Viva Forever! (musical) and its impact on her mother and the friends she thought she’d have forever. In 2010, Judy Craymer teamed up with Geri Halliwell, Simon Fuller (the one-time manager of the Spice Girls) and Universal Music to start developing a musical entitled "Viva Forever!", based on the songs of the Spice Girls. Although the Spice Girls themselves were not to be in the show, they were to influence the show's cast and production choices in a story which uses their music but bears no relation to their personal story. This approach is similar to that of ABBA's music in "Mamma Mia!",
Don't Say You Love Me (M2M song) was M2M's biggest hit and is their most recognisable song. While their next single, "Mirror Mirror", was a top 40 single in Australia and Canada, and reached number 62 on the "Billboard" Hot 100, "Don't Say You Love Me" would remain M2M's only top-40 hit in the US, and their only hit at all in many other countries. The song has been called a one-hit wonder. While speaking favourably of the duo, in 2014 Abby Devora from MTV ranked M2M and the song at number 2 on her list "9 Girl Group One-Hit Wonders You Need To Remember Right Now".