﻿ Web Communications - Longwood University
Text Size Default Text SizeDefault Text Size Large Text SizeLarge Text Size Largest Text SizeLargest Text Size Print Print this Page

Web Communications

Web Communications
 

The Web Communications team provides several different services for the University and campus community including:

  • Managing all marketing-oriented web communications for the University, which include developing and maintaining primary university web sites and pages, developing and launching new web marketing strategies based on market research and web analysis, and developing detailed web proposals as necessary to take Longwood's web presence to the next level.
  • Managing web projects including the RedDot content management system, Luminis portal, video and audio podcasts, student blogging applications, streaming webcasts, and other new media projects.
  • Providing guidance and/or assistance in designing and developing web pages for Longwood schools and administrative offices.
  • Performing research and analysis through site reviews, usability testing, online surveys, web traffic analysis, card sorting exercises, and link tracking.
  • Promoting the "Discover the Power in You™" campaign through marketing-oriented web communications.
  • Maintaining and disseminating University web standards.
  • Exploring new and changing web-related technologies and strategies.
 

Social Media Unplugged

CRT/tanaka and Longwood University presented the session "Social Media Unplugged" at the CASE District I conference in Boston on January 28, 2011.

Download the presentation (.ppt)
Topic: The real value of social media is in the genuine, authentic, word-of-mouth extension of a university's brand beyond its official "fan pages." Seeding and nurturing these online conversations, however, requires significant offline attention.

 

RedDot is Here!

The mission of project RedDot is to bring an attractive, user-friendly and consistent design to Longwood’s official web site, while making it easier for content owners to create, manage and edit web content without requiring technical knowledge of web design or HTML.

For more information, visit www.longwood.edu/reddot

 

Web Guidelines & Policies

 

Resources

RoyaltyFreeMusic.com provides Longwood with royalty-free music and sound effects at no cost for a variety of non-profit projects such as tech-based programs, web sites, videos, PowerPoint presentations and more. Award winning library of royalty free music from RoyaltyFreeMusic.com

 

Web Communications Staff

Dave Hooper
Director of Web Communications
hooperdv@longwood.edu, 434.395.2099

Mary Jo Stockton
Web Technology Coordinator
stocktonmj@longwood.edu, 434.395.2905

Kevin Bryant
Web Designer / Developer
bryantkt@longwood.edu, 434.395.2811

Andrea Dailey
Multimedia Specialist
daileyam@longwood.edu, 434.395.2720

Billy Tucker
Web & Systems Specialist
tuckerws@longwood.edu, 434.395.2467

 
http://www.longwood.edu/pr/4390.htm
www.longwood.edu
crawl=CC-MAIN-2013-48
18330
application/http; msgtype=response
sha1:GAFNWQGLG6BHHEO6CNILTCHWDPL2W7WW
<urn:uuid:05bf2a64-e5b5-4fc5-acc9-7815ed721c82>
2013-12-06T05:38:04Z
159.230.4.205
sha1:7C3W4JD37UBVIET5Z26PVJRLAWJWX6LP
<urn:uuid:1664c3b4-f2d6-4ff9-839c-506b25605bd4>
http://www.longwood.edu/pr/4390.htm
response
<urn:uuid:8dd0e248-47b3-4681-af39-8ebd3a4d456f>
robots: classic
hostname: ip-10-33-133-15.ec2.internal
software: Nutch 1.6 (CC)/CC WarcExport 1.0
isPartOf: CC-MAIN-2013-48
operator: CommonCrawl Admin
description: Wide crawl of the web with URLs provided by Blekko for Winter 2013
publisher: CommonCrawl
format: WARC File Format 1.0
conformsTo: http://bibnum.bnf.fr/WARC/WARC_ISO_28500_version1_latestdraft.pdf