2014 FIFA World Cup marketing 2014 FIFA World Cup marketing The marketing of the 2014 FIFA World Cup includes sale of tickets, support from sponsors and promotion through events that utilize the symbols and songs of the tournament. The official logo of the competition is entitled "Inspiration", and was created by Brazilian agency "Africa". The design is based around a photograph of three victorious hands together raising the World Cup trophy and its yellow and green colouring is meant to represent Brazil warmly welcoming the world to their country. It was unveiled at a ceremony held during the 2010 World Cup in Johannesburg. The design
1974 FIFA World Cup the defeat by the East Germans, was playing for Real Madrid at the time: this was the first time that a World Cup winner had played for a club outside his home country. This is the last of four FIFA World Cup tournaments to date with no extra-time matches. The others are the 1930, 1950, and 1962 tournaments. The official mascots of this World Cup were "Tip" and "Tap", two boys wearing an outfit similar to West Germany's, with the letters WM ("Weltmeisterschaft", World Cup) and number 74. For a list of all squads that appeared in the final tournament,