wines he enjoyed and, being so impressed with the wines of Montefiascone, punctuated his message with multiple "Est! Est!! Est!!!". But Stevenson also reports that the bishop, himself, was also so impressed with the wines that he canceled the rest of his journey and stayed in Montefiascone until his death. Today, there is a tomb in a local church in Montefiascone believed to be the resting place of Bishop Fugger, which bears the Latin inscription: ""Est est est - Propter nimium est - Johannes de Foucris - dominus meus - mortuus est"". The white blended wines of Est!