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Suggest a change to a Knowledge Graph card

If you officially represent a topic that has an information card in Google search results, called a Knowledge Graph card, you can suggest changes to that card. You can request edits to Knowledge Graph facts, images, and other content.

If you’re not an official representative, you can provide general feedback. At the bottom of the card, select Feedback. Note: This feedback option isn’t always available on phones and tablets.

Step 1: Get recognized as an official representative

If you’re recognized as an official representative for a topic, you’ll see Suggest a change at the top of the Knowledge Graph card. If you don’t see this option, that means you haven’t been recognized by Google as an official representative.

To be recognized, you need to meet these requirements:

You own the topic’s official website, YouTube channel, or Google+ page

At the top of the card you can find the official website Website. To prove that you own the official website, follow these steps to verify your site ownership.

YouTube and Google+ profile links are shown at the bottom of the card. To see if you own one of these social profiles, open the link.

You’re signed in to Google as the owner of an official online presence

To make sure you’re signed in as the owner of the topic’s official website, Google+ page, or YouTube channel:

  1. Go to Google.
  2. At the top right, select your profile image and see if you’re signed in as the owner.
  3. If you’re not signed in, click Sign In. Then, enter the email address and password you use as the owner.

If you don’t have a Gmail address, learn how to sign in to Google with another email address.

Your Web & App Activity is turned on
  1. Visit the Activity Controls page.
  2. Next to "Web & App Activity," make sure the switch is on. If the switch is on, it’ll be blue.
You’ve added the official website to Search Console (Website owners only)

If you own the topic’s official website, add the site to Search Console.

Search console helps you manage your site’s presence in Google search results. Learn more about Search Console.

Step 2: Suggest a change

After you’re recognized as an official representative, you can suggest a change to a Knowledge Graph card. At the top of the card, select Suggest a change.

Details and tips for suggesting changes

Changes you can suggest

  • The main image: Knowledge Graph images often come from the topic's Google+ profile or official website. As the topic's representative, your suggested image, if accepted, will take priority over those images. Make sure your suggested image is appropriate, represents the topic well, and isn't an ad. Here are some tips for suggesting an image:
  • Size: The best images have an aspect ratio of 3:4 and at least 1,000 pixels on the shortest side.
  • URL: Use the URL of the image, not the website where it appears. To copy an image's URL, right-click the image > Copy image address (wording might vary by browser).
  • People: The person's face should be clearly visible.
  • Logos: Use PNG or SVG file formats.
  • The official website or a social profile (like a YouTube channel or Google+ page): Changing this information might affect who is an official representative for the topic. If you're not the owner of the suggested website or social profile, you might lose the ability to suggest changes to the Knowledge Graph card as an official representative.
  • Political candidate information: If you’re a political candidate or representative of one, here are tips on how to add or edit platform and issue statements.

Suggestions need to follow Google's policies. For example, we might not make the change you suggest if it contains inappropriate content or if we can't confirm its accuracy.

What can’t be changed

Some parts of the Knowledge Graph card can't be changed, such as:

  • The subtitle
  • Wikipedia snippet
  • Images other than the main image
  • "People also search for" section

Content can’t be re-ordered, and content can’t be hidden if it’s accurate and publicly known.

How to suggest a change
  1. Go to Google.
  2. At the top right, sign in with the account you use as the owner of the topic's official website, YouTube channel, or Google+ page.
  3. Make sure your Web & App Activity is turned on.
  4. Search for your topic on Google and find its Knowledge Graph card.
  5. At the top of the card, select Suggest a change.
  6. Select the area you want to change.
  7. In the response box that pops up, write a short description that:
    • Clearly states your suggested change.
    • Explains why your suggestion is correct and should replace the existing content.
    • Includes a publicly accessible URL that confirms your suggested change. (Note: You can use information from the topic's official website, YouTube channel, or Google+ page that you own.)
  8. Select Send.

How Google reviews your suggested change

After you suggest a change, we’ll review it and send you an email update.

  • Objective review: We review your suggested change for accuracy by checking whether it's confirmed by other publicly available information on the web. We’ll also check to see if your suggested change follows Google’s policies.
  • Email update: After the review, we'll email you to let you know whether we'll publish your suggested change.

All information published in Knowledge Graph cards is subject to Google's policies and user feedback.

Add owners & social profiles

Transfer ownership of a YouTube channel or Google+ page

Each YouTube channel or Google+ page can have just one owner. Only the current owner can transfer ownership to a new owner.

Add social profiles to a Knowledge Graph card

If a topic's official website appears on its Knowledge Graph card, the topic's social profiles can be added. Social profiles include a YouTube channel, Google+ page, Facebook page, Twitter handle, and Instagram account. Learn how to add social profiles to a topic's Knowledge Graph card.

Katie is a Search expert and author of this help page.

Katie is a Search expert and author of this help page. Leave her feedback below about the page.

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