Ironman Triathlon interested participants. In 1990, with the help of Lew Friedland, Dr. James P. Gills acquired and purchased the Hawaii Triathlon Corporation, owner of the Ironman brand, for $3 million from Silk. With the Ironman brand, Gills established the World Triathlon Corporation with the intention of furthering the sport of triathlon and increasing prize money for triathletes. A number of non-WTC full distance triathlons have been held since the mid-1990s. The limited number of WTC-sanctioned events, and the limited number of entries available per race, have combined with a growth in the sport that has created demand for these non-trademarked events.
The Make-Up this [the forming of Make-Up] is it". The Make-Up released records through many independent record labels, most notably Dischord Records, K Records, Southern Records, and their own Black Gemini Records. On their numerous releases, the Make-Up recorded with a number of producers, including Brendan Canty, Calvin Johnson, Guy Picciotto, Royal Trux ("Adam and Eve"), John Loder, and Ian MacKaye. They toured extensively with groups such as Dub Narcotic Sound System, Royal Trux, Sonic Youth, Fugazi, Ted Leo, Slant 6, Lungleg, Mr. Quintron, Les Savy Fav, Blonde Redhead, among others. In 2000, after releasing their fifth studio album, the Make-Up dissolved,