Friday, September 24, 2010

#followalibrary Day is October 1st

October 1st is Follow A Library Day on Twitter!
It’s an easy enough thing to participate in. The Follow a Library website suggests this: “Participating is very simple: tweet on October 1st what your favorite twittering library (or libraries) is (or are). Use in your tweet the hashtag (or keyword) #followalibrary.”

Simple stuff, right?

Why not push that idea 1-2 steps further, to get a bit more bang out of your buck? On Oct 1, do what the organizers suggest – ask your Twitter followers to tweet their favorite Twittering library, using the #followalibrary hashtag.

THEN, do three more things:
1.   Using your library’s Twitter account, actually ASK FOR FOLLOWERS. It IS Follow A Library day, and all. Make sure to use the #gfollowalibrary hashtag.
2.   Then ask your followers to retweet those posts. What’s that do? My library has 1427 followers… what if all of those followers retweeted those messages? And then shared what THEIR favorite library was with all those Twitter followers? Much better reach that way.
3.   Then ask another question using the #followalibrary hashtag – ask “Why are we your favorite library?” Those responses have the potential to be pretty valuable! Use responses as sort of a “check-in” with your library patrons, and share them with staff. Is it what you expected? Listen to what your twitter followers say about you and your library!
OK – one more thing here. You’ve just asked your community to follow your library’s Twitter account on October 1st.
What are you going to do to SUSTAIN that growth on October 2nd?
(David Lee King Blog, September 23, 2010)

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