CREATE TABLE table_72095 ("Iowa State vs." TEXT, "Overall Record" TEXT, "in Ames" TEXT, "at Opponents Venue" TEXT, "at Neutral Site" TEXT, "Last 5 Meetings" TEXT, "Last 10 Meetings" TEXT, "Current Streak" TEXT, "Since Beginning of Big 12" TEXT)

When the value of 'since beginning of big 12' is synonymous with its' category, what are the in Ames values?
SELECT "in Ames" FROM table_72095 WHERE "Since Beginning of Big 12" = 'Since Beginning of Big 12'
SELECT "in Ames" FROM "table_72095" WHERE "Since Beginning of Big 12" = 'Since Beginning of Big 12'