Salman Rushdie where he came up with "irresistibubble" for Aero and "Naughty but Nice" for cream cakes, and for the agency Ayer Barker, for whom he wrote the memorable line "That'll do nicely" for American Express. Collaborating with the musician Ronnie Bond, Rushdie wrote the words for an advertising record on behalf of the now defunct Burnley Building Society which was recorded at Good Earth Studios, London. The song was called "The Best Dreams" and was sung by George Chandler. It was while he was at Ogilvy that he wrote "Midnight's Children", before becoming a full-time writer. Rushdie's first novel, "Grimus" (1975),
Knighthood of Salman Rushdie for a mass demonstration outside Blackburn Town Hall on 21 July 2007. The Muslim Council of Britain released a statement saying they were "disturbed at the deliberate political decision to confer a knighthood to Salman Rushdie...[who] caused deep hurt to Muslims everywhere." They characterised the honour as a "deliberate provocation". They offered suggestions to mosques and Islamic groups in the UK urging their fellow Muslims to "face provocation with dignity and wisdom" when protesting the knighthood and "resist efforts by fringe elements in the community to exploit disappointment felt at the award." They wrote "We should not allow the situation